The Black Dog
Encyclopedia
The Black Dog is a restaurant and tavern in Vineyard Haven on the island of Martha's Vineyard
Martha's Vineyard
Martha's Vineyard is an island located south of Cape Cod in Massachusetts, known for being an affluent summer colony....

. The restaurant was founded in 1971, and became well known for its souvenir T-shirts, featuring its logo of the eponymous black dog. They subsequently expanded to sell other products with the same logo.

The Black Dog T-shirts became well-known during the 90s as photographs of celebrities wearing the shirts began appearing in national publications. For example, a photograph of then-President Bill Clinton
Bill Clinton
William Jefferson "Bill" Clinton is an American politician who served as the 42nd President of the United States from 1993 to 2001. Inaugurated at age 46, he was the third-youngest president. He took office at the end of the Cold War, and was the first president of the baby boomer generation...

 jogging while wearing one was distributed by national wire services. Black Dog merchandise became part of the Lewinsky scandal
Lewinsky scandal
The Lewinsky scandal was a political sex scandal emerging in 1998 from a sexual relationship between United States President Bill Clinton and a 25-year-old White House intern, Monica Lewinsky. The news of this extra-marital affair and the resulting investigation eventually led to the impeachment of...

 as items from the store were purchased by Bill Clinton
Bill Clinton
William Jefferson "Bill" Clinton is an American politician who served as the 42nd President of the United States from 1993 to 2001. Inaugurated at age 46, he was the third-youngest president. He took office at the end of the Cold War, and was the first president of the baby boomer generation...

 and given to Monica Lewinsky
Monica Lewinsky
Monica Samille Lewinsky is an American woman with whom United States President Bill Clinton admitted to having had an "improper relationship" while she worked at the White House in 1995 and 1996...

.

Marketing at The Black Dog was effective. During the early 90s, the merchandise was only sold at the Martha's Vineyard location. Only a limited number of people were allowed in the store at one time, so lines formed down the wooden fenced ramp that ran from the front door. While waiting in line, visitors were given catalogs to browse. Nowadays, the merchandise is also available at "mainland" Cape Cod
Cape Cod
Cape Cod, often referred to locally as simply the Cape, is a cape in the easternmost portion of the state of Massachusetts, in the Northeastern United States...

 and Newport
Newport, Rhode Island
Newport is a city on Aquidneck Island in Newport County, Rhode Island, United States, about south of Providence. Known as a New England summer resort and for the famous Newport Mansions, it is the home of Salve Regina University and Naval Station Newport which houses the United States Naval War...

 "Black Dog" stores as well as online.

In 2000, The Black Dog released a cook book called The Black Dog Summer on the Vineyard Cookbook (ISBN 0316339326). In 2006, The Black Dog recalled approximately 9700 children's sweatshirts because they had a drawstring that poses a strangulation hazard. When Black Dog continued selling the clothing, the CPSC hit the company with a $50,000 fine.
The New England Multihull
Multihull
A multihull is a ship, vessel, craft or boat with more than one hull.-Description:Multihulls include: Proas, which have two differently shaped or sized hulls with lateral symmetry; catamarans, which have two hulls with longitudinal symmetry; and trimarans, which have a main hull in the center and...

 Association and The Black Dog host a 22-mile yachting
Yachting
Yachting refers to recreational sailing or boating, the specific act of sailing or using other water vessels for sporting purposes.-Competitive sailing:...

 race from Vineyard Haven
Vineyard Haven, Massachusetts
Vineyard Haven is a community within the town of Tisbury on Martha's Vineyard in Dukes County, Massachusetts, United States. It is listed as a census-designated place by the U.S...

 to Edgartown
Edgartown, Massachusetts
Edgartown is a town located on Martha's Vineyard in Dukes County, Massachusetts, United States. The population was 3,779 at the 2000 census. It is the county seat of Dukes County. Edgartown has the largest population and area in the entire Dukes County and Martha's Vineyard.- History :In 1642....

and back called the Black Dog Dash.

The Black Dog currently has many locations on Martha's Vineyard and one on the island of Nantucket, as well as in the mainland Massachusetts towns of Falmouth, Provincetown, Newburyport, and Chatham. Outside of Massachusetts they have stores in Newport, RI, Portland, ME, Mystic, CT, Annapolis, MD, and Southampton, NY.

Awards

In 2005 The Black Dog was awarded the Retailer of the Year Award by the Retailers Association of Massachusetts.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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