The Laden Showroom
Encyclopedia
The Laden Showroom is widely considered as London
's leading showroom and store that promotes and supports young and independent fashion designers. Time Out Magazine describes the shop as "a font of experimental design" while the London Evening Standard calls it a "cult store." EasyJet
describes the store as "a veritable magnet for keen-eyed fashionistas" in its inflight magazine, recommending The Laden Showroom to London visitors.
Established in 1999 by sister and brother team, Adele and Barry Laden
MBE
, the model for The Laden Showroom is founded on social entrepreneurial principles, where designers rent low-cost space to display and sell their products without being tied to contract.
Described in Vogue.com as a "bijou boutique", The Laden Showroom has been featured on television and in many newspapers and magazines in the UK and across the world.
Located at 103 Brick Lane
, London, The Laden Showroom is open every day of the week and features over 65 designers occupying varying sized units.
The Laden Showroom was a finalist in the London Evening Standard
O2 Inspiration Award for Business, announced 25 January 2007.
As part of an international plan of expansion, The Laden Showroom has sold its designers on ASOS.com
, the UK and international fashion site; also nelly.com, Scandinavia's largest fashion website. Further international expansion came in August 2009 in Japan and Ireland, with UK distribution launched at the same time.
Superbrands
announced that The Laden Showroom was awarded CoolBrands status for 2008-09.
Celebrities who have worn clothes from designers at The Laden Showroom include: Pixie Lott
, Sarah Brown (wife of Gordon Brown), The Saturdays
, Dawn Porter
, Victoria Beckham
, Sienna Miller
, Sophie Ellis-Bextor
, Gail Porter
, Helen McCrory
, Liza Tarbuck
, Pete Doherty
, Jarvis Cocker
, Noel Gallagher
, Gisele Bündchen
, Gok Wan
, Romeo Gigli, Liz McClarnon
and Dannii Minogue
.
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...
's leading showroom and store that promotes and supports young and independent fashion designers. Time Out Magazine describes the shop as "a font of experimental design" while the London Evening Standard calls it a "cult store." EasyJet
EasyJet
EasyJet Airline Company Limited is a British airline headquartered at London Luton Airport. It carries more passengers than any other United Kingdom-based airline, operating domestic and international scheduled services on 500 routes between 118 European, North African, and West Asian airports...
describes the store as "a veritable magnet for keen-eyed fashionistas" in its inflight magazine, recommending The Laden Showroom to London visitors.
Established in 1999 by sister and brother team, Adele and Barry Laden
Barry Laden
Barry Spencer Laden MBE FRSA is a fashion entrepreneur and occasional writer. Educated at City of Portsmouth Boys' School and the University of Westminster, his first retail venture was located in London's Fulham Road in 1987.He is best known for his creation of The Laden Showroom, the UK's...
MBE
MBE
MBE can stand for:* Mail Boxes Etc.* Management by exception* Master of Bioethics* Master of Bioscience Enterprise* Master of Business Engineering* Master of Business Economics* Mean Biased Error...
, the model for The Laden Showroom is founded on social entrepreneurial principles, where designers rent low-cost space to display and sell their products without being tied to contract.
Described in Vogue.com as a "bijou boutique", The Laden Showroom has been featured on television and in many newspapers and magazines in the UK and across the world.
Located at 103 Brick Lane
Brick Lane
Brick Lane is a street in the London Borough of Tower Hamlets, in the East End of London. It runs from Swanfield Street in the northern part of Bethnal Green, crosses Bethnal Green Road, passes through Spitalfields and is linked to Whitechapel High Street to the south by the short stretch of...
, London, The Laden Showroom is open every day of the week and features over 65 designers occupying varying sized units.
The Laden Showroom was a finalist in the London Evening Standard
Evening Standard
The Evening Standard, now styled the London Evening Standard, is a free local daily newspaper, published Monday–Friday in tabloid format in London. It is the dominant regional evening paper for London and the surrounding area, with coverage of national and international news and City of London...
O2 Inspiration Award for Business, announced 25 January 2007.
As part of an international plan of expansion, The Laden Showroom has sold its designers on ASOS.com
ASOS.com
ASOS.com is the UK's largest online-only fashion and beauty store. Primarily aimed at 16-34 year old men and women, it offers over 35,000 own-label and branded fashion goods. Sales for the financial year ending 31 March 2011 were £339.7 million....
, the UK and international fashion site; also nelly.com, Scandinavia's largest fashion website. Further international expansion came in August 2009 in Japan and Ireland, with UK distribution launched at the same time.
Superbrands
Superbrands
The Superbrands organization is an independent arbiter on branding. Its membership programmes pay tribute to the world's leading brands, as selected by experts and consumers. The organization also publishes a series of brand-focused books and publications...
announced that The Laden Showroom was awarded CoolBrands status for 2008-09.
Celebrities who have worn clothes from designers at The Laden Showroom include: Pixie Lott
Pixie Lott
Victoria Louise "Pixie" Lott is an English singer-songwriter, dancer and actress. Her debut single "Mama Do" was released in June 2009 and went straight to number one in the UK Singles Chart. Her second single "Boys and Girls", also topped the UK charts in September 2009. Her debut album Turn It...
