Tim Street
Encyclopedia
Tim Street is an American writer, producer, director, and new media consultant. He is one of the pioneers of using the Internet as a story telling device and he is the Creator/Executive Producer of the Popular Viral Video French Maid TV. CNN referred to Street’s work as “Red Hot”, The Toronto Star said “Prophetic,” Wired News called his first creation, fortheloveofjulie.com, "one of the Internet’s creepiest sites… and one of the most convincing hoaxes to hit the Net." Street has been elected to sit on the advisory board for the Association for Downloadable Media (ADM), an industry association focused on providing advertising and audience measurement standards for episodic and downloadable media. In 2009, he was inducted into the International Academy of Web Television
.
in Orlando, Florida, where he started as a Steam Train Engineer at the Magic Kingdom on the Walt Disney World Railroad
. He soon began creating and producing TV and radio commercials for the various Disney Theme Parks. In 1993 he moved to Los Angeles and started working for Nickelodeon
where he served as one of the producers on hit children's television shows like "What Would You Do?
" and "All That
." As founder and president of a Pasadena-based production company, The Spark Factory, Street has produced such TV shows as Elvira’s Raise the Dead, Betty White
’s Twelve Games of Christmas, Match Game Blank-A-Thon, Gong Show’s 25th Gong-a-versary, 25th Anniversary of Family Feud
, and Spike TV
’s Hot Buttered Movie Special, hosted by Jennifer Garner
. In addition to television shows, Street is an award-winning short form director, having written, directed, and produced promos, commercials, and interstitial programs for cable and network television. He won the Promax BDA Awards
for Directing and Producing Promos 2003 and 2006 and served as a judge for the 2005 Promax BDA Awards Home Entertainment Competition.
's character in The Trouble with Normal), and Fight Club
(Tyler Durden's behind-the-scenes online journal.)
and having sponsored videos, Street has been able to successfully monetize his content The six episodes have been viewed over 20 million times, have been featured iTunes and as one of YouTube’s top videos.
The Association for Downloadable Media is the newly formed industry association focused on providing standards for advertising and audience measurement for episodic and downloadable media. Street was nominated for chairperson at the Open Meeting held at the 2007 Podcast and New Media Expo. He declined the nomination in favor of the other candidates. Since he became well known for FrenchMaidTV.com, he feared the association may not have been taken seriously with him as chairperson in the inaugural year.
International Academy of Web Television
The International Academy of Web Television was founded in 2008 and is devoted to the advancement of the arts and sciences of web television production. In 2009, the IAWTV held the first Streamy Awards ceremony, an annual event created to recognize excellence in web television production. The...
.
Traditional media
Street's career in entertainment began in 1981 at the Walt Disney World ResortWalt Disney World Resort
Walt Disney World Resort , is the world's most-visited entertaimental resort. Located in Lake Buena Vista, Florida ; approximately southwest of Orlando, Florida, United States, the resort covers an area of and includes four theme parks, two water parks, 23 on-site themed resort hotels Walt...
in Orlando, Florida, where he started as a Steam Train Engineer at the Magic Kingdom on the Walt Disney World Railroad
Walt Disney World Railroad
The Walt Disney World Railroad is a narrow gauge railroad circling the Magic Kingdom theme park at Walt Disney World Resort. Operated by Main Street Operations, the gauge, 1.5-mile railroad circles the entire park with stations at Main Street, U.S.A. and Frontierland, and formerly at the...
. He soon began creating and producing TV and radio commercials for the various Disney Theme Parks. In 1993 he moved to Los Angeles and started working for Nickelodeon
Nickelodeon (TV channel)
Nickelodeon, often simply called Nick and originally named Pinwheel, is an American children's channel owned by MTV Networks, a subsidiary of Viacom International. The channel is primarily aimed at children ages 7–17, with the exception of their weekday morning program block aimed at preschoolers...
where he served as one of the producers on hit children's television shows like "What Would You Do?
What Would You Do?
What Would You Do? is a 30-minute television show hosted by Marc Summers shown on Nickelodeon from 1991 to 1993. Robin Marrella acted as the on-camera stagehand for the show's first season. Both Summers and Marrella performed their respective duties on Double Dare, also on Nickelodeon...
" and "All That
All That
All That is an American live-action, sketch comedy-variety show that aired on the Nickelodeon cable television network featuring short comedic sketches and weekly musical guests. The theme song for All That was performed by TLC...
