Townhouse Designhotel Maastricht
Encyclopedia
Townhouse Designhotel Maastricht is a four-star design hotel located in the Wyck
Wyck
Wyck may refer to:*WYCK - a Pennsylvanian AM broadcasting radio station*Wyck, Hampshire - a village in England*Wyck House, a historic house in Philadelphia, Pennstlvania...

 district in Maastricht
Maastricht
Maastricht is situated on both sides of the Meuse river in the south-eastern part of the Netherlands, on the Belgian border and near the German border...

, the Netherlands. The hotel opened in late 2009. Townhouse is part of the La Bergère Group
La Bergère Group
La Bergère Group is a Dutch hospitality company based in Maastricht, the Netherlands. The group is active in the creation and exploitation of concepts for property development, hospitality and related project...

.

Concept

The launch campaign of Townhouse Designhotel, which started in February 2009, was called ‘Stijl, Sex en Soep’ (Style, Sex and Soup). The ingredients in this campaign stood for: Style (design, architecture and art), Sex (the passion in daily life) and Soup (cuisine, authenticity and genuine.

The elements of the launch campaign return in the concept of Townhouse by creating an atmosphere of a Maastricht living room. Elements from Maastricht are used in the entire hotel (including sanitary and tiles from Maastricht companies Mosa Tegels and Sphinx). This is complemented by design furniture including brands as Hästens
Hästens
Hästens is a luxury bed company founded in 1852 in Köping, Sweden. Hästens manufactures hand-made beds and mattresses with natural materials like cotton, horsehair, wool and flax, rather than foam. The company was originally a one-man horse saddle business by Pehr Adolf Janson and is still a...

 and Artifort.

The concept was awarded the Best New Hotel Concept Award at the Venuez Hospitality & Style Award 2009 before the hotel was even opened.

History

Townhouse Hotel is opened at the site of former hotel Le Roi in the Wyck district in Maastricht, one of the oldest districts in the center of Maastricht.

Townhouse Designhotel is sponsor for Maastricht football club MVV during the season 2010-11
2010–11 Eerste Divisie
-League table:-Results:...

. "Qbic Hotels
Qbic Hotels
Qbic Hotels is a design hotel branch by the La Bergère Group. Currently there is one Qbic hotel located in the WTC in Amsterdam’s Zuidas district, the financial business centre of Amsterdam.-Concept:...

", a part of La Bergère Group, is also sponsor for MVV.

Green Key

The hotel was awarded the Green Key Award on 24 August 2010. The Green Key Award is awarded to companies in the tourism and recreation industry who contribute to the prevention of climate change and voluntary take measures to do more about the environment than legislation orders them.

Townhouse Designhotel is awarded the Gold Award, the highest level of Green Key.

External links

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