WCOO is a radio station

Radio station

Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 broadcasting a Album Adult Alternative format. Licensed to Kiawah Island, South Carolina

Kiawah Island, South Carolina

Kiawah is a sea island, or barrier island, on the Atlantic coast of the United States. Located south of Charleston in Charleston County, South Carolina, it is operated today largely as a beach and golf resort — the Kiawah Island Golf Resort — with spacious villas, beaches, large and acclaimed golf...

, USA, it serves the Charleston, South Carolina

Charleston, South Carolina

Charleston is the second largest city in the U.S. state of South Carolina. It was made the county seat of Charleston County in 1901 when Charleston County was founded. The city's original name was Charles Towne in 1670, and it moved to its present location from a location on the west bank of the...

 area. The station is currently owned by L.M. Communications II of South Carolina, Inc..

History

Originally, this station was licensed to Moncks Corner, South Carolina

Moncks Corner, South Carolina

Moncks Corner is a town in and the county seat of Berkeley County, South Carolina, United States. The population was 5,952 at the 2000 census....

 and broadcast at 3000 watts. Eventually, the station got a power boost and changed its frequency to 105.3.

In the late 90s, WNST "New Star" played hot adult contemporary music.

In December 1998, WCOO switched from adult contemporary to rhythmic oldies

Rhythmic oldies

Rhythmic Oldies is a radio format that concentrates on the rhythmic, disco or dance genres of music. Playlists may span from the 1970s through the early 1990s...

, becoming "Cool 105.3". Soon, WCOO made big ratings gains at the expense of WXLY

WXLY

WXLY is a radio station in Mount Pleasant, South Carolina. Owned by Clear Channel Communications and broadcasting at 102.5 FM, the station airs an adult contemporary format using the brand name Y102.5 and the slogan "Songs you can sing along with."- History :102.5 signed on the air July 17, 1962...

. WXLY recovered but WCOO continued to improve.