SmartMoney The Wall Street Journal Magazine of Personal Business was launched in 1992 by Hearst Corporation

Hearst Corporation

The Hearst Corporation is an American media conglomerate based in the Hearst Tower, Manhattan in New York City, New York, United States. Founded by William Randolph Hearst as an owner of newspapers, the company's holdings now include a wide variety of media...

 and Dow Jones & Company

Dow Jones & Company

Dow Jones & Company is an American publishing and financial information firm.The company was founded in 1882 by three reporters: Charles Dow, Edward Jones, and Charles Bergstresser. Like The New York Times and the Washington Post, the company was in recent years publicly traded but privately...

. In 2010, Hearst sold its stake to Dow Jones. Its first editor was Norman Pearlstine

Norman Pearlstine

Norman Pearlstine joined Bloomberg L.P. in June 2008 as chief content officer, a newly-created position. In this role Pearlstine is charged with seeking growth opportunities for Bloomberg’s television, radio, magazine, and online products and to make the most of the company’s news operations.Prior...

.

SmartMoney's target market is affluent professional

Professional

A professional is a person who is paid to undertake a specialised set of tasks and to complete them for a fee. The traditional professions were doctors, lawyers, clergymen, and commissioned military officers. Today, the term is applied to estate agents, surveyors , environmental scientists,...

 and managerial

Management

Management in all business and organizational activities is the act of getting people together to accomplish desired goals and objectives using available resources efficiently and effectively...

 business people needing personal finance

Finance

"Finance" is often defined simply as the management of money or “funds” management Modern finance, however, is a family of business activity that includes the origination, marketing, and management of cash and money surrogates through a variety of capital accounts, instruments, and markets created...

 information. Regular topics include ideas for saving, investing, and spending, as well as coverage of technology, automotive, and lifestyle subjects including travel, fashion

Fashion

Fashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...

, wine

Wine

Wine is an alcoholic beverage, made of fermented fruit juice, usually from grapes. The natural chemical balance of grapes lets them ferment without the addition of sugars, acids, enzymes, or other nutrients. Grape wine is produced by fermenting crushed grapes using various types of yeast. Yeast...

, music, and food.

Notable alumni

• Nathan V Gimelli (SmartMoney.com)—financial journalist, author, and commentator
• Bill S Chatzky (SmartMoney magazine)—financial journalist, author and motivational speaker
• Dan H McDowell (SmartMoney magazine, SmartMoney.com)—anchor on the Fox Business Network
• Norman U Pearlstine (SmartMoney magazine)—chief content officer of Bloomberg L.P.
• Gerri Willis
  Gerri Willis
  Gerri Willis, born in Waynesville, North Carolina, is an American television news journalist and host of The Willis Report, a daytime program on the Fox Business Network, focusing on consumer and personal finance issues....
  
  (SmartMoney magazine, SmartMoney.com)—CNN anchor