WMMY is a radio station

Radio station

Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 broadcasting a country music

Country music

Country music is a popular American musical style that began in the rural Southern United States in the 1920s. It takes its roots from Western cowboy and folk music...

 format. Licensed to Jefferson, North Carolina

Jefferson, North Carolina

Jefferson is a town in Ashe County, North Carolina, United States. The population was 1,422 at the 2000 census. It is the county seat of Ashe County.-History:...

, USA, the station broadcasts from studios on Blowing Rock Road in Boone, North Carolina

Boone, North Carolina

Boone is a town located in the Blue Ridge Mountains of western North Carolina, United States. Boone's population was reported as 17,122, as of 2010...

 and serves the counties of Watauga

Watauga County, North Carolina

-Demographics:As of the census of 2000, there were 42,695 people, 16,540 households, and 9,411 families residing in the county. The population density was 137 people per square mile . There were 23,155 housing units at an average density of 74 per square mile...

, Ashe

Ashe County, North Carolina

- History :Historical evidence shows that Ashe county was inhabited by Native Americans, which included the Cherokee, Creek, and Shawnee tribes. Pieces of broken pottery, arrowheads, and other Native American artifacts have been found, indicating their presence...

, Avery

Avery County, North Carolina

- Climate :As a result of its relatively high elevation, Avery County has a Humid continental climate enjoying considerably cooler summers than most of the rest of the Eastern US. Likewise, winters are longer, colder and snowier than most other locations in the region. This can be evidenced by the...

, Alleghany

Alleghany County, North Carolina

-Major highways:* U.S. Highway 21* U.S. Highway 221* North Carolina Highway 18* North Carolina Highway 88* North Carolina Highway 93* North Carolina Highway 113-Demographics:...

, Wilkes

Wilkes County, North Carolina

Wilkes County is a county located in the U.S. state of North Carolina. The 2000 U.S. Census listed the county's population at 65,632; the 2010 U.S. Census listed the population at 69,340...

, Catawba

Catawba County, North Carolina

-Demographics:As of the census of 2010, there were 160,000 people, 55,533 households, and 39,095 families residing in the county. The population density was 354 people per square mile . There were 59,919 housing units at an average density of 150 per square mile...

 and Caldwell

Caldwell County, North Carolina

-Demographics:As of the census of 2000, there were 77,415 people, 30,768 households, and 22,399 families residing in the county. The population density was 164 people per square mile . There were 33,430 housing units at an average density of 71 per square mile...

 in northwestern North Carolina

North Carolina

North Carolina is a state located in the southeastern United States. The state borders South Carolina and Georgia to the south, Tennessee to the west and Virginia to the north. North Carolina contains 100 counties. Its capital is Raleigh, and its largest city is Charlotte...

. The station is currently owned by Curtis Media Group

Curtis Media Group

Curtis Media Group is a broadcast media company based in Raleigh, North Carolina, USA. The company owns and operates several North Carolina radio stations and four radio networks.-AM:*WPTF 680 AM *WQDR 570 AM...

.

History

Highland Communication Associates bought WATA

WATA

WATA is a radio station broadcasting a News Talk Information format. Licensed to Boone, North Carolina, USA. The station is currently owned by Aisling Broadcasting of Banner Elk, LLC and features programing from MRN Radio, PRN Radio, Jones Media, ISP, ABC Radio and Westwood One.The station...

 from the Roland Potter family in the late 1980s and started WZJS

WZJS

WZJS is a radio station broadcasting an Oldies format. Licensed to Banner Elk, North Carolina, USA, it serves the Banner Elk area. The station is currently owned by Curtis Media Group.-History:...

. Aisling bought these stations in 2003; the same time as the company also purchased WECR

WECR (AM)

WECR is a radio station broadcasting asouthern gospel format. Licensed to Newland, NC, USA, it serves the Boone, NC area. The station is currently owned by Curtis Media Group. WECR broadcasts during the daytime only.-History:...

, WECR-FM

WECR-FM

WECR-FM is a radio station broadcasting a Adult Contemporary format. Licensed to Beech Mountain, North Carolina, USA. The station is currently owned by Curtis Media Group and features programing from CBS Radio.-History:...

 and WXIT

WXIT

WXIT is a radio station that broadcasts in a News Talk Information format. Licensed to Blowing Rock, North Carolina, USA. The station is currently owned by Curtis Media Group and features programing from CBS Radio, Westwood One and Jones Radio Network.-History:After buying WJTP in 1996 and...

. It was then that WZJS switched from a Country Music format to Contemporary Christian, thus allowing for WMMY to become the High Country's new FM country radio station. The station started out using the moniker, "My Country 106", but after several years, switched to using "Highway 106". Aisling went into receivership

Receivership

In law, receivership is the situation in which an institution or enterprise is being held by a receiver, a person "placed in the custodial responsibility for the property of others, including tangible and intangible assets and rights." The receivership remedy is an equitable remedy that emerged in...

and George Reed of Media Services Group was appointed to manage the stations until a buyer was found. Later in the year, Curtis Media Group purchased the station.

External links

• Official website