Stuff (magazine)
Encyclopedia
Stuff is a men's magazine featuring reviews of consumer electronics, and other article
s of interest to a predominantly male audience.
s and fast cars, to computers and men's clothing. Like its U.S. equivalent, Stuff UK contains a scantily clad woman on the front page (with a small number of further photos inside the magazine), but as the model is clothed this is not considered pornography in Britain. There are multiple in-depth features, such as product reviews of laptops, digital audio (MP3
) players, digital cameras (compact and SLR
), as well as advertising. Regular features include an "adrenaline junkie" article, and speculative pages about upcoming technology, such as the "rumour mill" and the "Next big thing?" on the last page.
It has a 10% share in the market.
"Hot Stuff" is the news section that features new or unreleased products. Top 10s of currently available items are featured toward the back of the magazine. These include products in the range of portable media players, phones, computers, laptops, digital cameras, televisions, video recorders, hi-fi, home cinema, gaming, home and sports. There are dedicated pages for opinions and readers mail and a "My gadget life" column in towards the front of the magazine that features an interview with a well known person about the technology that helps them.
Like the vast majority of the men's magazine market in the UK, Stuff magazine's circulation is also in rapid decline. Where it used to outsell rival T3 2:1, according to the Audit Bureau of Circulation's figures, it barely sells a third more, while its website, Stuff.tv, is ranked 4,014 in the UK in Alexa.com's page rankings, some 3,000 places behind rivals T3.com, Wired.co.uk and TechRadar.com.
, it was the sister magazine to Maxim
, and the two share a similar mission of providing entertainment targeted towards 18 to 30-year-old males whom it attracts with pictorials and cover features, humor, trivia, and product reviews of goods such as computers, sports car
s, video games, cell phones, etc. The American version of Stuff was launched by Andy Clerkson, the founding editor of the UK edition. US Stuff differed from its technology-centric British cousin as it sought a wider, lifestyle audience. The interviews tended to be with famous actresses, singers, models
and wrestling divas, some of whom have appeared several times over the life of the magazine.
In October 2006 Will Ferrell
became the first man to appear on the cover of Stuff magazine, alongside his Talladega Nights co-star Leslie Bibb.
The final issue featured Laura Vandervoort
and was published October 2007. The U.S. edition ceased to exist and returned to being a special section inside Maxim. Paid subscribers received Maxim as a replacement
s which are released every Friday. The content includes similar but more up to date content as the magazine. These are usually around 25–30 minutes in length and feature news about technology, the podline (where listeners questions are answered), reviews and comparisons of gadgets and an instant expert feature which provides the listener with five interesting points about the selected subject; past instant expert features include HSDPA, ISO and HDMI
.
The podcast is free and is available from iTunes
or can be downloaded from their website where older episodes are archived. The iTunes option provides higher sound quality, thumbnails and chapter points to provide the listener with easier navigation. Creative Zen owners can use the ZenCast organiser. Regular listeners can also subscribe to future episodes by pasting links into their podcast software application or alternatively subscribe through iTunes.
There has not been a podcast since February 2011 and may have discontinued.
and a Sansa e250. Three tests are carried out involving a car, a toilet and rifle in order to simulate the effects of 'real life' damage to gadgets.
The site is a logical follow up to the success of the videos that the team posted on YouTube where videos of the team could be found demonstrating new gadgets such as the Sinclair A-bike, a human hydro-foil as well as technology products such as the Samsung
X820 mobile phone, iTheatres and the Asus
AI Guru S1 Skype
phone.
Videos are now available as vidcasts on the website and can be viewed online or by subscribing to iTunes. Chapters are placed in the short video clips for easy navigation and new player controls are used to play, scan through the video and to adjust the volume or size of the video. New videos are available each Friday and special ones are uploaded to cover events such as the launch of a new product or the Consumer Electronics Show
.
Digital Magazine
Digital Magazine Reader
Article (publishing)
An article is a written work published in a print or electronic medium. It may be for the purpose of propagating the news, research results, academic analysis or debate.-News articles:...
s of interest to a predominantly male audience.
