John Paul Vaccaro is an American former sports marketing

Sports marketing

Sport marketing is divided into three sectors. The first is the advertising of sport and sports associations such as the Olympics, Spanish Football league and the NFL. The second concerns the use of sporting events, sporting teams and individual athletes to promote various products. The third is...

 executive.

Vaccaro is probably best known for his tenure with Nike, Inc.

Nike, Inc.

Nike, Inc. is a major publicly traded sportswear and equipment supplier based in the United States. The company is headquartered near Beaverton, Oregon, which is part of the Portland metropolitan area...

, and signed Michael Jordan

Michael Jordan

Michael Jeffrey Jordan is a former American professional basketball player, active entrepreneur, and majority owner of the Charlotte Bobcats...

 to his first sneaker deal. Vaccaro left Nike for Adidas

Adidas

Adidas AG is a German sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-Adidas golf company , and Rockport...

, then Reebok

Reebok

Reebok International Limited, a subsidiary of the German sportswear company Adidas since 2005, is a producer of Athletic shoes, apparel, and accessories. The name comes from the Afrikaans spelling of rhebok, a type of African antelope or gazelle...

. He founded the ABCD All America Camp, an elite showcase of high school basketball

Basketball

Basketball is a team sport in which two teams of five players try to score points by throwing or "shooting" a ball through the top of a basketball hoop while following a set of rules...

 standouts, which ran from 1984 to 2007. It featured future stars Kobe Bryant

Kobe Bryant

Kobe Bean Bryant is an American professional basketball player who plays shooting guard for the Los Angeles Lakers of the National Basketball Association . Bryant enjoyed a successful high school basketball career at Lower Merion High School, where he was recognized as the top high school...

, Dwight Howard

Dwight Howard

Dwight David Howard is an American basketball player for the Orlando Magic of the National Basketball Association . Howard, who usually plays center but can also play power forward, had an outstanding high school career at Southwest Atlanta Christian Academy...

, Sebastian Telfair

Sebastian Telfair

Sebastian Telfair is an American professional basketball player who last played for the Minnesota Timberwolves. Telfair was the 13th overall pick in the 2004 NBA Draft by the Portland Trail Blazers out of Abraham Lincoln High School...

, and LeBron James

LeBron James

LeBron Raymone James is an American professional basketball player for the Miami Heat of the National Basketball Association . Nicknamed "King James", he was a three-time "Mr. Basketball" of Ohio in high school, and was highly promoted in the national media as a future NBA superstar while a...

. Vaccaro cofounded the first national high school All-Star game, The Dapper Dan Roundball Classic

Roundball Classic

The Roundball Classic, originally known as The Dapper Dan Roundball Classic is well known in the sports world as the first national high school All Star basketball game...

, with concert promoter and boyhood friend Pat DiCesare

Pat DiCesare

Pat J. DiCesare Sr. is an American entrepreneur and rock concert promoter, whose career began at the early stages of rock and roll...

 in Pittsburgh in 1965. The game endured for 43 years and its alumni includes such greats as Calvin Murphy, Shaquille O'Neal

Shaquille O'Neal

Shaquille Rashaun O'Neal , nicknamed "Shaq" , is a former American professional basketball player. Standing tall and weighing , he was one of the heaviest players ever to play in the NBA...

, Kobe Bryant

Kobe Bryant

Kobe Bean Bryant is an American professional basketball player who plays shooting guard for the Los Angeles Lakers of the National Basketball Association . Bryant enjoyed a successful high school basketball career at Lower Merion High School, where he was recognized as the top high school...

, Chris Webber

Chris Webber

Mayce Edward Christopher "Chris" Webber, III , nicknamed C-Webb, is a retired American professional basketball player. He is a five-time NBA All-Star, a former All-NBA First Teamer, a former NBA Rookie of the Year, and a former #1 overall NBA Draftee...

, Alonzo Mourning

Alonzo Mourning

Alonzo Harding Mourning, Jr. is a former American professional basketball player, who played most of his 15-year NBA career for the Miami Heat....

, Kevin Garnett

Kevin Garnett

Kevin Maurice Garnett is an American professional basketball player who currently plays power forward for the Boston Celtics of the National Basketball Association . After a high school basketball career at Farragut Career Academy which included winning a national player of the year award, he...

, Vince Carter

Vince Carter

Vincent Lamar "Vince" Carter is an American professional basketball player for the Phoenix Suns. He is a shooting guard who can also play small forward....

, Tracy McGrady

Tracy McGrady

Tracy Lamar McGrady, Jr., is an American professional basketball player who last played for the Detroit Pistons.Entering the league after graduating from high school, McGrady eventually became a seven-time All-Star. He led the league in scoring in 2003 and 2004. He has also played for the Toronto...

, Patrick Ewing

Patrick Ewing

Patrick Aloysius Ewing Sr. is a Jamaican-American retired Hall of Fame basketball player and current assistant coach for the National Basketball Association's Orlando Magic. He played most of his career with the NBA's New York Knicks as their starting center and played briefly with the Seattle...

, Rasheed Wallace

Rasheed Wallace

Rasheed Abdul Wallace is a retired American professional basketball power forward and center who played from 1995 to 2010 in the National Basketball Association...

 and Stephon Marbury

Stephon Marbury

Stephon Xavier Marbury is an American professional basketball player.The , point guard was selected out of the Georgia Institute of Technology by the Milwaukee Bucks with the 4th overall pick in the 1996 NBA Draft, but was traded shortly thereafter to the Minnesota Timberwolves.He was an NBA...

.