, Sarah Brown (wife of Gordon Brown), The Saturdays
The Saturdays
The Saturdays are a British and Irish pop girl group based in London, United Kingdom. The group consists of five members Una Healy, Mollie King, Frankie Sandford, Vanessa White and Rochelle Wiseman. In 2007 the band were formed through Fascination Records which gave them an instant record deal with...
, Dawn Porter
Dawn Porter
Dawn Porter is a British television presenter and writer. She was born in Scotland, but grew up in Guernsey.-Early life:Porter's mother died of breast cancer two days before her seventh birthday, and she was then raised by her aunt...
, Victoria Beckham
Victoria Beckham
Victoria Caroline Beckham is an English singer-songwriter, dancer, model, actress, fashion designer and businesswoman. In the late 1990s, Beckham rose to fame with the all-female pop group Spice Girls and was dubbed Posh Spice by the July 1996 issue of the British pop music magazine Top of the Pops...
, Sienna Miller
Sienna Miller
Sienna Rose Diana Miller is a British-American actress, model, and fashion designer, best known for her roles in Layer Cake, Alfie, Factory Girl, The Edge of Love and G.I. Joe: The Rise of Cobra. In 2007, the London Film Criticsnamed her British Actress of the Year for Interview...
, Sophie Ellis-Bextor
Sophie Ellis-Bextor
Sophie Michelle Ellis-Bextor is an English singer, songwriter, model and occasional DJ. She first came to prominence in the late 1990s, as the lead singer of the indie rock band Theaudience. After the group disbanded, Ellis-Bextor went solo, achieving widespread success in the early 2000s...
, Gail Porter
Gail Porter
Gail Porter is a Scottish television presenter.- Life and career :Porter attended Portobello High School. She studied a BTEC HND in Media Production at West Herts College...
, Helen McCrory
Helen McCrory
Helen Elizabeth McCrory is a British actress. She portrayed Cherie Blair in both the 2006 film The Queen and the 2010 film The Special Relationship. She also portrayed Narcissa Malfoy in the final three Harry Potter films....
, Liza Tarbuck
Liza Tarbuck
Liza Tarbuck is an English actress and television and radio presenter, and daughter of comedian Jimmy Tarbuck.She trained at the National Youth Theatre and RADA graduating in 1986 alongside Clive Owen, Rebecca Pidgeon and Serena Harragin.-Acting:...
, Pete Doherty
Pete Doherty
Peter Doherty is an English musician, writer, actor, poet and artist. He is best known musically for being co-frontman of The Libertines, which he reformed with Carl Barât in 2010. His other musical project is indie band Babyshambles...
, Jarvis Cocker
Jarvis Cocker
Jarvis Branson Cocker is an English musician and frontman for the band Pulp. Through his work with the band, Cocker became a figurehead of the Britpop movement of the mid-1990s. Following Pulp's hiatus Cocker has led a successful solo career...
, Noel Gallagher
Noel Gallagher
Noel Thomas David Gallagher is an English musician and singer-songwriter, formerly the lead guitarist, backing vocalist and principal songwriter of the English rock band Oasis. He is currently fronting his solo project, Noel Gallagher's High Flying Birds.Raised in Burnage, Manchester with his...
, Gisele Bündchen
Gisele Bündchen
Gisele Caroline Bündchen is a Brazilian fashion model, occasional film actress and goodwill ambassador for the UN Environment Programme.In the late 1990s, Bündchen became one of the first in a wave of Brazilian models to find success...
, Gok Wan
Gok Wan
Gok Wan is a British fashion consultant, author and television presenter of British Chinese heritage. He is known for his appearances on many television programmes , for providing fashion advice to celebrities and for contributing his views to fashion magazines published internationally.-Early...
, Romeo Gigli, Liz McClarnon
Liz McClarnon
Elizabeth Margaret "Liz" McClarnon is an English pop singer, dancer and television presenter. She was a member of the group Atomic Kitten and originated the role of Paulette in the first UK tour of Legally Blonde the musical....
and Dannii Minogue
Dannii Minogue
Danielle Jane "Dannii" Minogue is an Australian singer-songwriter, actress, television personality, radio personality, fashion designer and model...
.
External links
- http://www.laden.co.uk The Laden Showroom website
- http://www.thisislondon.co.uk/news/article-4875610-details/Keeping+it+in+the+family/article.do Evening Standard 16-05-2003
- http://www.boston.com/travel/articles/2006/11/12/a_london_lane_stamped_with_hipness_variety/ The Boston Globe review of The Laden Showroom and Brick Lane
- http://www.indielondon.co.uk/shopping/shop_brick_lane_guide.html indielondon.com review of The Laden Showroom
- http://www.urbanpath.com/london/top-100 The Laden Showroom rated in the top 100 "nicest things to do in London"
- http://www.whatsonwhen.com/sisp/index.htm?fx=event&event_id=160102 FlyBMI recommends air travellers into London to visit The Laden Showroom
- http://www.thisislondon.co.uk/itsyourbusiness/article-23383059-details/Case+study%3A+GAMA+Healthcare/article.do Evening Standard O2 Inspiration Award feature
- http://www.asos.com/Women/A-To-Z-Of-Brands/The-Laden-Showroom/Cat/pgecategory.aspx?cid=5618 The Laden Showroom at Asos.com
- http://easyjetinflight.com/destination/2008/05/London Easyjet's inflight magazine recommendation