WGSO
Encyclopedia
WGSO is a news, talk, and sports AM radio station based in New Orleans, Louisiana
. The station, which is owned by Northshore Radio, LLC., broadcasts at 990 kHz with 1 kW-Daytime/400 W-Nighttime.
daytimer and throughout its life went through a series of call letters and formats before going 24 hours in the 1980s. In 2001 they gave New Orleans its first and current Business Talk format. New Orleans in the 1950s it used the call sign WJMR owned by George Mayoral and broadcast from the Jung Hotel. WJMR would become the sister station of WJMR-FM and WJMR-TV (New Orleans second television station in 1953).
In the mid-1950s it was home to "Poppa Stoppa" whose program featured long runs of uninterrupted Rock and Roll music. When WJMR-TV was sold the station call sign was changed to WNNR (Winner Radio). The station briefly became WLTS in the fall of 1984. On June 4, 1985 it became WYAT (capitalizing on the local street expression "Where y'at?"), broadcasting a syndicated Oldies
format with some local DJ's during the day.
On December 1, 1993 the station became WGSO, broadcasting an audio feed of CNN's Headline News. From 2001 until Hurricane Katrina
in 2005 the station was billed as "City Business 990," touting its relationship with the local "City Business" newspaper. 2004-2006 was known as "BizRadio 990" During this time there were local hosts during the day and syndicated programming and CNN newscasts overnight.
Post Katrina(2007), the station used the "Voice of the Northshore" moniker, aiming its news & traffic reports at St. Tammany Parish. This was problematic, as the station's signal on the Northshore of Lake Pontchartrain
is weak during the day and practically unlistenable at nighttime power. As of January 2009, the station broadcasts UNO sports and a couple of locally produced shows, with most of the schedule filled with syndicated talk programming, including Michael Savage and Lou Dobbs. As of April 2010 has used "Speakin' Easy New Orleans Style".
situated on the ground, but instead a mast radiator on the top of a building situated at 29° 57' 24.00" N, 90 ° 04' 34.00" W.
New Orleans, Louisiana
New Orleans is a major United States port and the largest city and metropolitan area in the state of Louisiana. The New Orleans metropolitan area has a population of 1,235,650 as of 2009, the 46th largest in the USA. The New Orleans – Metairie – Bogalusa combined statistical area has a population...
. The station, which is owned by Northshore Radio, LLC., broadcasts at 990 kHz with 1 kW-Daytime/400 W-Nighttime.
History
The station was originally an AMAM broadcasting
AM broadcasting is the process of radio broadcasting using amplitude modulation. AM was the first method of impressing sound on a radio signal and is still widely used today. Commercial and public AM broadcasting is carried out in the medium wave band world wide, and on long wave and short wave...
daytimer and throughout its life went through a series of call letters and formats before going 24 hours in the 1980s. In 2001 they gave New Orleans its first and current Business Talk format. New Orleans in the 1950s it used the call sign WJMR owned by George Mayoral and broadcast from the Jung Hotel. WJMR would become the sister station of WJMR-FM and WJMR-TV (New Orleans second television station in 1953).
In the mid-1950s it was home to "Poppa Stoppa" whose program featured long runs of uninterrupted Rock and Roll music. When WJMR-TV was sold the station call sign was changed to WNNR (Winner Radio). The station briefly became WLTS in the fall of 1984. On June 4, 1985 it became WYAT (capitalizing on the local street expression "Where y'at?"), broadcasting a syndicated Oldies
Oldies
Oldies is a term commonly used to describe a radio format that concentrates on music from a period of about 15 to 55 years before the present day....
format with some local DJ's during the day.
On December 1, 1993 the station became WGSO, broadcasting an audio feed of CNN's Headline News. From 2001 until Hurricane Katrina
Hurricane Katrina
Hurricane Katrina of the 2005 Atlantic hurricane season was a powerful Atlantic hurricane. It is the costliest natural disaster, as well as one of the five deadliest hurricanes, in the history of the United States. Among recorded Atlantic hurricanes, it was the sixth strongest overall...
in 2005 the station was billed as "City Business 990," touting its relationship with the local "City Business" newspaper. 2004-2006 was known as "BizRadio 990" During this time there were local hosts during the day and syndicated programming and CNN newscasts overnight.
Post Katrina(2007), the station used the "Voice of the Northshore" moniker, aiming its news & traffic reports at St. Tammany Parish. This was problematic, as the station's signal on the Northshore of Lake Pontchartrain
Lake Pontchartrain
Lake Pontchartrain is a brackish estuary located in southeastern Louisiana. It is the second-largest inland saltwater body of water in the United States, after the Great Salt Lake in Utah, and the largest lake in Louisiana. As an estuary, Pontchartrain is not a true lake.It covers an area of with...
is weak during the day and practically unlistenable at nighttime power. As of January 2009, the station broadcasts UNO sports and a couple of locally produced shows, with most of the schedule filled with syndicated talk programming, including Michael Savage and Lou Dobbs. As of April 2010 has used "Speakin' Easy New Orleans Style".
Transmitter
The transmission power of WGSO is at day 1 kW and at night 0.4 W. At all times omnidirectional radiation is used. The antenna of WGSO is unique, as it uses not a mast radiatorMast radiator
A mast radiator is a radio mast or tower in which the whole structure itself functions as an antenna. This design is commonly used for transmitting antennas operating at low frequencies, in the VLF, LF and MF ranges, in particular those used for AM broadcasting. The metal mast is electrically...
situated on the ground, but instead a mast radiator on the top of a building situated at 29° 57' 24.00" N, 90 ° 04' 34.00" W.