WWPW is a radio station at 104.3 FM broadcasting an Urban Contemporary

Urban contemporary

Urban contemporary is a music radio format. The term was coined by the late New York DJ Frankie Crocker in the mid 1970s. Urban contemporary radio stations feature a playlist made up entirely of hip hop/rap, contemporary R&B, pop, electronica such as dubstep and drum and bass and Caribbean music...

 radio format in Charlestown, Indiana

Charlestown, Indiana

-Demographics:As of the census of 2000, there were 5,993 people, 2,341 households, and 1,615 families residing in the city. The population density was 2,570.0 people per square mile . There were 2,489 housing units at an average density of 1,067.4 per square mile...

, serving the Louisville, Kentucky

Louisville, Kentucky

Louisville is the largest city in the U.S. state of Kentucky, and the county seat of Jefferson County. Since 2003, the city's borders have been coterminous with those of the county because of a city-county merger. The city's population at the 2010 census was 741,096...

 Radio market. The station is owned by WAY-FM MEDIA GROUP, INC. and is being leased to Radio-Multi-Media, Inc.

Station History

It was previously owned by Radio One when it was Rhythmic contemporary WBLO, only to flip the format in 2005 to Classic Country. In 2007 Radio One sold the station to the WAY-FM Network

WAY-FM Network

The WAY-FM Network is a national, non-profit radio broadcasting network in the United States that primarily plays Contemporary Christian music operating in 25 states . It is based in Colorado Springs, Colorado, while most programming originates in Franklin, Tennessee.-Origins in Fort Myers:WAY-FM...

, a Christian broadcaster and took the call letters WAYI. The station was formerly a simulcast of WLRS

WLRS

WLRS is a commercial radio station located in Shepherdsville, Kentucky, broadcasting to the Louisville, Kentucky area on 105.1 FM Broadcasting....

, 105.1 FM, but up until 2010 it had simulcasted WRVI. On March 31, 2010, Radio Multi-Media acquired a lease to the station, flipped the format to Urban Contemporary

Urban contemporary

Urban contemporary is a music radio format. The term was coined by the late New York DJ Frankie Crocker in the mid 1970s. Urban contemporary radio stations feature a playlist made up entirely of hip hop/rap, contemporary R&B, pop, electronica such as dubstep and drum and bass and Caribbean music...

and changed the call letters to WWPW.