Trans Studio Makassar
Encyclopedia
Trans Studio is the world's third-largest indoor theme park (as of 2009), located in Makassar
, South Sulawesi
, Indonesia
. The 20,000 m2 wide and 20 meters high indoor theme park.
.
Trans Studio is built on the area of 12.7 hectares with investment up to IDR
1 trillion (approximately USD 104 million). The indoor theme park was inaugurated by the Vice President of Indonesia, Jusuf Kalla
, exactly on September 9, 2009 (09-09-09). Trans Studio itself is a part of The Trans Studio World project, which will include Trans Walk and Rodeo Drive
, Trans Studio, Trans hotels, and offices of Mega Bank. Under the management of PT. Trans Kalla, the Mega Development Project will provide an integrated development, comprising not only an indoor theme park, but also shopping mall, supermarket, hotel, office area, recreational beach area, and residential area. The whole project is scheduled to be completed sometime in 2010.
. The 2.7 hectares indoor theme park consists four zones with 22 features and rides, which is able to hold 5,000 people. Trans Studio is developed under the management of PT. Trans Kalla, a partnership between Para Group and Kalla Group. Chairul Tanjung
, the founder and the owner of Para Group, is the number 18th richest Indonesian businessman. He owns Bank Mega and television broadcasting company, Trans Corp. In fact, Trans Corp, who operates private television stations TransTv and TV7, is the first television station ever to own an indoor theme park. On the other hand, Kalla Groups is owned by Jusuf Kalla
, former Vice President of Indonesia. Together, Chairul Tanjung
and Jusuf Kalla
created PT. Trans Kalla in 2007. Para Group is responsible for funding and constructing the entire facility, while Kalla Group is responsible for providing the land. Para Group holds 55 percent of the share and Kalla Group holds 45 percent.
and Six Flags
. The project was overseen by Gary Goddard (CEO), Barry Kemper (Producer), and Taylor Jeffs (Creative Director). Contributing designers include Christian Hope, Mick Reinman, Bob Baranick, Brent Kato, Phil Mendez, and Kohei Nakajima. The park's graphic identity was designed by Lee Roe.
3 trillions (approximately USD 312 million), and one-third of the investment goes to Trans Studio.. Exactly 50 percent of the fund for Trans Studio World project comes from bank loan from BRI
and the rest is from loan from other banks, stock share holder, and the company's internal cash. The Director of Trans Studio Management, Wibowo Iman Sumantri, has confirmed the expense of Trans Studio reached IDR
1 trillion (USD 104 million). On the other hand, Budiman Wijaya, the director of Trans Kalla Management, confirms that the cost of the rides themselves already exceeds IDR
300 million (USD 30,000). Yet, the management is still optimistic that this project will bring fortune to them.
In the beginning of the project, the indoor theme park was planned to be only 2.4 hectares wide; however, the feasibility study and survey apparently showed further growth. The Trans Kalla management later decided to extend the area from 2.4 hectares to 2.7 hectares. With the extended size of Trans Studio, the target of visitors had also been increased from 1.6 million to 2 million during the first year. The South Sulawesi provincial administration and the Makassar municipality expects the theme park would be able to stimulate economic growth, especially in Makassar.
The first step of the construction was to build Trans Studio and Trans Walk at the same time on 110,000 m2 land. The management was expecting a soft opening of Trans Studio in April 2009; however, they could not complete both Trans Studio and Trans Walk as planned; therefore Trans Studio was inaugurated in advance. Meanwhile, the grand opening started on May 20, 2009. Trans Hotel and Residential area with access to the beach will be the next facility to be built.The Trans Studio Walk and the rest of the project was forecasted to be completed in June 2010. Trans Studio has the largest parking area in South East Asia that can hold more than 2,700 vehicles.
In addition to this whole giant project, PT. Trans Kalla is expecting to do similar projects in Balikpapan
, Bandung
, and Jakarta
.
, instead of Jakarta
, the capital city of Indonesia
itself. There are factors which make Makassar a high potential area for the attraction. Makassar is one of the biggest cities in Indonesia with a population of over a million people. In spite of the population, there are still a lot of high potential areas to build and develop in Makassar
, unlike the overcrowded Jakarta
. In addition, the economic growth in Makassar is quite high; its 9% gross domestic product
(GDP) surpasses the average of gross national product (GNP
) that is 7%. Another reason is that South Sulawesi is the main gateway to eastern Indonesia, which hold potential to economic prospects for the next five to six years, during which Trans Kalla would have already reached the breaking-even point (return in construction and development cost).
