Time to Pretend
Encyclopedia

Reception

"Time to Pretend is a space-rock gem that mocks the clichéd coke-and-hookers rock-star lifestyle, over big synth whooshes." – Kevin O'Donnell, Rolling Stone
Rolling Stone
Rolling Stone is a US-based magazine devoted to music, liberal politics, and popular culture that is published every two weeks. Rolling Stone was founded in San Francisco in 1967 by Jann Wenner and music critic Ralph J...



It was the iTunes
ITunes
iTunes is a media player computer program, used for playing, downloading, and organizing digital music and video files on desktop computers. It can also manage contents on iPod, iPhone, iPod Touch and iPad....

 Single of the Week for the second week of January, 2008. It was made available as a free download on iTunes during that time. The song subsequently hit #38 on the Mediabase
Mediabase
Mediabase is a music industry service that monitors radio station airplay in 180 US and Canadian markets. Mediabase publishes music charts and data based on the most played songs on terrestrial and satellite radio, and provides in-depth analytical tools for radio and record industry professionals...

 Alternative chart.

Time
Time (magazine)
Time is an American news magazine. A European edition is published from London. Time Europe covers the Middle East, Africa and, since 2003, Latin America. An Asian edition is based in Hong Kong...

critic Josh Tyrangiel
Josh Tyrangiel
Josh Tyrangiel is a journalist, and editor of Bloomberg Businessweek. He joined the magazine following its acquisition by Bloomberg L.P. in December 2009. Prior to joining Bloomberg Businessweek, Tyrangiel was deputy managing editor of TIME magazine and managing editor of TIME.com...

 named Time to Pretend the #8 song of 2008. The song was #3 on Rolling Stone
Rolling Stone
Rolling Stone is a US-based magazine devoted to music, liberal politics, and popular culture that is published every two weeks. Rolling Stone was founded in San Francisco in 1967 by Jann Wenner and music critic Ralph J...

's list of the 100 Best Songs of 2008, #4 on NME
NME
The New Musical Express is a popular music publication in the United Kingdom, published weekly since March 1952. It started as a music newspaper, and gradually moved toward a magazine format during the 1980s, changing from newsprint in 1998. It was the first British paper to include a singles...

's Best Singles of 2008, and came in at #18 on Australia's Triple J Hottest 100
Triple J Hottest 100, 2008
The 2008 Triple J Hottest 100 was announced on Australia Day, 26 January 2009. It was the sixteenth countdown of the most popular songs of the year, as chosen by the listeners of Australian radio station, Triple J....

 countdown for 2008. Bringgoodstuffbout writer Kason Hudman listed it as the third best song of the 2000s Rolling Stone placed "Time to Pretend" as the 12th best song of the 2000s. The song is also 493 on Rolling Stone's
Rolling Stone
Rolling Stone is a US-based magazine devoted to music, liberal politics, and popular culture that is published every two weeks. Rolling Stone was founded in San Francisco in 1967 by Jann Wenner and music critic Ralph J...

 500 Greatest Songs of All Time. NME ranked "Time to Pretend" as the 2nd best song of the 2000s. In October 2011, NME
NME
The New Musical Express is a popular music publication in the United Kingdom, published weekly since March 1952. It started as a music newspaper, and gradually moved toward a magazine format during the 1980s, changing from newsprint in 1998. It was the first British paper to include a singles...

placed it at number 12 on its list "150 Best Tracks of the Past 15 Years".

Charts

Chart (2008) Peak
position
Australian ARIA
ARIA Charts
The ARIA charts are the main Australian music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling singles and albums in various genres in Australia. ARIA commenced compiling its own charts in-house from the week ending 26 June...

 Singles Chart
62
Canadian Hot 100
Canadian Hot 100
The Canadian Hot 100 is a music singles popularity chart issued weekly by Billboard magazine which ranks songs in Canada. The chart debuted in the Billboard issue dated June 16, 2007 and was made available for the first time via their online services on June 7, 2007...

64
Irish Singles Chart
Irish Singles Chart
The Irish Singles Chart is Ireland's music industry standard singles popularity chart issued weekly by the Irish Recorded Music Association and compiled on behalf of the IRMA by Chart-Track. Chart rankings are based on sales, which are compiled through over-the-counter retail data captured...

33
Japanese Singles Chart 75
UK Singles Chart
UK Singles Chart
The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...

