The Price Is Right is a television game show franchise originally produced by Mark Goodson and Bill Todman, and created by Bob Stewart

Bob Stewart (television)

Bob Stewart is a former American television game show producer. He was active in the TV industry from 1956 until his retirement in 1992....

, and is currently produced and owned by FremantleMedia

FremantleMedia

FremantleMedia, Ltd. is the content and production division of Bertelsmann's RTL Group, Europe's second largest TV, radio, and production company...

. The franchise centers on television game shows, but also includes merchandise such as video games, printed media and board games. The franchise began in 1956 as a television game show hosted by Bill Cullen

Bill Cullen

William Lawrence Francis "Bill" Cullen was an American radio and television personality whose career spanned five decades...

 and was revamped in 1972.