Trans Kalla management expects by choosing Makassar for Trans Studio location, they will be able to reach and embrace an international market. The existence in the tourism area, that are close to elite residential and business territory is advantageous for Makassar
. Since Trans Studio World is located close to the residential area of the middle and the upper class, as well as the business area in the independent city, Tanjung Bunga, makes Trans Studio World a highly potential market. The Strait Makassar coast in the north and west of the location is another beneficial attraction that will become part of the concept of the whole development.
Besides economic considerations, the reason behind the establishment of Trans Studio Theme Park in Makassar is because Kalla Group is the one who provided the land (Jusuf Kalla
was born and raised in Makassar
).
in Indonesia. The theme park consists of 22 features and amusement rides including Central Studio, Lost City, Magic Corner, Tsunami Island and Cartoon City. Many of the rides in Trans Studio are adopted from TransTV's and Trans7's shows such as Dunia Lain, Si Bolang, Jelajah, Ayun Ombak, and Angin Beliung; yet, some of them are adopted from Universal Studios
and Disneyland in the United States
. The rides also contain space simulation program of several television stations such as Trans TV
, Trans 7
, and other events in Indonesia. One ride that is pretty unique is "Dunia Lain", which in English is "Another World". It is an Indonesian style haunted house with different kinds of Indonesian ghosts such as kuntilanak and jelangkung.
Visitors can experience the feeling of a celebrity in front of the camera or to be the crew of a television show. Moreover, there is a Studio Central, an extraordinary theater with 1960s
theme, providing the visitors the glamor world of Hollywood; the zone reveals tricks and secrets behind the scenes of great movies.
Makassar
Makassar, is the provincial capital of South Sulawesi, Indonesia, and the largest city on Sulawesi Island. From 1971 to 1999, the city was named Ujung Pandang, after a precolonial fort in the city, and the two names are often used interchangeably...
, South Sulawesi
South Sulawesi
South Sulawesi is a province of Indonesia, located on the western southern peninsula of Sulawesi Island. The province is bordered by Central Sulawesi province to the north, South East Sulawesi province to the east and West Sulawesi province to the west...
, Indonesia
Indonesia
Indonesia , officially the Republic of Indonesia , is a country in Southeast Asia and Oceania. Indonesia is an archipelago comprising approximately 13,000 islands. It has 33 provinces with over 238 million people, and is the world's fourth most populous country. Indonesia is a republic, with an...
. The 20,000 m2 wide and 20 meters high indoor theme park.
.
Trans Studio is built on the area of 12.7 hectares with investment up to IDR
Indonesian rupiah
The rupiah is the official currency of Indonesia. Issued and controlled by the Bank of Indonesia, the ISO 4217 currency code for the Indonesian rupiah is IDR. Informally, Indonesians also use the word "perak" in referring to rupiah...
1 trillion (approximately USD 104 million). The indoor theme park was inaugurated by the Vice President of Indonesia, Jusuf Kalla
Jusuf Kalla
is an Indonesian politician who was the 10th Vice President of Indonesia from 2004 to 2009 and Chairman of the Golkar Party during the same period. He was an unsuccessful candidate for the 2009 presidential election.-Early life:...
, exactly on September 9, 2009 (09-09-09). Trans Studio itself is a part of The Trans Studio World project, which will include Trans Walk and Rodeo Drive
Rodeo Drive
Rodeo Drive of Beverly Hills, California is a shopping district known for designer label and haute couture fashion. The name generally refers to a three-block long stretch of boutiques and shops but the street stretches further north and south....
, Trans Studio, Trans hotels, and offices of Mega Bank. Under the management of PT. Trans Kalla, the Mega Development Project will provide an integrated development, comprising not only an indoor theme park, but also shopping mall, supermarket, hotel, office area, recreational beach area, and residential area. The whole project is scheduled to be completed sometime in 2010.
Background
Trans Studio is located on the main road of Metro Tanjung Bunga Street, MakassarMakassar
Makassar, is the provincial capital of South Sulawesi, Indonesia, and the largest city on Sulawesi Island. From 1971 to 1999, the city was named Ujung Pandang, after a precolonial fort in the city, and the two names are often used interchangeably...
