Sarajevska Pivara is a Bosnia

Bosnia and Herzegovina

Bosnia and Herzegovina , sometimes called Bosnia-Herzegovina or simply Bosnia, is a country in Southern Europe, on the Balkan Peninsula. Bordered by Croatia to the north, west and south, Serbia to the east, and Montenegro to the southeast, Bosnia and Herzegovina is almost landlocked, except for the...

n brewing

Brewing

Brewing is the production of beer through steeping a starch source in water and then fermenting with yeast. Brewing has taken place since around the 6th millennium BCE, and archeological evidence suggests that this technique was used in ancient Egypt...

 company based in Sarajevo

Sarajevo

Sarajevo |Bosnia]], surrounded by the Dinaric Alps and situated along the Miljacka River in the heart of Southeastern Europe and the Balkans....

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History

The Sarajevska Pivara opened in 1864 as the first local industry and shortly became one of leading producers in Bosnia, with considerable amounts exported to Montenegro

Montenegro

Montenegro Montenegrin: Crna Gora Црна Гора , meaning "Black Mountain") is a country located in Southeastern Europe. It has a coast on the Adriatic Sea to the south-west and is bordered by Croatia to the west, Bosnia and Herzegovina to the northwest, Serbia to the northeast and Albania to the...

, Dalmatia

Dalmatia

Dalmatia is a historical region on the eastern coast of the Adriatic Sea. It stretches from the island of Rab in the northwest to the Bay of Kotor in the southeast. The hinterland, the Dalmatian Zagora, ranges from fifty kilometers in width in the north to just a few kilometers in the south....

 and Albania

Albania

Albania , officially known as the Republic of Albania , is a country in Southeastern Europe, in the Balkans region. It is bordered by Montenegro to the northwest, Kosovo to the northeast, the Republic of Macedonia to the east and Greece to the south and southeast. It has a coast on the Adriatic Sea...

. Just before the Great War, Sarajevska Pivara was producing 116,000 hectoliters per year, and in 1916 it passed the limit of 150,000 hl.

Today’s President of the Steering Board Mr. Hilmo Selimović, was appointed to a position of Sarajevska pivara d.d. General Director on 1 August 1983. Since that period, Sarajevska Pivara had steady production growth that had growth from 299,000 hectoliters in 1984 to 784,000 hectoliters in 1991. With these results, Sarajevska Pivara became one of the four leading companies in the former Socialist Federal Republic of Yugoslavia

Socialist Federal Republic of Yugoslavia

The Socialist Federal Republic of Yugoslavia was the Yugoslav state that existed from the abolition of the Yugoslav monarchy until it was dissolved in 1992 amid the Yugoslav Wars. It was a socialist state and a federation made up of six socialist republics: Bosnia and Herzegovina, Croatia,...

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Brands

Brands held by the Sarajevska pivara:

• Sarajevsko pivo
• Löwe beer
• Premium beer
• 0% beer
• Swity juice
• Sok plus
• Sarajevska voda

Licences

Brand licensing

Licensing means renting or leasing of an intangible asset. Examples of intangible assets include a song , a character , a name or a brand . An arrangement to license a brand requires a licensing agreement...

:

• Pepsi
  Pepsi
  Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo...
  
  
• 7UP
• Lipton Iced Tea

Operations

In its attempt to become the dominant food and beverage producer in the region, Sarajevska Pivara acquired some of the largest Bosnian food producers:

• Vegafruit - food and beverages
• Bosnaprodukt - food
• Sprind - food
• Klas - food