Torengos
Encyclopedia
Torengos was a brand
of tortilla chip
snack produced by Procter & Gamble
. It was introduced in December 2001, after more than two years of research. As of 2007, the Procter & Gamble website indicates that the product is no longer available.
Similar in concept to Pringles
(another Procter & Gamble product), Torengos were tortilla chips packaged in a triangular 5.6-ounce plastic
container. The chips themselves were uniformly shaped (like triangle
s, to match the packaging) and stacked in the container (which is topped with a plastic lid).
Three flavors of Torengos were available: original, Splash of Salsa
, and Pinch of Pepper Jack Cheese.
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...
of tortilla chip
Tortilla chip
A tortilla chip is a snack food made from corn tortillas, which are cut into wedges and then fried . Corn tortillas are made of corn, vegetable oil, salt and water. Although first mass-produced in Los Angeles in the late 1940s, tortilla chips are considered to be a Mexican food, known as tostados...
snack produced by Procter & Gamble
Procter & Gamble
Procter & Gamble is a Fortune 500 American multinational corporation headquartered in downtown Cincinnati, Ohio and manufactures a wide range of consumer goods....
. It was introduced in December 2001, after more than two years of research. As of 2007, the Procter & Gamble website indicates that the product is no longer available.
Similar in concept to Pringles
Pringles
Pringles is a brand of potato and wheat based snacks originally developed by Procter & Gamble. Pringles are sold in more than 140 countries and have yearly sales of more than...
(another Procter & Gamble product), Torengos were tortilla chips packaged in a triangular 5.6-ounce plastic
Plastic
A plastic material is any of a wide range of synthetic or semi-synthetic organic solids used in the manufacture of industrial products. Plastics are typically polymers of high molecular mass, and may contain other substances to improve performance and/or reduce production costs...
container. The chips themselves were uniformly shaped (like triangle
Triangle
A triangle is one of the basic shapes of geometry: a polygon with three corners or vertices and three sides or edges which are line segments. A triangle with vertices A, B, and C is denoted ....
s, to match the packaging) and stacked in the container (which is topped with a plastic lid).
Three flavors of Torengos were available: original, Splash of Salsa
Salsa (sauce)
Salsa may refer to any type of sauce. In American English, it usually refers to the spicy, often tomato based, hot sauces typical of Mexican and Central American cuisine, particularly those used as dips. In British English, the word typically refers to salsa cruda, which is common in Mexican ,...
, and Pinch of Pepper Jack Cheese.
External links
- Torengos website
- Aboutus.org entry on Torengos.com Ownership information for Torengos.com, indicates ownership by Procter & GambleProcter & GambleProcter & Gamble is a Fortune 500 American multinational corporation headquartered in downtown Cincinnati, Ohio and manufactures a wide range of consumer goods....
as of January 12, 2010. - Article on the introduction of Torengos
- Dec 17, 2001 Article on launch of Torengos