UK edition
The UK version of the magazine, published by Haymarket Media Group Ltd, sells over 200 million, and is focused mainly on consumer electronics, gadgetry and lifestyle products, such as iPodIPod
iPod is a line of portable media players created and marketed by Apple Inc. The product line-up currently consists of the hard drive-based iPod Classic, the touchscreen iPod Touch, the compact iPod Nano, and the ultra-compact iPod Shuffle...
s and fast cars, to computers and men's clothing. Like its U.S. equivalent, Stuff UK contains a scantily clad woman on the front page (with a small number of further photos inside the magazine), but as the model is clothed this is not considered pornography in Britain. There are multiple in-depth features, such as product reviews of laptops, digital audio (MP3
MP3
MPEG-1 or MPEG-2 Audio Layer III, more commonly referred to as MP3, is a patented digital audio encoding format using a form of lossy data compression...
) players, digital cameras (compact and SLR
Single-lens reflex camera
A single-lens reflex camera is a camera that typically uses a semi-automatic moving mirror system that permits the photographer to see exactly what will be captured by the film or digital imaging system, as opposed to pre-SLR cameras where the view through the viewfinder could be significantly...
), as well as advertising. Regular features include an "adrenaline junkie" article, and speculative pages about upcoming technology, such as the "rumour mill" and the "Next big thing?" on the last page.
It has a 10% share in the market.
"Hot Stuff" is the news section that features new or unreleased products. Top 10s of currently available items are featured toward the back of the magazine. These include products in the range of portable media players, phones, computers, laptops, digital cameras, televisions, video recorders, hi-fi, home cinema, gaming, home and sports. There are dedicated pages for opinions and readers mail and a "My gadget life" column in towards the front of the magazine that features an interview with a well known person about the technology that helps them.
Like the vast majority of the men's magazine market in the UK, Stuff magazine's circulation is also in rapid decline. Where it used to outsell rival T3 2:1, according to the Audit Bureau of Circulation's figures, it barely sells a third more, while its website, Stuff.tv, is ranked 4,014 in the UK in Alexa.com's page rankings, some 3,000 places behind rivals T3.com, Wired.co.uk and TechRadar.com.
U.S. edition
Published by Dennis PublishingDennis Publishing
Dennis Publishing Ltd. is an independent publisher. It was founded in 1974.As of April 2010 the company publishes 31 magazine or online titles, predominately in the UK....
, it was the sister magazine to Maxim
Maxim (magazine)
Maxim is an international men's magazine based in the United Kingdom and known for its pictorials featuring popular actresses, singers, and female models, sometimes pictured dressed, often pictured scantily dressed but not fully nude....
, and the two share a similar mission of providing entertainment targeted towards 18 to 30-year-old males whom it attracts with pictorials and cover features, humor, trivia, and product reviews of goods such as computers, sports car
Automobile
An automobile, autocar, motor car or car is a wheeled motor vehicle used for transporting passengers, which also carries its own engine or motor...
s, video games, cell phones, etc. The American version of Stuff was launched by Andy Clerkson, the founding editor of the UK edition. US Stuff differed from its technology-centric British cousin as it sought a wider, lifestyle audience. The interviews tended to be with famous actresses, singers, models
Model (person)
A model , sometimes called a mannequin, is a person who is employed to display, advertise and promote commercial products or to serve as a subject of works of art....
and wrestling divas, some of whom have appeared several times over the life of the magazine.
In October 2006 Will Ferrell
Will Ferrell
John William "Will" Ferrell is an American comedian, impressionist, actor, and writer. Ferrell first established himself in the late 1990s as a cast member on the NBC sketch comedy show Saturday Night Live, and has subsequently starred in the comedy films Old School, Elf, Anchorman, Talladega...
became the first man to appear on the cover of Stuff magazine, alongside his Talladega Nights co-star Leslie Bibb.
The final issue featured Laura Vandervoort
Laura Vandervoort
Laura Dianne Vandervoort is a Canadian actress known for her roles as Kara Zor-El in the television series Smallville, Sadie Harrison in the television series Instant Star and Lisa in the television series V....