. The 2.7 hectares indoor theme park consists four zones with 22 features and rides, which is able to hold 5,000 people. Trans Studio is developed under the management of PT. Trans Kalla, a partnership between Para Group and Kalla Group. Chairul Tanjung
Chairul Tanjung
Chairul Tanjung was born at Jakarta on June 16, 1962. He is an Indonesian businessman who ranks 18th in the list of Indonesias richest people. He is the Chairman and founder of Para Group, the forerunner to Sony Corporation, but now owned by Samsung...
, the founder and the owner of Para Group, is the number 18th richest Indonesian businessman. He owns Bank Mega and television broadcasting company, Trans Corp. In fact, Trans Corp, who operates private television stations TransTv and TV7, is the first television station ever to own an indoor theme park. On the other hand, Kalla Groups is owned by Jusuf Kalla
Jusuf Kalla
is an Indonesian politician who was the 10th Vice President of Indonesia from 2004 to 2009 and Chairman of the Golkar Party during the same period. He was an unsuccessful candidate for the 2009 presidential election.-Early life:...
, former Vice President of Indonesia. Together, Chairul Tanjung
Chairul Tanjung
Chairul Tanjung was born at Jakarta on June 16, 1962. He is an Indonesian businessman who ranks 18th in the list of Indonesias richest people. He is the Chairman and founder of Para Group, the forerunner to Sony Corporation, but now owned by Samsung...
and Jusuf Kalla
Jusuf Kalla
is an Indonesian politician who was the 10th Vice President of Indonesia from 2004 to 2009 and Chairman of the Golkar Party during the same period. He was an unsuccessful candidate for the 2009 presidential election.-Early life:...
created PT. Trans Kalla in 2007. Para Group is responsible for funding and constructing the entire facility, while Kalla Group is responsible for providing the land. Para Group holds 55 percent of the share and Kalla Group holds 45 percent.
Design
Trans Studio Theme Park was conceptually designed by the Goddard Group- a Los Angeles-based entertainment firm responsible for many attractions at Universal StudiosUniversal Studios
Universal Pictures , a subsidiary of NBCUniversal, is one of the six major movie studios....
and Six Flags
Six Flags
Six Flags Entertainment Corp. is the world's largest amusement park corporation based on quantity of properties and the fifth most popular in terms of attendance. The company maintains 14 properties located throughout North America, including theme parks, thrill parks, water parks and family...
. The project was overseen by Gary Goddard (CEO), Barry Kemper (Producer), and Taylor Jeffs (Creative Director). Contributing designers include Christian Hope, Mick Reinman, Bob Baranick, Brent Kato, Phil Mendez, and Kohei Nakajima. The park's graphic identity was designed by Lee Roe.
Trans Studio World
Trans Studio World is a Mega Development project under the management of PT. Trans Kalla. The project includes Trans Studio (largest indoor theme park as of 2009), Trans Walk and Rodeo Drive, Trans Hotel, residential area, recreational beach area, and office area. This giant project takes investment more than IDRIndonesian rupiah
The rupiah is the official currency of Indonesia. Issued and controlled by the Bank of Indonesia, the ISO 4217 currency code for the Indonesian rupiah is IDR. Informally, Indonesians also use the word "perak" in referring to rupiah...
3 trillions (approximately USD 312 million), and one-third of the investment goes to Trans Studio.. Exactly 50 percent of the fund for Trans Studio World project comes from bank loan from BRI
Bank Rakyat Indonesia
Bank Rakyat Indonesia or PT. Bank Rakyat Indonesia , , is one of the larger banks in Indonesia. It specialises in small scale and microfinance style borrowing from and lending to its approximately 30 million retail clients through its over 4,000 branches, units and rural service posts...
and the rest is from loan from other banks, stock share holder, and the company's internal cash. The Director of Trans Studio Management, Wibowo Iman Sumantri, has confirmed the expense of Trans Studio reached IDR
Indonesian rupiah
The rupiah is the official currency of Indonesia. Issued and controlled by the Bank of Indonesia, the ISO 4217 currency code for the Indonesian rupiah is IDR. Informally, Indonesians also use the word "perak" in referring to rupiah...
