Warrior Sports is a manufacturer of lacrosse

Lacrosse

Lacrosse is a team sport of Native American origin played using a small rubber ball and a long-handled stick called a crosse or lacrosse stick, mainly played in the United States and Canada. It is a contact sport which requires padding. The head of the lacrosse stick is strung with loose mesh...

 and ice hockey

Ice hockey

Ice hockey, often referred to as hockey, is a team sport played on ice, in which skaters use wooden or composite sticks to shoot a hard rubber puck into their opponent's net. The game is played between two teams of six players each. Five members of each team skate up and down the ice trying to take...

 equipment and apparel

Clothing

Clothing refers to any covering for the human body that is worn. The wearing of clothing is exclusively a human characteristic and is a feature of nearly all human societies...

 based in Warren

Warren, Michigan

Warren is a city in Macomb County in the U.S. state of Michigan. The 2010 census places the city's population at 134,056, making Warren the largest city in Macomb County, the third largest city in Michigan, and Metro Detroit's largest suburb....

, Michigan

Michigan

Michigan is a U.S. state located in the Great Lakes Region of the United States of America. The name Michigan is the French form of the Ojibwa word mishigamaa, meaning "large water" or "large lake"....

, United States.

History

Warrior Sports was founded in 1992 by David Morrow

David Morrow (sports)

David K. Morrow is an entrepreneur, businessman, and former lacrosse defenseman. He starred as a member of the Princeton Tigers men's lacrosse team from 1990 through 1993. He was a three-time United States Intercollegiate Lacrosse Association All-American...

, a former lacrosse player. In 2004 Warrior Sports was acquired by privately-held

Privately held company

A privately held company or close corporation is a business company owned either by non-governmental organizations or by a relatively small number of shareholders or company members which does not offer or trade its company stock to the general public on the stock market exchanges, but rather the...

 New Balance Athletic Shoe, Inc.

New Balance

New Balance Athletic Shoe, Inc. , best known as simply New Balance, is a footwear manufacturer based in Boston, Massachusetts, United States of America. It was founded in 1906 as the New Balance Arch Support Company...

 In 2005 Warrior Sports moved into the ice hockey

Ice hockey

Ice hockey, often referred to as hockey, is a team sport played on ice, in which skaters use wooden or composite sticks to shoot a hard rubber puck into their opponent's net. The game is played between two teams of six players each. Five members of each team skate up and down the ice trying to take...

 industry when it acquired California

California

California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

 based manufacturer Innovative Hockey.

Sponsorship

In April 2011 Warrior Sports reportedly signed a sponsorship agreement for Liverpool Football Club

Liverpool F.C.

Liverpool Football Club is an English Premier League football club based in Liverpool, Merseyside. Liverpool has won eighteen League titles, second most in English football, seven FA Cups and a record seven League Cups...

 worth £

Pound sign

The pound sign is the symbol for the pound sterling—the currency of the United Kingdom . The same symbol is used for similarly named currencies in some other countries and territories, such as the Irish pound, Gibraltar pound, Australian pound and the Italian lira...

25 million per season as of the 2012/13 season, overtaking the English club record of £23.3 million paid by Nike

Nike, Inc.

Nike, Inc. is a major publicly traded sportswear and equipment supplier based in the United States. The company is headquartered near Beaverton, Oregon, which is part of the Portland metropolitan area...

 for supplying Manchester United Football Club

Manchester United F.C.

Manchester United Football Club is an English professional football club, based in Old Trafford, Greater Manchester, that plays in the Premier League. Founded as Newton Heath LYR Football Club in 1878, the club changed its name to Manchester United in 1902 and moved to Old Trafford in 1910.The 1958...

 and the previous deal from Adidas

Adidas

Adidas AG is a German sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-Adidas golf company , and Rockport...

worth £13 million.