WIXV-FM
Encyclopedia
WIXV is a Classic rock
formatted radio station
targeted to Savannah, Georgia
, United States. It is owned by Cumulus Broadcasting.
when they dropped album rock earlier that year, WSGF became WIXV and added more hard rock to the playlist. By 1986 I-95 became Savannah's full-time rock station.
In 2005-2006 the night DJ was named "Caveman" and was #1 nights for 2 years. Don Scott (who moved from Miami to Savannah) became the stations Program Director and from that point on, I-95 has remained the dominant leader in the rock format. I-95 continues to be "The ROCK of Savannah" with John Boy and Billy, Don Scott, and Jay Sinclair.
WIXV has maintained their major market sound even though located in the smaller market of Savannah. Leading the pack in promotions giving away cruises, motorcycles, trucks, cash and concert tickets. They were also the first to have a live band on their float during the city's huge St. Patrick's Day Parade.
In the latest ratings and for most of the past decade, WIXV beat Alternative WFXH-FM
(Rock 106.1) and many of the other non-urban stations in the key demo of 25-54.Having a huge & loyal following for many years.
The station takes its branding from Interstate 95
, which runs through the Savannah area, only skirting city proper on the west.
Classic rock
Classic rock is a radio format which developed from the album-oriented rock format in the early 1980s. In the United States, the classic rock format features music ranging generally from the late 1960s to the late 1980s, primarily focusing on the hard rock genre that peaked in popularity in the...
formatted radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
targeted to Savannah, Georgia
Savannah, Georgia
Savannah is the largest city and the county seat of Chatham County, in the U.S. state of Georgia. Established in 1733, the city of Savannah was the colonial capital of the Province of Georgia and later the first state capital of Georgia. Today Savannah is an industrial center and an important...
, United States. It is owned by Cumulus Broadcasting.
History
The station started as in the late 1970's as WSGF (95SGF), a Top 40-leaning adult contemporary station. The station was highly successful against other competitors such as 1400 AM and Z102. By 1983, seeing the gap left by Wave 97WAEV
WAEV , known as "97-3 KISS FM", is a Savannah, Georgia, radio station that plays Top 40 music, including pop, rock and hip-hop. It is owned and operated by Clear Channel Communications, which also owns WLVH-FM, WQBT, WSOK-AM, WTKS-AM, and WYKZ-FM in the Savannah market...
when they dropped album rock earlier that year, WSGF became WIXV and added more hard rock to the playlist. By 1986 I-95 became Savannah's full-time rock station.
Programming
The format is about 70% general classic rock with about 30% newer artists such as Nickelback, Foo Fighters, Pearl Jam, Shinedown and the Black Crowes.In 2005-2006 the night DJ was named "Caveman" and was #1 nights for 2 years. Don Scott (who moved from Miami to Savannah) became the stations Program Director and from that point on, I-95 has remained the dominant leader in the rock format. I-95 continues to be "The ROCK of Savannah" with John Boy and Billy, Don Scott, and Jay Sinclair.
WIXV has maintained their major market sound even though located in the smaller market of Savannah. Leading the pack in promotions giving away cruises, motorcycles, trucks, cash and concert tickets. They were also the first to have a live band on their float during the city's huge St. Patrick's Day Parade.
In the latest ratings and for most of the past decade, WIXV beat Alternative WFXH-FM
WFXH-FM
WFXH-FM, known as "Rock 106.1", is an active rock radio station targeted to Savannah, Georgia. The station was a monitored reporter on the Alternative panel. Formerly, WFXH reported as an Alternative station to Arbitron and various radio industry publications. The station featured a specialty show...
(Rock 106.1) and many of the other non-urban stations in the key demo of 25-54.Having a huge & loyal following for many years.
The station takes its branding from Interstate 95
Interstate 95 in Georgia
Interstate 95, the main Interstate Highway on the east coast of the United States, serves the Atlantic coast of Georgia. It begins at the St. Marys River at the Florida state line north of Jacksonville and heads north past the border of South Carolina at the Savannah River...
, which runs through the Savannah area, only skirting city proper on the west.