Quick (sportswear)
Encyclopedia
Quick is a Dutch
manufacturer of sportswear
. In 1905, Quick was founded in Hengelo, Gelderland
, and started the production of athletic shoes for many sports. Quick provided the official running shoes for the Olympic Games
of 1928 in Amsterdam
. Although tennis
, hockey
, cycling
, and indoor sports
were very important, the brand became most famous for its football boots. Quick expanded in the 1950s, 1960s and 1970s, but declined in the 1980s and stopped production in 1992.
, the emphasis now lies on sneakers and apparel that are worn as retro
-fashion. Many of the old models from before 1992 have once again been taken into production.
In 2005, Quick celebrated its 100-year anniversary and published an anniversary-book that describes the history of the brand.
Quick supplies the team wear for the Dutch club side AZ (football club).
Netherlands
The Netherlands is a constituent country of the Kingdom of the Netherlands, located mainly in North-West Europe and with several islands in the Caribbean. Mainland Netherlands borders the North Sea to the north and west, Belgium to the south, and Germany to the east, and shares maritime borders...
manufacturer of sportswear
Sportswear
Sportswear or activewear is clothing, including footwear, worn for sport or physical exercise. Sport-specific clothing is worn for most sports and physical exercise, for practical, comfort or safety reasons....
. In 1905, Quick was founded in Hengelo, Gelderland
Hengelo, Gelderland
Hengelo is a town in the eastern part of The Netherlands, province of Gelderland. The, very rural, area it situated in is known as the Achterhoek. Hengelo is famous for al kinds of activities with horses...
, and started the production of athletic shoes for many sports. Quick provided the official running shoes for the Olympic Games
Olympic Games
The Olympic Games is a major international event featuring summer and winter sports, in which thousands of athletes participate in a variety of competitions. The Olympic Games have come to be regarded as the world’s foremost sports competition where more than 200 nations participate...
of 1928 in Amsterdam
Amsterdam
Amsterdam is the largest city and the capital of the Netherlands. The current position of Amsterdam as capital city of the Kingdom of the Netherlands is governed by the constitution of August 24, 1815 and its successors. Amsterdam has a population of 783,364 within city limits, an urban population...
. Although tennis
Tennis
Tennis is a sport usually played between two players or between two teams of two players each . Each player uses a racket that is strung to strike a hollow rubber ball covered with felt over a net into the opponent's court. Tennis is an Olympic sport and is played at all levels of society at all...
, hockey
Hockey
Hockey is a family of sports in which two teams play against each other by trying to maneuver a ball or a puck into the opponent's goal using a hockey stick.-Etymology:...
, cycling
Cycling
Cycling, also called bicycling or biking, is the use of bicycles for transport, recreation, or for sport. Persons engaged in cycling are cyclists or bicyclists...
, and indoor sports
Indoor games and sports
For thousands of years people have invented Indoor games and sports to amuse themselves when confined within a house or other building. Often these are played in social or family situations, or when darkness or bad weather prevent people from moving outside....
were very important, the brand became most famous for its football boots. Quick expanded in the 1950s, 1960s and 1970s, but declined in the 1980s and stopped production in 1992.
New start
After 10 years of absence, Quick was relaunched in 2001. Whereas the brand formerly produced functional sportswearSportswear
Sportswear or activewear is clothing, including footwear, worn for sport or physical exercise. Sport-specific clothing is worn for most sports and physical exercise, for practical, comfort or safety reasons....
, the emphasis now lies on sneakers and apparel that are worn as retro
Retro
Retro is a culturally outdated or aged style, trend, mode, or fashion, from the overall postmodern past, that has since that time become functionally or superficially the norm once again. The use of "retro" style iconography and imagery interjected into post-modern art, advertising, mass media, etc...
-fashion. Many of the old models from before 1992 have once again been taken into production.
In 2005, Quick celebrated its 100-year anniversary and published an anniversary-book that describes the history of the brand.
Quick supplies the team wear for the Dutch club side AZ (football club).