WLYF
Encyclopedia
WLYF is an adult contemporary music formatted radio station
that broadcasts in Miami Gardens, Florida
. The station targets women aged 25-54. WLYF has solid ratings throughout South Florida and is a popular listen at work radio station due to its format and laid back presentation.
station. The station was owned and operated by Paul Brake for more than twenty years.
In 1969, Sudbrink Broadcasting assumed ownership of the station. The call letters were changed to WLYF (known by the moniker "Life" for many years until the current "Lite FM" name was adopted) and, later that year, Sudbrink Broadcasting relocated to the WLBW
television tower and increased their signal strength to 100,000 watts. The station became the nation's first FM radio station to achieve a number one audience rating.
In 1977, the station was sold to Storer Broadcasting. Two years later, in 1979, it was purchased by Jefferson-Pilot Communications (now the Lincoln Financial Group). The studio was moved to NW Second Avenue in North Dade, near what is now Landshark Stadium.
WLYF, now known as 101.5 LITE FM, has since evolved from an Easy Listening
format to a mainstream Adult Contemporary format under radio vet Rob Sidney whom took the program director chair from Larry Travers when it was Easy Listening.
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...
that broadcasts in Miami Gardens, Florida
Miami Gardens, Florida
Miami Gardens is a Miami suburban city located in Miami-Dade County, Florida. The city name comes from one of the major roadways through the area, Miami Gardens Drive. According to the 2010 U.S...
. The station targets women aged 25-54. WLYF has solid ratings throughout South Florida and is a popular listen at work radio station due to its format and laid back presentation.
History
101.5 FM first signed on the air as WWPB-FM in 1948, as a B-EZBeautiful music
Beautiful music is a mostly instrumental music format that was prominent in American radio from the 1960s through the 1980s...
station. The station was owned and operated by Paul Brake for more than twenty years.
In 1969, Sudbrink Broadcasting assumed ownership of the station. The call letters were changed to WLYF (known by the moniker "Life" for many years until the current "Lite FM" name was adopted) and, later that year, Sudbrink Broadcasting relocated to the WLBW
WPLG
WPLG, channel 10, is an ABC network affiliated television station located in Miami, Florida. WPLG is owned and operated by Post-Newsweek Stations, a subsidiary of the Washington Post Company. The station's studios are located in Pembroke Park, and its transmitter is located at the massive broadcast...
television tower and increased their signal strength to 100,000 watts. The station became the nation's first FM radio station to achieve a number one audience rating.
In 1977, the station was sold to Storer Broadcasting. Two years later, in 1979, it was purchased by Jefferson-Pilot Communications (now the Lincoln Financial Group). The studio was moved to NW Second Avenue in North Dade, near what is now Landshark Stadium.
WLYF, now known as 101.5 LITE FM, has since evolved from an Easy Listening
Easy listening
Easy listening is a broad style of popular music and radio format that emerged in the 1950s, evolving out of big band music, and related to MOR music as played on many AM radio stations. It encompasses the exotica, beautiful music, light music, lounge music, ambient music, and space age pop genres...
format to a mainstream Adult Contemporary format under radio vet Rob Sidney whom took the program director chair from Larry Travers when it was Easy Listening.
External links
- WLYF official website - or 1015litefm.com