1 trillion (USD 104 million). On the other hand, Budiman Wijaya, the director of Trans Kalla Management, confirms that the cost of the rides themselves already exceeds IDR
Indonesian rupiah
The rupiah is the official currency of Indonesia. Issued and controlled by the Bank of Indonesia, the ISO 4217 currency code for the Indonesian rupiah is IDR. Informally, Indonesians also use the word "perak" in referring to rupiah...
300 million (USD 30,000). Yet, the management is still optimistic that this project will bring fortune to them.
In the beginning of the project, the indoor theme park was planned to be only 2.4 hectares wide; however, the feasibility study and survey apparently showed further growth. The Trans Kalla management later decided to extend the area from 2.4 hectares to 2.7 hectares. With the extended size of Trans Studio, the target of visitors had also been increased from 1.6 million to 2 million during the first year. The South Sulawesi provincial administration and the Makassar municipality expects the theme park would be able to stimulate economic growth, especially in Makassar.
The first step of the construction was to build Trans Studio and Trans Walk at the same time on 110,000 m2 land. The management was expecting a soft opening of Trans Studio in April 2009; however, they could not complete both Trans Studio and Trans Walk as planned; therefore Trans Studio was inaugurated in advance. Meanwhile, the grand opening started on May 20, 2009. Trans Hotel and Residential area with access to the beach will be the next facility to be built.The Trans Studio Walk and the rest of the project was forecasted to be completed in June 2010. Trans Studio has the largest parking area in South East Asia that can hold more than 2,700 vehicles.
In addition to this whole giant project, PT. Trans Kalla is expecting to do similar projects in Balikpapan
Balikpapan
Balikpapan is a seaport city on the eastern coast of the island of Borneo, Indonesia, in the East Kalimantan province, a resource-rich region well known for its timber, mining, and petroleum export products. Two harbors, Semayang and Kariangau , and the Sepinggan International Airport are the main...
, Bandung
Bandung
Bandung is the capital of West Java province in Indonesia, and the country's third largest city, and 2nd largest metropolitan area in Indonesia, with a population of 7.4 million in 2007. Located 768 metres above sea level, approximately 140 km southeast of Jakarta, Bandung has cooler...
, and Jakarta
Jakarta
Jakarta is the capital and largest city of Indonesia. Officially known as the Special Capital Territory of Jakarta, it is located on the northwest coast of Java, has an area of , and a population of 9,580,000. Jakarta is the country's economic, cultural and political centre...
.
Location
Questions surface regarding the fact that the project is constructed in Makassar, the capital city of South SulawesiSouth Sulawesi
South Sulawesi is a province of Indonesia, located on the western southern peninsula of Sulawesi Island. The province is bordered by Central Sulawesi province to the north, South East Sulawesi province to the east and West Sulawesi province to the west...
, instead of Jakarta
Jakarta
Jakarta is the capital and largest city of Indonesia. Officially known as the Special Capital Territory of Jakarta, it is located on the northwest coast of Java, has an area of , and a population of 9,580,000. Jakarta is the country's economic, cultural and political centre...
, the capital city of Indonesia
Indonesia
Indonesia , officially the Republic of Indonesia , is a country in Southeast Asia and Oceania. Indonesia is an archipelago comprising approximately 13,000 islands. It has 33 provinces with over 238 million people, and is the world's fourth most populous country. Indonesia is a republic, with an...
itself. There are factors which make Makassar a high potential area for the attraction. Makassar is one of the biggest cities in Indonesia with a population of over a million people. In spite of the population, there are still a lot of high potential areas to build and develop in Makassar
Makassar
Makassar, is the provincial capital of South Sulawesi, Indonesia, and the largest city on Sulawesi Island. From 1971 to 1999, the city was named Ujung Pandang, after a precolonial fort in the city, and the two names are often used interchangeably...
, unlike the overcrowded Jakarta
Jakarta
Jakarta is the capital and largest city of Indonesia. Officially known as the Special Capital Territory of Jakarta, it is located on the northwest coast of Java, has an area of , and a population of 9,580,000. Jakarta is the country's economic, cultural and political centre...
. In addition, the economic growth in Makassar is quite high; its 9% gross domestic product
Gross domestic product
Gross domestic product refers to the market value of all final goods and services produced within a country in a given period. GDP per capita is often considered an indicator of a country's standard of living....
(GDP) surpasses the average of gross national product (GNP
GNP
Gross National Product is the market value of all products and services produced in one year by labor and property supplied by the residents of a country...
) that is 7%. Another reason is that South Sulawesi is the main gateway to eastern Indonesia, which hold potential to economic prospects for the next five to six years, during which Trans Kalla would have already reached the breaking-even point (return in construction and development cost).
Trans Kalla management expects by choosing Makassar for Trans Studio location, they will be able to reach and embrace an international market. The existence in the tourism area, that are close to elite residential and business territory is advantageous for Makassar
Makassar
Makassar, is the provincial capital of South Sulawesi, Indonesia, and the largest city on Sulawesi Island. From 1971 to 1999, the city was named Ujung Pandang, after a precolonial fort in the city, and the two names are often used interchangeably...
. Since Trans Studio World is located close to the residential area of the middle and the upper class, as well as the business area in the independent city, Tanjung Bunga, makes Trans Studio World a highly potential market. The Strait Makassar coast in the north and west of the location is another beneficial attraction that will become part of the concept of the whole development.
Besides economic considerations, the reason behind the establishment of Trans Studio Theme Park in Makassar is because Kalla Group is the one who provided the land (Jusuf Kalla
Jusuf Kalla
is an Indonesian politician who was the 10th Vice President of Indonesia from 2004 to 2009 and Chairman of the Golkar Party during the same period. He was an unsuccessful candidate for the 2009 presidential election.-Early life:...
was born and raised in Makassar
Makassar
Makassar, is the provincial capital of South Sulawesi, Indonesia, and the largest city on Sulawesi Island. From 1971 to 1999, the city was named Ujung Pandang, after a precolonial fort in the city, and the two names are often used interchangeably...
).
Attractions
As a part of the entertainment, Trans Studio will provide the first mono trainTrain
A train is a connected series of vehicles for rail transport that move along a track to transport cargo or passengers from one place to another place. The track usually consists of two rails, but might also be a monorail or maglev guideway.Propulsion for the train is provided by a separate...
in Indonesia. The theme park consists of 22 features and amusement rides including Central Studio, Lost City, Magic Corner, Tsunami Island and Cartoon City. Many of the rides in Trans Studio are adopted from TransTV's and Trans7's shows such as Dunia Lain, Si Bolang, Jelajah, Ayun Ombak, and Angin Beliung; yet, some of them are adopted from Universal Studios
Universal Studios
Universal Pictures , a subsidiary of NBCUniversal, is one of the six major movie studios....
and Disneyland in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
. The rides also contain space simulation program of several television stations such as Trans TV
Trans TV
Trans TV is an Indonesian national television station based in South Jakarta. Owned by Chairul Tanjung, it began broadcasting on 15 December 2001 based in Jakarta. On 15 December 2006 based in Jakarta due to its half ownership by Trans Corporation, a company that also owned Trans 7...
, Trans 7
Trans 7
Trans 7 is an Indonesian commercial television station based in Central Jakarta. It is jointly owned by the Gramedia Group and Trans TV. It began broadcasting on 15 December 2001. On 15 December 2006, the official name became Trans 7 from TV 7 due to its half ownership by Trans Corp, a company...
, and other events in Indonesia. One ride that is pretty unique is "Dunia Lain", which in English is "Another World". It is an Indonesian style haunted house with different kinds of Indonesian ghosts such as kuntilanak and jelangkung.
Visitors can experience the feeling of a celebrity in front of the camera or to be the crew of a television show. Moreover, there is a Studio Central, an extraordinary theater with 1960s
1960s
The 1960s was the decade that started on January 1, 1960, and ended on December 31, 1969. It was the seventh decade of the 20th century.The 1960s term also refers to an era more often called The Sixties, denoting the complex of inter-related cultural and political trends across the globe...
theme, providing the visitors the glamor world of Hollywood; the zone reveals tricks and secrets behind the scenes of great movies.
- Trans City Theater
- Studio Tour
- Grand Esia Studio View
- Hollywood Bumper Car
- Sepeda Terbang (Flying Bicycle)
- Rimba Express
- Si Bolang
- Safari Track
- Balloon House
- Karosel (carousel)
- Ayun Ombak
- Angin Beliung
- Kano Kali (river canoe)
- Mini Boom Boom Car
- Putar Petir
- Bioskop 4D (4D Theater)
- Kids Studio
- Magic Thunder Coaster
- Dragon's Tower
- Jelajah
- Dunia Lain (another world/haunted house)