Supermercado La Franco Italiana
Encyclopedia
Supermercado La Franco Italiana is a chain of supermarkets, located in the Paraguaná Peninsula
Paraguaná Peninsula
The Paraguaná Peninsula is a peninsula in Venezuela, situated in the north of Falcón State. The island of Aruba lies 27 km to the north. Bonaire and Curaçao are slightly further away. The Paraguaná Peninsula is connected to the rest of the state by a natural isthmus of Médanos. The Peninsula...

 of Venezuela
Venezuela
Venezuela , officially called the Bolivarian Republic of Venezuela , is a tropical country on the northern coast of South America. It borders Colombia to the west, Guyana to the east, and Brazil to the south...

.

The supermarket company was established in 1950, when the Italian Prati Caruso brothers established it as La Franco Italiana.

During the company's first few years, growth was slow, but when petroleum
Petroleum
Petroleum or crude oil is a naturally occurring, flammable liquid consisting of a complex mixture of hydrocarbons of various molecular weights and other liquid organic compounds, that are found in geologic formations beneath the Earth's surface. Petroleum is recovered mostly through oil drilling...

 companies Royal Dutch/Shell
Royal Dutch Shell
Royal Dutch Shell plc , commonly known as Shell, is a global oil and gas company headquartered in The Hague, Netherlands and with its registered office in London, United Kingdom. It is the fifth-largest company in the world according to a composite measure by Forbes magazine and one of the six...

 and Creole Petroleum Corporation
Creole Petroleum Corporation
The Creole Petroleum Corporation was an American oil company, formed in 1920 to produce fields on Lake Maracaibo, Venezuela. The company was acquired by Standard Oil of New Jersey in 1928. Until 1951 Creole Petroleum was the world's number one oil producer....

merged the Paraguaná Peninsula experienced significant economic and population growth, inspiring La Franco Italiana to expand. In 1974 the company's name changed officially from La Franco Italiana to Supermercado La Franco Italiana S.A..

In 1989 the company inaugurated what is, as of 2003, the largest supermarket store in Venezuela.

Many people in the Paraguaná Peninsula refer to the company as La Franco.
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK