S-Curve Records was founded in 2000

2000 in music

See also:* 2000 in music Record labels established in 2000-Events:*January – Gary Glitter is released from jail, two months before his sentence for sexual offences ends.*January 1**John Tavener is knighted in the New Year's Honours List....

 by former Mercury Records

Mercury Records

Mercury Records is a record label operating as a standalone company in the UK and as part of the Island Def Jam Motown Music Group in the US; both are subsidiaries of Universal Music Group. There is also a Mercury Records in Australia, which is a local artist and repertoire division of Universal...

 executive Steve Greenberg. It is based in New York City

New York City

New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

. In 2001 the label established a distribution and licensing agreement with EMI Records

EMI

The EMI Group, also known as EMI Music or simply EMI, is a multinational music company headquartered in London, United Kingdom. It is the fourth-largest business group and family of record labels in the recording industry and one of the "big four" record companies. EMI Group also has a major...

. In 2007 Greenberg relaunched the label after a two year hiatus, during which he served as President of Columbia Records

Columbia Records

Columbia Records is an American record label, owned by Japan's Sony Music Entertainment, operating under the Columbia Music Group with Aware Records. It was founded in 1888, evolving from an earlier enterprise, the American Graphophone Company — successor to the Volta Graphophone Company...

. In 2010, the label's distribution deal with EMI came to an end and S-Curve entered into a new distribution deal, with Universal Music Group

Universal Music Group

Universal Music Group is an American music group, the largest of the "big four" record companies by its commanding market share and its multitude of global operations...

.

The S-Curve roster and catalog include titles by Duran Duran

Duran Duran

Duran Duran are an English band, formed in Birmingham in 1978. They were one of the most successful bands of the 1980s and a leading band in the MTV-driven "Second British Invasion" of the United States...

, Betty Wright

Betty Wright

Bessie Regina Norris, better known by her stage name, Betty Wright , is a Grammy winning Miami-based soul and R&B singer-songwriter, who won fame in the 1970s with hits such as "Clean Up Woman" and "Tonight Is the Night"...

, Fountains of Wayne

Fountains of Wayne

Fountains of Wayne is an American power pop band that formed in New York City in 1996. The band consists of members Chris Collingwood, Adam Schlesinger, Jody Porter and Brian Young.-Early years:...

, Baha Men

Baha Men

The Baha Men are Bahamian singers in a Bahamian band. They play a modernised style of Bahamian music called Junkanoo.-Early career as High Voltage :...

, The Beu Sisters

The Beu Sisters

The Beu Sisters are a pop-rock girl group from the U.S. state of Florida. The members of the group are sisters Candice , Christie , and Danielle . The sisters were born in the state of New York to parents who performed on Broadway, and from an early age the girls were singing together...

, Sarah Hudson

Sarah Hudson (singer)

Sarah Hudson is an American pop singer-songwriter, and creator of the club-pop music project Ultraviolet Sound. She is the daughter of record producer and 1970s television personality-pop singer Mark Hudson.-Early life:...

, Tom Jones

Tom Jones (singer)

Sir Thomas John Woodward, OBE , known by his stage name Tom Jones, is a Welsh singer.Since the mid 1960s, Jones has sung many styles of popular music – pop, rock, R&B, show tunes, country, dance, techno, soul and gospel – and sold over 100 million records...

, We The Kings

We the Kings

We the Kings is an American powerpop band formed in 2005 from Bradenton, Florida, currently signed to record label S-Curve Records. The group released their self-titled full-length debut album in 2007, which peaked at No. 151 on the Billboard 200. Their second full-length album, Smile Kid, was...

, Little Jackie

Little Jackie

Little Jackie is an American band consisting of Imani Coppola and Adam Pallin. Little Jackie, which derives its name from the 1989 hit song "Little Jackie Wants to Be a Star" by Lisa Lisa and Cult Jam, released a hit single in 2008 called "The World Should Revolve Around Me" from their debut album...

, Diane Birch

Diane Birch

Diane Birch is an American singer-songwriter.-Early life:Birch was born in Michigan and her father was a Seventh-day Adventist preacher whose work took him to several countries. As a child Birch lived with her family in Zimbabwe, South Africa and Sydney, Australia...

, Andy Grammer

Andy Grammer

Andy Grammer is an American singer-songwriter signed to Steve Greenberg's S-Curve Records. His debut album, Andy Grammer, was officially released on June 14, 2011.-Biography:...

, Nikki Jean

Nikki Jean

Nikki Jean is a singer-songwriter, musician, and occasional actress from the United States. She was a part of the band Nouveau Riche, an indie/hip-hop band based out of Philadelphia, Pennsylvania, United States. She is also featured on Lupe Fiasco's second album, The Cool, as a lyricist and vocalist...

, The Jessie Rose Trip, Care Bears on Fire

Care Bears on Fire

Care Bears on Fire is a Brooklyn, New York-based band that consists of Sophie , Izzy and Jena . The group originally formed in 2005 with member Lucio . The band labels itself as a pop punk group, mixing in alternative and garage rock elements...

, Tinted Windows

Tinted Windows (band)

Tinted Windows is an American rock supergroup formed by guitarist James Iha, previously of The Smashing Pumpkins, singer Taylor Hanson of Hanson, bassist Adam Schlesinger of Fountains of Wayne and Ivy, and Bun E. Carlos of Cheap Trick. Josh Lattanzi also often performs with the band as the second...

 and Joss Stone

Joss Stone

Jocelyn Eve Stoker , better known by her stage name Joss Stone, is an English soul singer-songwriter and actress. Stone rose to fame in late 2003 with her multi-platinum debut album, The Soul Sessions, which made the 2004 Mercury Prize shortlist...

. Besides releasing music, S-Curve's business interests include its equity stakes in on-line media companies Nabbr and Hashtag Art.