and was published October 2007. The U.S. edition ceased to exist and returned to being a special section inside Maxim. Paid subscribers received Maxim as a replacement
Malaysia edition
Founded in 2004, Stuff Magazine Malaysia is one of the country's leading and best-selling consumer electronics, technology and lifestyle magazines. It is Published by Catcha Lifestyle Publications Sdn. Bhd.Singapore edition
Stuff magazine has been locally published in Singapore since 2004. Under Catcha Co-operation, the magazine gained recognition amongst the local community and established itself as a leading name in the niche men’s magazine arena.Indian edition
Stuff India, the Indian edition of Stuff, launched on 1 December 2008 with a cover price of Rs. 100 (2$).The magazine launched with a print run of 40,000 copies. Stuff India is edited by Nishant Padhiar, formerly the editor of T3 and consultant editor on AV MAX.Podcast
The producers of the UK version of the magazine also produce weekly podcastPodcast
A podcast is a series of digital media files that are released episodically and often downloaded through web syndication...
s which are released every Friday. The content includes similar but more up to date content as the magazine. These are usually around 25–30 minutes in length and feature news about technology, the podline (where listeners questions are answered), reviews and comparisons of gadgets and an instant expert feature which provides the listener with five interesting points about the selected subject; past instant expert features include HSDPA, ISO and HDMI
HDMI
HDMI is a compact audio/video interface for transmitting uncompressed digital data. It is a digital alternative to consumer analog standards, such as radio frequency coaxial cable, composite video, S-Video, SCART, component video, D-Terminal, or VGA...
.
The podcast is free and is available from iTunes
ITunes
iTunes is a media player computer program, used for playing, downloading, and organizing digital music and video files on desktop computers. It can also manage contents on iPod, iPhone, iPod Touch and iPad....
or can be downloaded from their website where older episodes are archived. The iTunes option provides higher sound quality, thumbnails and chapter points to provide the listener with easier navigation. Creative Zen owners can use the ZenCast organiser. Regular listeners can also subscribe to future episodes by pasting links into their podcast software application or alternatively subscribe through iTunes.
There has not been a podcast since February 2011 and may have discontinued.
Videos
Stuff.tv is Stuff magazine's website, where short videos are uploaded to be played by visitors. Episodes are streamed as the user watches in a similar way to video broadcasting sites. The videos are edited together into short videos to a professional standard. The first episode is "Tested to Destruction" and is a death match between the ever popular, ubiquitous iPod nanoIPod nano
iPod Nano is a digital media player designed and marketed by Apple Inc.. The first generation of iPod Nano was introduced on September 7, 2005 as a replacement for iPod Mini. It uses flash memory for storage. iPod Nano has gone through six models, or generations, since its introduction...
and a Sansa e250. Three tests are carried out involving a car, a toilet and rifle in order to simulate the effects of 'real life' damage to gadgets.
The site is a logical follow up to the success of the videos that the team posted on YouTube where videos of the team could be found demonstrating new gadgets such as the Sinclair A-bike, a human hydro-foil as well as technology products such as the Samsung
Samsung
The Samsung Group is a South Korean multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea...
X820 mobile phone, iTheatres and the Asus
ASUS
ASUSTeK Computer Incorporated is a multinational computer technology and consumer electronics product manufacturer headquartered in Taipei, Taiwan. Its product range includes motherboards, desktops, laptops, monitors, tablet PCs, servers and mobile phones...
AI Guru S1 Skype
Skype
Skype is a software application that allows users to make voice and video calls and chat over the Internet. Calls to other users within the Skype service are free, while calls to both traditional landline telephones and mobile phones can be made for a fee using a debit-based user account system...
phone.
Videos are now available as vidcasts on the website and can be viewed online or by subscribing to iTunes. Chapters are placed in the short video clips for easy navigation and new player controls are used to play, scan through the video and to adjust the volume or size of the video. New videos are available each Friday and special ones are uploaded to cover events such as the launch of a new product or the Consumer Electronics Show
Consumer Electronics Show
The International Consumer Electronics Show is a major technology-related trade show held each January in the Las Vegas Convention Center, Las Vegas, Nevada, United States. Not open to the public, the Consumer Electronics Association-sponsored show typically hosts previews of products and new...
.
Website
The website for Stuff was relaunched on Friday, November 17, 2006, after being previewed at the Best of Stuff Show between November 3 and 5th. It has a new look, layout and content. The new site combines the features of both the older sites into one. New features such as the weekly videocast, blogs, reviews and galleries are included in the site as well as the news, forums, podcasts and videos from the older sites.External links
Magazine- Stuff magazine Official U.K. web site
Digital Magazine
- Stuff Digital Official info regarding their Digital Service
Digital Magazine Reader
- Zinio] Zinio provides the reader for Stuff and other magazines.