35
U.S. Billboard Bubbling Under Hot 100 Singles
Bubbling Under Hot 100 Singles
The Bubbling Under Hot 100 Singles is a chart published weekly by Billboard magazine in the United States. It lists the top 25 singles below number 100 that have not yet charted on the Billboard Hot 100. Sometimes, however, singles halt their progress on this chart, and never appear on the Hot 100...

9
U.S. Billboard Hot Modern Rock Tracks 23
Billboard European Hot 100 Singles 99

End-of-year charts

Chart (2009) Position
UK Singles Chart
UK Singles Chart
The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...

193

End of year

Country (2008) Position (Year End Singles Chart)
United Kingdom 145

Television performances

MGMT performed the song "Time to Pretend" on Late Show with David Letterman
Late Show with David Letterman
Late Show with David Letterman is a U.S. late-night talk show hosted by David Letterman on CBS. The show debuted on August 30, 1993, and is produced by Letterman's production company, Worldwide Pants Incorporated. The show's music director and band-leader of the house band, the CBS Orchestra, is...

on January 8, 2008, ending the performance with a nod to The Doors
The Doors
The Doors were an American rock band formed in 1965 in Los Angeles, California, with vocalist Jim Morrison, keyboardist Ray Manzarek, drummer John Densmore, and guitarist Robby Krieger...

' "Light My Fire
Light My Fire
"Light My Fire" is a song by The Doors which was recorded in August 1966 and released the first week of January 1967 on the Doors' debut album. Released as a single in April, it spent three weeks at number one on the Billboard Hot 100 chart, and one week on the Cash Box Top 100, nearly a year after...

". The song subsequently hit #19 on the Mediabase
Mediabase
Mediabase is a music industry service that monitors radio station airplay in 180 US and Canadian markets. Mediabase publishes music charts and data based on the most played songs on terrestrial and satellite radio, and provides in-depth analytical tools for radio and record industry professionals...

 U.S. Alternative chart. They later performed the song on Late Night with Conan O'Brien on May 15, 2008.

TV and film

"Time to Pretend" has featured in a number of TV shows, including HBO's show "Pacquiao-Hatton 24/7", Episode 2, which originally aired on April 18, 2009, the Season 1 finale of Gossip Girl
Gossip Girl (TV series)
Gossip Girl is an American teen drama television series based on the book series of the same name written by Cecily von Ziegesar. The series was created by Josh Schwartz and Stephanie Savage, and premiered on The CW on September 19, 2007...

on May 19, 2008, it featured prominently at the end of the second series finale of popular UK teen drama Skins
Skins (TV series)
Skins is a BAFTA award-winning British teen drama that follows a group of teenagers in Bristol, South West England, through the two years of college. The controversial plot line explores issues such as dysfunctional families, mental illness , adolescent sexuality, substance abuse and death...

but was later omitted from the DVD release of the series due to issues acquiring the rights. and in the series premiere of 90210
90210 (TV series)
90210 is an American teen drama television series developed by Rob Thomas, Jeff Judah and Gabe Sachs, and the fourth series in the Beverly Hills, 90210 franchise created by Darren Star. 90210 is the first series produced by CBS Productions under the company's re-launch, but is now produced by CBS...

 on September 2, 2008.

As for films, "Time to Pretend" has been used in the 2008 films (or for its trailer) Sex Drive
Sex Drive (film)
Sex Drive is a 2008 sex comedy film about a high school graduate who goes on a cross-country road trip to hook up with a girl he met online. It is based on the novel All the Way, by Andy Behrens. The film was directed by Sean Anders, and stars Josh Zuckerman, Clark Duke, Amanda Crew, and Katrina...

, How to Lose Friends & Alienate People
How to Lose Friends & Alienate People (film)
How to Lose Friends & Alienate People is a 2008 British comedy film based upon British writer Toby Young's 2001 memoir of the same name. The film follows a similar storyline, about his five year struggle to make it in the United States after employment at Sharps Magazine...

, 21
21 (2008 film)
21 is a 2008 drama film directed by Australian director Robert Luketic and stars Jim Sturgess, Kevin Spacey, Laurence Fishburne, Kate Bosworth, Liza Lapira, Jacob Pitts, and Aaron Yoo. The film is inspired by the true story of the MIT Blackjack Team as told in Bringing Down the House, the...

and Eagle Eye
Eagle Eye
Eagle Eye is a 2008 thriller film directed by D. J. Caruso and starring Shia LaBeouf and Michelle Monaghan. The two portray a young man and a single mother who are brought together and coerced by an anonymous caller into carrying out a plan by a possible terrorist organization...

