Runaway (Devlin song)
Encyclopedia
"Runaway" is the second official single by British
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 MC
Master of Ceremonies
A Master of Ceremonies , or compere, is the host of a staged event or similar performance.An MC usually presents performers, speaks to the audience, and generally keeps the event moving....

 and rapper, Devlin which features DJ Yasmin
Yasmin (musician)
Yasmin Zarine Shahmir , who performs under the mononym Yasmin, is a British DJ and singer-songwriter. She is signed to record label Levels Entertainment, an imprint of Ministry of Sound and began her singing career in October 2010 when she appeared on rapper Devlin's single "Runaway"...

 (credited as Yasmin). The single was released on October 2010 for digital download. It the second single from Devlin's debut album, Bud, Sweat and Beers
Bud, Sweat and Beers
Bud, Sweat and Beers is the debut studio album by British rapper Devlin. It is on Island Records and Universal Music Group, and was released on October 29, 2010 for digital download. Some tracks on the album are produced by Labrinth, Kraze, Lewi White, Futurecut and Naughty Boy. Featured guests on...

.

Background

The song premiered on 28 August 2010 on MistaJam
MistaJam
MistaJam is an award-winning DJ and Radio presenter for BBC Radio 1, joining in 2008 and BBC Radio 1Xtra, joining in 2005.His show on BBC Radio 1, taglined the "Saturday Night Soundclash", is broadcast on Saturday nights between 11pm - 1am and is simulcast on BBC Radio 1Xtra. The show is part of...

's show, and is the second single from Devlin's debut album, Bud, Sweat and Beers
Bud, Sweat and Beers
Bud, Sweat and Beers is the debut studio album by British rapper Devlin. It is on Island Records and Universal Music Group, and was released on October 29, 2010 for digital download. Some tracks on the album are produced by Labrinth, Kraze, Lewi White, Futurecut and Naughty Boy. Featured guests on...

. The song got on the BBC Radio 1
BBC Radio 1
BBC Radio 1 is a British national radio station operated by the British Broadcasting Corporation which also broadcasts internationally, specialising in current popular music and chart hits throughout the day. Radio 1 provides alternative genres after 7:00pm including electronic dance, hip hop, rock...

 A-list three weeks before release. Yasmin commented on working with Devlin, about the song and about the A-list: "I’m thrilled. It’s amazing. The beauty of the song is that everyone on it did their own part. I’ve known the producers for ages, Devlin wrote all his lyrics, I wrote my chorus, so it feels like we all own a bit of the song. It feels a bit more special when it’s really your work that’s up there. I’m so excited. It shows a lot of support and belief from Radio One that they put it straight onto the C-List, the next week up to the B-List and the next up to the A-List."

Critical reception

Fraser McAlpine of BBC Chart Blog gave the song a positive review stating:


I'll admit to feeling a little sceptical about this fella at first. For all that it was only supposed to be a calling-card, 'Brainwashed' didn't really showcase Devlin's story-telling skills, and apart from a couple of sharp one-liners, it wasn't clear why exactly he was as good as he said he was.


Now I know. It's because he can come up with a line like "burning rubber over gravel until we see the English channel" in the middle of a song like this. A song which is - musically at least - not that startling. Just another four-chord churnaround based loosely on those Pachelbel changes N-Dubz used for 'We Dance On'.


But given the benefit of Dev's precision wordplay, and his urgent delivery, it's transformed into something darkly optimistic, quietly brilliant, and poetic in a really unpoetic way. .


Music video

The music video was directed by Emil Nava and was uploaded to YouTube
YouTube
YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos....

 on 10 September 2010. The video starts off with a man burning pictures. Devlin is then seen around the neighborhoods of Dagenham
Dagenham
Dagenham is a large suburb in East London, forming the eastern part of the London Borough of Barking and Dagenham and located east of Charing Cross. It was historically an agrarian village in the county of Essex and remained mostly undeveloped until 1921 when the London County Council began...

. Yasmin is seen singing from a council estate balcony in the Isles Of Dogs and both Devlin and Yasmin in the middle of a cul-de-sac
Cul-de-sac
A cul-de-sac is a word of French origin referring to a dead end, close, no through road or court meaning dead-end street with only one inlet/outlet...

. Other people are seen running and jumping into the sea.

Track listing

Chart performance

Runaway debuted at number 15 in the UK Singles Chart
UK Singles Chart
The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...

 on 31 October 2010; beating previous single "Brainwashed
Brainwashed (Devlin song)
-Chart performance:Having been predicted to debut in the Top 30, "Brainwashed" eventually debuted at number 31 on 15 August 2010, giving Devlin his first single to crack the UK Singles Chart. On its second week in the chart, the single fell 9 places to number 40 before falling a further 19 places...

" which peaked at number 31. The following week, the single fell to number 21; coincidentally the album Bud, Sweat and Beers
Bud, Sweat and Beers
Bud, Sweat and Beers is the debut studio album by British rapper Devlin. It is on Island Records and Universal Music Group, and was released on October 29, 2010 for digital download. Some tracks on the album are produced by Labrinth, Kraze, Lewi White, Futurecut and Naughty Boy. Featured guests on...

was simulatenously at number 21 on the UK Albums Chart
UK Albums Chart
The UK Albums Chart is a list of albums ranked by physical and digital sales in the United Kingdom. It is compiled every week by The Official Charts Company and broadcast on a Sunday on BBC Radio 1 , and published in Music Week magazine and on the OCC website .To qualify for the UK albums chart...

. The single also debuted at number 18 on the Scottish Singles and Albums Chart
Scottish Singles and Albums Chart
The Scottish Singles Chart and Scottish Albums Chart are charts compiled by The Official Charts Company, based on physical and digital sales in the STV North, STV Central and ITV Border regions....

, falling to number 22 on its second week.
> >
Chart (2010) Peak
position
European Hot 100 Singles 48

Release history

Region Date Format
Ireland
Ireland
Ireland is an island to the northwest of continental Europe. It is the third-largest island in Europe and the twentieth-largest island on Earth...

24 October 2010 Digital download
Music download
A music download is the transferral of music from an Internet-facing computer or website to a user's local computer. This term encompasses both legal downloads and downloads of copyright material without permission or payment...

United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

25 October 2010 CD single
Compact Disc
The Compact Disc is an optical disc used to store digital data. It was originally developed to store and playback sound recordings exclusively, but later expanded to encompass data storage , write-once audio and data storage , rewritable media , Video Compact Discs , Super Video Compact Discs ,...

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