Sourz
Encyclopedia
Liqueur
A liqueur is an alcoholic beverage that has been flavored with fruit, herbs, nuts, spices, flowers, or cream and bottled with added sugar. Liqueurs are typically quite sweet; they are usually not aged for long but may have resting periods during their production to allow flavors to marry.The...
owned and produced by Beam Global Spirits & Wine (a subsidiary of Fortune Brands
Fortune Brands
Fortune Brands was a holding company founded in 1969 as American Brands and later renamed in 1997 and split apart in 2011. The corporate headquarters was in Deerfield, Illinois in the United States. The company historically had a significant diversity of product offerings...
). The liqueur is usually served as shooter, but also used in cocktails.
The most frequently stocked flavour in bars is apple
Apple
The apple is the pomaceous fruit of the apple tree, species Malus domestica in the rose family . It is one of the most widely cultivated tree fruits, and the most widely known of the many members of genus Malus that are used by humans. Apple grow on small, deciduous trees that blossom in the spring...
. However cherry
Cherry
The cherry is the fruit of many plants of the genus Prunus, and is a fleshy stone fruit. The cherry fruits of commerce are usually obtained from a limited number of species, including especially cultivars of the wild cherry, Prunus avium....
, tropical, raspberry
Raspberry
The raspberry or hindberry is the edible fruit of a multitude of plant species in the genus Rubus, most of which are in the subgenus Idaeobatus; the name also applies to these plants themselves...
, pineapple
Pineapple
Pineapple is the common name for a tropical plant and its edible fruit, which is actually a multiple fruit consisting of coalesced berries. It was given the name pineapple due to its resemblance to a pine cone. The pineapple is by far the most economically important plant in the Bromeliaceae...
and peach
Peach
The peach tree is a deciduous tree growing to tall and 6 in. in diameter, belonging to the subfamily Prunoideae of the family Rosaceae. It bears an edible juicy fruit called a peach...
flavours also exist along with two limited edition flavours. Summer Berry (summer 2010) and Spirited Apple and Cranberry (winter 2010) In 2008 a major re-design of the Sourz brand occurred and the slogan 'Made For Mixing' was adopted to show the increased trend in mixing the liqueur with mixers such as lemonade and coke. As part of the re-brand a new flavour was released, this being blackcurrant
Blackcurrant
Blackcurrant, Ribes nigrum, is a species of Ribes berry native to central and northern Europe and northern Asia, and is a perennial....
. All variants are based upon the spirit Schnapps
Schnapps
Schnapps is a type of distilled alcoholic beverage. The English word schnapps is derived from the German Schnaps , which can refer to any strong alcoholic drink but particularly those containing at least 32% ABV...
.
Unlike many other shooters ranging between 30 and 50, the alcohol by volume
Alcohol by volume
Alcohol by volume is a standard measure of how much alcohol is contained in an alcoholic beverage .The ABV standard is used worldwide....
is lower, at 15%.