, an early trailer for the Tim Burton
Tim Burton
Timothy William "Tim" Burton is an American film director, film producer, writer and artist. He is famous for dark, quirky-themed movies such as Beetlejuice, Edward Scissorhands, The Nightmare Before Christmas, Ed Wood, Sleepy Hollow, Corpse Bride and Sweeney Todd: The Demon Barber of Fleet...

 film Alice in Wonderland
Alice in Wonderland (2010 film)
Alice in Wonderland is a 2010 American computer-animated/live action fantasy adventure film directed by Tim Burton, written by Linda Woolverton, and released by Walt Disney Pictures...

and the 2011 film Warrior.

"Time to Pretend" was also used on the Exitosos Pells (Argentine TV) in Chapter 100, showing bloopers from the series.

Commercials

The song was the theme music for Manchester-based UK radio station Key 103
Key 103
Key 103 is an Independent Local Radio station broadcasting to the city of Manchester and the north west of England. Its output is principally contemporary pop and dance music. Formerly owned by Trans World Communications, EMAP and now by Bauer Radio, Key 103 is part of Bauer's Place Network of...

/Piccadilly Magic 1152
Piccadilly Magic 1152
NB Piccadilly Radio re-directs here. See also Key 103Piccadilly Magic 1152 , began broadcasting as Piccadilly Radio, which was Manchester's first commercial radio station.-Early years:...

's new football show Total Football covering Manchester United and Manchester City games. It was also included in one of HMV's holiday commercials, giving it more exposure. The song was also used for the Polish TV commercial for the Ferrero SpA
Ferrero SpA
Ferrero SpA is an Italian manufacturer of chocolate and other confectionery products, founded by confectioner Pietro Ferrero in 1946 and based in Alba, Piedmont, Italy. The company achieved success headed by Pietro's son Michele Ferrero, then Michele's son Pietro , who oversaw global business...

 Duplo chocolate bar aired from December 2009.

Other

  • BBC Radio 1
    BBC Radio 1
    BBC Radio 1 is a British national radio station operated by the British Broadcasting Corporation which also broadcasts internationally, specialising in current popular music and chart hits throughout the day. Radio 1 provides alternative genres after 7:00pm including electronic dance, hip hop, rock...

     Live Lounge
    Live Lounge
    The Live Lounge is a segment on the British radio station BBC Radio 1. Originally hosted by Jo Whiley on her mid-morning radio show and now hosted by Fearne Cotton, it exhibits well-known artists usually performing one song of their own and one by another artist, in an acoustic format...

    sessions:
    • Kaiser Chiefs
      Kaiser Chiefs
      Kaiser Chiefs are an English indie rock band from Leeds who formed in 1996. They were named after the South African football club Kaizer Chiefs....

      , September 2008
    • Paolo Nutini
      Paolo Nutini
      Paolo Giovanni Nutini is a Scottish singer, songwriter and musician from Paisley. His father is of Italian descent, from Barga, Tuscany, although both his parents are Scottish, his family having been in Scotland for three generations....

      , November 2009
    • Jón Þór Birgisson
      Jón Þór Birgisson
      Jón “Jónsi” Þór Birgisson is the guitarist and vocalist for the Icelandic post-rock band Sigur Rós. He is known for his use of a cello bow on guitar and his falsetto voice. He is also blind in his right eye and is openly gay. His boyfriend Alex Somers has done much of the graphic design for...

       from Sigur Rós
      Sigur Rós
      Sigur Rós is an Icelandic post-rock band with classicaland minimalist elements. The band is known for its ethereal sound, and frontman Jónsi Birgisson's falsetto vocals and use of bowed guitar. In January 2010, the band announced that they will be on hiatus. Since then, it has since been announced...

      , March 2010

  • Played in the video game Shaun White Snowboarding
    Shaun White Snowboarding
    Shaun White Snowboarding is a sports video game for the PlayStation 3, PlayStation 2, PlayStation Portable, Wii, Nintendo DS, iOS, Microsoft Windows, Mac OS X and Xbox 360 systems. It was developed by Ubisoft Montreal and published by Ubisoft. It was released on November 14, 2008...

