Raymond Weil
Encyclopedia
Raymond Weil Genève is a Swiss watchmaker, founded in 1976 in Geneva
, Switzerland
. It is one of the last independent brands in the Swiss luxury watch industry.
The company was created by Raymond Weil, now Chairman. His son-in-law, Olivier Bernheim, became President & CEO in the 90s and now the third generation, Elie and Pierre Bernheim, has joined the company.
1976 : M.Raymond Weil creates the company which bears his name at a time when the Swiss watch industry is in turmoil.
1982 : Olivier Bernheim, M.Raymond Weil's son-in-law, joins the company, underlying the family commitment.
1983 : The Amadeus collection is launched in conjunction with Milos Forman's world acclaimed film of the same name.
1986 : Launch of the Othello collection. This ultra-thin timepiece (1.2mm) plays a great part in the worldwide success of RAYMOND WEIL.
1988 : Launch of the Traviata collection, where RAYMOND WEIL reviews its traditional aesthetic tastes.
1991 : Launch of RAYMOND WEIL's collection, Parsifal.
1994 : The award-winning Precision Movements advertising campaign consolidates RAYMOND WEIL's image as Brand committed to the arts.
1995 : Launch RAYMOND WEIL's still actual collections, Tango (one of the most famous collections).
1996 : Launch of the W1 collection. Innovative timepieces, distinctive because of a fresh look.
1998 : The Don Giovanni line is added to the RAYMOND WEIL collection.
1999 : The Celebrate the moment advertising campaign is presented, emphasising RAYMOND WEIL's attachment to music, art and culture worldwide. The Research & Development department is created for RAYMOND WEIL to have full control of the watch-design process. Among other innovations, the R&D has created the complication for the GMT function of the famous Don Giovanni Così Grande two time zones watch and the interchangeable bracelet system for the Shine collection.
2001 : RAYMOND WEIL celebrates its quarter of century of existence and brings to life the new Othello collection.
2003 : The new Parsifal collection is launched around the world.
2006 : Elie and Pierre Bernheim, Mr. Raymond Weil’s grandsons, join the company. This same year, the Ladies' Shine collection is launched and RAYMOND WEIL is the first luxury watch brand to propose a club for their fans and RAYMOND WEIL watch owners: The RW Club.
2007 : Launch of the Nabucco and Freelancer collections. The new brand identity, logo and “Independence is a state of mind” concept is revealed.
2009 : Launch of the Ladies' Noemia collection.
2010: Launch of the Maestro collection.
Men collections :
Ladies collections :
Outstanding timepieces:
The headquarters are based in Geneva, Switzerland.
The top management :
Geneva
Geneva In the national languages of Switzerland the city is known as Genf , Ginevra and Genevra is the second-most-populous city in Switzerland and is the most populous city of Romandie, the French-speaking part of Switzerland...
, Switzerland
Switzerland
Switzerland name of one of the Swiss cantons. ; ; ; or ), in its full name the Swiss Confederation , is a federal republic consisting of 26 cantons, with Bern as the seat of the federal authorities. The country is situated in Western Europe,Or Central Europe depending on the definition....
. It is one of the last independent brands in the Swiss luxury watch industry.
History
1976 : M.Raymond Weil creates the company which bears his name at a time when the Swiss watch industry is in turmoil.
1982 : Olivier Bernheim, M.Raymond Weil's son-in-law, joins the company, underlying the family commitment.
1983 : The Amadeus collection is launched in conjunction with Milos Forman's world acclaimed film of the same name.
1986 : Launch of the Othello collection. This ultra-thin timepiece (1.2mm) plays a great part in the worldwide success of RAYMOND WEIL.
1988 : Launch of the Traviata collection, where RAYMOND WEIL reviews its traditional aesthetic tastes.
1991 : Launch of RAYMOND WEIL's collection, Parsifal.
1994 : The award-winning Precision Movements advertising campaign consolidates RAYMOND WEIL's image as Brand committed to the arts.
1995 : Launch RAYMOND WEIL's still actual collections, Tango (one of the most famous collections).
1996 : Launch of the W1 collection. Innovative timepieces, distinctive because of a fresh look.
1998 : The Don Giovanni line is added to the RAYMOND WEIL collection.
1999 : The Celebrate the moment advertising campaign is presented, emphasising RAYMOND WEIL's attachment to music, art and culture worldwide. The Research & Development department is created for RAYMOND WEIL to have full control of the watch-design process. Among other innovations, the R&D has created the complication for the GMT function of the famous Don Giovanni Così Grande two time zones watch and the interchangeable bracelet system for the Shine collection.
2001 : RAYMOND WEIL celebrates its quarter of century of existence and brings to life the new Othello collection.
2003 : The new Parsifal collection is launched around the world.
2006 : Elie and Pierre Bernheim, Mr. Raymond Weil’s grandsons, join the company. This same year, the Ladies' Shine collection is launched and RAYMOND WEIL is the first luxury watch brand to propose a club for their fans and RAYMOND WEIL watch owners: The RW Club.
2007 : Launch of the Nabucco and Freelancer collections. The new brand identity, logo and “Independence is a state of mind” concept is revealed.
2009 : Launch of the Ladies' Noemia collection.
2010: Launch of the Maestro collection.
Watch Models
RAYMOND WEIL produces luxury timepieces for men and women. The models are modern and use noble materials such as 18ct gold and high-quality diamonds. Their range goes from a stainless steel quartz model to an 18ct pink gold, titanium and carbon fibre mechanical with automatic winding watch. Their watches are renowned for the elegant design and their comfortable feel on the wrist.Men collections :
- Othello
- Nabucco
- Freelancer
- Parsifal
- Don Giovanni Così Grande
- Tradition
- RW Sport
- Tango
- Toccata
- Maestro
Ladies collections :
- Shine
- Freelancer
- Parsifal
- Noemia
- RW Spirit
- Tango
Outstanding timepieces:
- Nabucco Cuore Caldo limited edition
- Freelancer Chronograph
- Don Giovanni Così Grande Two Time Zones
- Nabucco Rivoluzione
- Shine diamonds
The Company
The company is present around the world. It is well established in countries such as the US, UK, Australia and is expanding into regions such as Asia, Russia and India.The headquarters are based in Geneva, Switzerland.
The top management :
- Olivier Bernheim - CEO
- Elie Bernheim - Marketing Director
- Pierre Bernheim - Sales Director
- Raymond Weil - Chairman
- Eric Yersin - Production & R&D Director