The-affair
Encyclopedia
the-affair is an independent
fashion brand that creates graphic t-shirt
s inspired by literature
. Based in London's East End
, the brand was launched on September 11, 2007 and the original website won the prestigious FWA Site of the Day (SOTD) Award
on March 29, 2008 . The Boston Herald featured the brand in their weekly style section "Gotta Love It" and their new designs appear regularly on blogs such as Thrillist
, The Awesomer and Coolhunting .
Their products have also featured in several books on t-shirt design including:
Independent business
In business, an independent business as a term of distinction generally refers to privately owned companies . Independent businesses most commonly take the form of sole-proprietorships...
fashion brand that creates graphic t-shirt
T-shirt
A T-shirt is a style of shirt. A T-shirt is buttonless and collarless, with short sleeves and frequently a round neck line....
s inspired by literature
Literature
Literature is the art of written works, and is not bound to published sources...
. Based in London's East End
East End of London
The East End of London, also known simply as the East End, is the area of London, England, United Kingdom, east of the medieval walled City of London and north of the River Thames. Although not defined by universally accepted formal boundaries, the River Lea can be considered another boundary...
, the brand was launched on September 11, 2007 and the original website won the prestigious FWA Site of the Day (SOTD) Award
Favourite Website Awards
The Favourite Website Awards is a website awards program, established in England in 2000, showcasing websites who use cutting edge technology, together with inspirational ideas, that lead the way for future generations....
on March 29, 2008 . The Boston Herald featured the brand in their weekly style section "Gotta Love It" and their new designs appear regularly on blogs such as Thrillist
Thrillist
Thrillist is a leading men's lifestyle brand, currently reaching over 3 million subscribers in 19 local markets in the U.S. and the U.K.Best known for its irreverent tone, Thrillist delivers a targeted recommendation via one email each day to its audience of mostly young, well-educated, affluent...
, The Awesomer and Coolhunting .
Their products have also featured in several books on t-shirt design including: