UltraNet was an Internet service provider

Internet service provider

An Internet service provider is a company that provides access to the Internet. Access ISPs directly connect customers to the Internet using copper wires, wireless or fiber-optic connections. Hosting ISPs lease server space for smaller businesses and host other people servers...

 based in Marlborough, Massachusetts

Marlborough, Massachusetts

Marlborough is a city in Middlesex County, Massachusetts, United States. The population was 38,499 at the 2010 census. Marlborough became a prosperous industrial town in the 19th century and made the transition to high technology industry in the late 20th century after the construction of the...

, USA. It was founded in 1994 by Geoffrey Schultz, a former employee of DEC

Digital Equipment Corporation

Digital Equipment Corporation was a major American company in the computer industry and a leading vendor of computer systems, software and peripherals from the 1960s to the 1990s...

. It specialized in dial-up residential and high-speed business Internet access and web site hosting. In 1998, it was bought out, along with another ISP in Virginia

Virginia

The Commonwealth of Virginia , is a U.S. state on the Atlantic Coast of the Southern United States. Virginia is nicknamed the "Old Dominion" and sometimes the "Mother of Presidents" after the eight U.S. presidents born there...

 called Erols, for a combined $110 million by RCN Corp.. At the time, UltraNet had around 60,000 customers. RCN continued to run a network operations center at the Marlborough location for several years. Schultz took the opportunity to pursue his love of recreational sailing on a full-time basis.

External links

• Morebusiness.com article on UltraNet's marketing strategy