The Movement Snowboards
Encyclopedia
The Movement was a snowboarding company in the Mervin Manufacturing
family, existing only from 1995 to 1999. It was a Matt Donahue project. The company was arguably the most independent and art-oriented of the Mervin family, not having any notable professional
riders on its team, with its catalogs featuring more art
and photography
of the world than information pertaining to snowboarding
or the company's products.
The Movement had a few different slogans:
scene
s in snowboarding
, creating a nostalgic
image of what The Movement was through its empty space and bad production
quality.
Mervin manufacturing
Mervin Manufacturing is an American snowboard manufacturer. Mervin is the parent company of Liberace Technologies Snowboards, Gnu Snowboards, , Lib Tech Skateboards, and Bent Metal bindings. In the mid 90's Mervin was also an OEM supplier for companies such as Canada's Luxury brand and for The...
family, existing only from 1995 to 1999. It was a Matt Donahue project. The company was arguably the most independent and art-oriented of the Mervin family, not having any notable professional
Professional
A professional is a person who is paid to undertake a specialised set of tasks and to complete them for a fee. The traditional professions were doctors, lawyers, clergymen, and commissioned military officers. Today, the term is applied to estate agents, surveyors , environmental scientists,...
riders on its team, with its catalogs featuring more art
Art
Art is the product or process of deliberately arranging items in a way that influences and affects one or more of the senses, emotions, and intellect....
and photography
Photography
Photography is the art, science and practice of creating durable images by recording light or other electromagnetic radiation, either electronically by means of an image sensor or chemically by means of a light-sensitive material such as photographic film...
of the world than information pertaining to snowboarding
Snowboarding
Snowboarding is a sport that involves descending a slope that is covered with snow on a snowboard attached to a rider's feet using a special boot set onto mounted binding. The development of snowboarding was inspired by skateboarding, sledding, surfing and skiing. It was developed in the U.S.A...
or the company's products.
The Movement had a few different slogans:
- Remember the Reasons for Love
- This Is, After All, a Record of What's Happened
- Things that Bring Us Together
Today
There is no information on the Internet relating to The Movement Snowboards. Today, The Movement has been all but forgotten by the majority of snowboarders, most riders too young to have come into contact with it. The only real remnant of the company is the Ronnie Rico music CD which was released in conjunction of the company's 1997 catalog. The disc still circulates through the most undergroundSubculture
In sociology, anthropology and cultural studies, a subculture is a group of people with a culture which differentiates them from the larger culture to which they belong.- Definition :...
scene
Scene
- Arts and media :* Scene , an element of a larger fictional work such as a play* Scene , a part of action in a single location in a TV or movie, composed of a series of shots* Scene , a BBC drama anthology for teenagers...
s in snowboarding
Snowboarding
Snowboarding is a sport that involves descending a slope that is covered with snow on a snowboard attached to a rider's feet using a special boot set onto mounted binding. The development of snowboarding was inspired by skateboarding, sledding, surfing and skiing. It was developed in the U.S.A...
, creating a nostalgic
Nostalgia
The term nostalgia describes a yearning for the past, often in idealized form.The word is a learned formation of a Greek compound, consisting of , meaning "returning home", a Homeric word, and , meaning "pain, ache"...
image of what The Movement was through its empty space and bad production
Analog recording
Analog recording is a technique used for the recording of analog signals which among many possibilities include audio frequency, analog audio and analog video information for later playback.Analog recording methods store signals as a continual wave in or on the media...
quality.