." As founder and president of a Pasadena-based production company, The Spark Factory, Street has produced such TV shows as Elvira’s Raise the Dead, Betty White
Betty White
Betty White Ludden , better known as Betty White, is an American actress, comedienne, singer, author, and former game show personality. With a career spanning seven decades since 1939, she is best known to modern audiences for her television roles as Sue Ann Nivens on The Mary Tyler Moore Show and...
’s Twelve Games of Christmas, Match Game Blank-A-Thon, Gong Show’s 25th Gong-a-versary, 25th Anniversary of Family Feud
Family Feud
Family Feud is an American television game show created by Mark Goodson and Bill Todman. Two families compete against each other in a contest to name the most popular responses to a survey question posed to 100 people...
, and Spike TV
Spike TV
Spike is an American cable television channel. It launched on March 7, 1983 as The Nashville Network , a joint venture of WSM, Inc...
’s Hot Buttered Movie Special, hosted by Jennifer Garner
Jennifer Garner
Jennifer Anne Affleck , better known as Jennifer Garner, is an American actress and film producer. Garner gained recognition on television for her performance as CIA agent Sydney Bristow in the thriller drama series Alias, which aired on ABC for five seasons from 2001 to 2006...
. In addition to television shows, Street is an award-winning short form director, having written, directed, and produced promos, commercials, and interstitial programs for cable and network television. He won the Promax BDA Awards
Promax Awards
PromaxBDA Awards honor design and marketing work in the advertising and promotions business from a company or individual that is broadcast, published or released in their respective markets....
for Directing and Producing Promos 2003 and 2006 and served as a judge for the 2005 Promax BDA Awards Home Entertainment Competition.
Web sites
In 1999 Street set out to create an interactive story that would use the Internet as a platform. He came up with a factitious site that appeared to be set up by a man who was madly in love with a young woman named Julie, Fortheloveofjulie.com, which generated millions of page views as well as the attention of the Los Angeles Police Department, Santa Monica Police Department and the Los Angeles County Sheriff's Department. Fortheloveofjulie.com was Street's first foray into interactive web-based media and led to several other sites including My Son Peter (a site by a man who plays hide-and-seek with his son who has been dead), Zach Mango (Jon CryerJon Cryer
Jonathan Niven "Jon" Cryer is an American actor, screenwriter and film producer. He is the son of actress–singer Gretchen Cryer. He made his motion picture debut in the 1984 romantic comedy No Small Affair, but gained greater fame as "Duckie" in the 1986 John Hughes-scripted film Pretty in Pink...
's character in The Trouble with Normal), and Fight Club
Fight Club (film)
Fight Club is a 1999 American film based on the 1996 novel of the same name by Chuck Palahniuk. The film was directed by David Fincher and stars Edward Norton, Brad Pitt and Helena Bonham Carter. Norton plays the unnamed protagonist, an "everyman" who is discontented with his white-collar job...
(Tyler Durden's behind-the-scenes online journal.)
Viral videos and podcasting
French Maid TV was created in 2006 when Street expanded his interactive storytelling to include advertising built into the storyline. Aimed at the 18- to 24-year-old male demographic, French Maid TV consists of short (2-6 minute) videos that teach skills like CPR, How to Share Music, How Barter Online, and How to Share Photos. Each video is sponsored and the distributed on the Internet and via podcast, where the spread virally. By using RevverRevver
Revver is a video sharing website that hosts user-generated content. Revver attaches advertising to user-submitted video clips and originally offered to share ad revenue with the video creators. Videos could be displayed, downloaded and shared across the web in either Apple QuickTime or FLV format...
and having sponsored videos, Street has been able to successfully monetize his content The six episodes have been viewed over 20 million times, have been featured iTunes and as one of YouTube’s top videos.
The Association for Downloadable Media is the newly formed industry association focused on providing standards for advertising and audience measurement for episodic and downloadable media. Street was nominated for chairperson at the Open Meeting held at the 2007 Podcast and New Media Expo. He declined the nomination in favor of the other candidates. Since he became well known for FrenchMaidTV.com, he feared the association may not have been taken seriously with him as chairperson in the inaugural year.
New Media conference
Street speaks at many national conference on new media:- New Media Expo 2008
- NAB Show 2008
- MacWorld Conference & Expo 2008
- Digital Hollywood Spring and Fall 2007
- Podcast Academy #6 2007
- Podcast and New Media Expo 2007
- Podcast Academy #4 2006
- PodCamp West San Francisco 2006
- Promax & BDA Conference 2004