Studio Moderna is the largest television shopping

Home shopping

Home shopping commonly refers to the electronic retailing/home shopping channels industry, which includes such billion dollar television-based and e-commerce companies as HSN, QVC, eBay, ShopNBC, Buy.com, and Amazon.com, as well as traditional mail order and brick and mortar retailers as Hammacher...

 organization in Central and Eastern Europe

Central Europe

Central Europe or alternatively Middle Europe is a region of the European continent lying between the variously defined areas of Eastern and Western Europe...

. It was founded in Slovenia

Slovenia

Slovenia , officially the Republic of Slovenia , is a country in Central and Southeastern Europe touching the Alps and bordering the Mediterranean. Slovenia borders Italy to the west, Croatia to the south and east, Hungary to the northeast, and Austria to the north, and also has a small portion of...

 in 1992 by Sandi Cesko, Branimir Brkljac and Livija Dolanc, and now has a presence in 21 other CEE countries. It has an average of 100hrs of infomercial

Infomercial

Infomercials are direct response television commercials which generally include a phone number or website. There are long-form infomercials, which are typically between 15 and 30 minutes in length, and short-form infomercials, which are typically 30 seconds to 120 seconds in length. Infomercials...

s, spots and live

Live television

Live television refers to a television production broadcast in real-time, as events happen, in the present. From the early days of television until about 1958, live television was used heavily, except for filmed shows such as I Love Lucy and Gunsmoke. Video tape did not exist until 1957...

-to-tape shopping television shows broadcasting daily on 100 terrestrial, cable, and local TV channels, reaching over 320 million people.

With call and fulfillment centers

Order fulfillment

Order fulfillment is in the most general sense the complete process from point of sales inquiry to delivery of a product to the customer...

in 20 different countries, Studio Moderna has a staff of around 900 employees. Studio Moderna recently bought Linea Directa.