PruHealth
Encyclopedia
PruHealth is a United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

-based company specialising in Private Medical Insurance
Health insurance
Health insurance is insurance against the risk of incurring medical expenses among individuals. By estimating the overall risk of health care expenses among a targeted group, an insurer can develop a routine finance structure, such as a monthly premium or payroll tax, to ensure that money is...

 sold to the UK market. It launched its first products on 4 October 2004.

PruHealth is a joint venture
Joint venture
A joint venture is a business agreement in which parties agree to develop, for a finite time, a new entity and new assets by contributing equity. They exercise control over the enterprise and consequently share revenues, expenses and assets...

 between Prudential
Prudential plc
Prudential plc is a multinational financial services company headquartered in London, United Kingdom.Prudential's largest division is Prudential Corporation Asia, which has over 15 million customers across 13 Asian markets and is a top-three provider of life insurance in mainland China, Hong...

 of the United Kingdom and Discovery Holdings of South Africa
South Africa
The Republic of South Africa is a country in southern Africa. Located at the southern tip of Africa, it is divided into nine provinces, with of coastline on the Atlantic and Indian oceans...

.

PruHealth was awarded the Health Insurance Company of the Year Award, Individual PMI Provider of the Year, Most Innovative New Product and Best Use of Marketing to Intermediaries Award at the Health Insurance Awards in 2007.

At the Cover Excellence Awards for 2007, PruHealth won the award for the Individual PMI Provider of the Year and Group PMI Provider of the Year.

PruHealth won the Insurer of the Year for Service to Intermediaries at the AMMII Awards in 2007.

In August 2010 PruHealth's parent company Discovery completed the purchase of Standard Life Healthcare.
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