    , released in November 2008, along with another track from Oracular Spectacular
    Oracular Spectacular
    Oracular Spectacular is the first major label studio album by American psychedelic rock band MGMT, released digitally October 2, 2007 on Columbia Records, available in CD & LP formats from January 22, 2008 by Red Ink Records. The album, which has sold over 1 million copies worldwide, was nominated...

    , "Of Moons Birds Monsters". It has also been featured in several skateboarding videos.

  • Broderick Smith
    Broderick Smith
    Broderick Smith aka Brod Smith is an Australian singer-songwriter, harmonica, guitar and banjo player. He was a member of 1970s bands Carson and The Dingoes, 1980s Broderick Smith's Big Combo and performed solo...

     and Patience Hodgson (from The Grates
    The Grates
    The Grates are a two-piece band from Brisbane, Australia, comprising Patience Hodgson and John Patterson . They have been lauded for their catchy songs and enthusiastic and energetic live shows, as Patience spends much of the time bouncing around, even while singing...

    ) performed a Duet of this song live on RocKwiz
    RocKwiz
    RocKwiz is an Australian television quiz show series, focused on rock music, and broadcast on SBS One. It premiered in 2005.-Summary:The forty minute program airs on Saturday at 9:20 pm, and is hosted by Julia Zemiro. It is shot in The Gershwin Room at St Kilda's Esplanade Hotel, commonly...

     Episode 74 in January 2009.

  • Featured on the NHL 2K10
    NHL 2K10
    NHL 2K10 is an ice hockey simulation developed by Visual Concepts and published by 2K Sports, part of the NHL 2K series. It was released on September 15, 2009 for Wii, Xbox 360, PlayStation 3, and PlayStation 2. Randy Hahn and Drew Remenda provide commentary as they did for NHL 2K9...

    soundtrack.

  • Sections of this song appear in the PlayStation 3
    PlayStation 3
    The is the third home video game console produced by Sony Computer Entertainment and the successor to the PlayStation 2 as part of the PlayStation series. The PlayStation 3 competes with Microsoft's Xbox 360 and Nintendo's Wii as part of the seventh generation of video game consoles...

     game "LittleBigPlanet
    LittleBigPlanet
    LittleBigPlanet, commonly abbreviated LBP, is a puzzle platformer video game, based on user-generated content, for the PlayStation 3 first announced on 7 March 2007, by Phil Harrison at the Game Developers Conference in San Francisco, California...

    ".

  • Featured in a video created by YouTuber Charles Trippy, entitled, "Ultimate Tripp Roll". The video includes several versions of Charles Trippy dressed up as a police officer, wearing Charles's signature fake mustache.

  • Has appeared in ITV's
    ITV
    ITV is the major commercial public service TV network in the United Kingdom. Launched in 1955 under the auspices of the Independent Television Authority to provide competition to the BBC, it is also the oldest commercial network in the UK...

     live coverage of Champions League
    UEFA Champions League
    The UEFA Champions League, known simply the Champions League and originally known as the European Champion Clubs' Cup or European Cup, is an annual international club football competition organised by the Union of European Football Associations since 1955 for the top football clubs in Europe. It...

     football.

  • The Welsh Drum and Bass
    Drum and bass
    Drum and bass is a type of electronic music which emerged in the late 1980s. The genre is characterized by fast breakbeats , with heavy bass and sub-bass lines...

     artist High Contrast
    High Contrast
    Lincoln Barrett, better known by the stage name High Contrast , is a Welsh drum and bass DJ and producer.-History:...

     has produced an effective drum and bass remix of Time to Pretend. This remix was featured on Radio 1 during the Sub Focus
    Sub Focus
    Nick Douwma, better known by his stage name Sub Focus, is an English Electronic Music record producer. He has been releasing records since 2003. On 12 October 2009, he released his self-titled debut album.-Chart success:...

     Essential Mix of 25 April 2009.

  • Covered by Weezer
    Weezer
    Weezer is an American alternative rock band. The band currently consists of Rivers Cuomo , Patrick Wilson , Brian Bell , and Scott Shriner . The band has changed lineups three times since its formation in 1992...

     at the Reading Festival 2010.

  • Covered by Jón Þór Birgisson
    Jón Þór Birgisson
    Jón “Jónsi” Þór Birgisson is the guitarist and vocalist for the Icelandic post-rock band Sigur Rós. He is known for his use of a cello bow on guitar and his falsetto voice. He is also blind in his right eye and is openly gay. His boyfriend Alex Somers has done much of the graphic design for...

    at Jo Whiley's Live Lounge.
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