Zelfo is a patented bioplastic

Bioplastic

Bioplastics are a form of plastics derived from renewable biomass sources, such as vegetable fats and oils, corn starch, pea starch, or microbiota, rather than fossil-fuel plastics which are derived from petroleum...

 that is composed with a cellulose

Cellulose

Cellulose is an organic compound with the formula , a polysaccharide consisting of a linear chain of several hundred to over ten thousand β linked D-glucose units....

 'matrix' material and functions without the use of glue

Glue

This is a list of various types of glue. Historically, the term "glue" only referred to protein colloids prepared from animal flesh. The meaning has been extended to refer to any fluid adhesive....

s or resin

Resin

Resin in the most specific use of the term is a hydrocarbon secretion of many plants, particularly coniferous trees. Resins are valued for their chemical properties and associated uses, such as the production of varnishes, adhesives, and food glazing agents; as an important source of raw materials...

s. This material can be formed into many different products (e.g. panels, furniture

Furniture

Furniture is the mass noun for the movable objects intended to support various human activities such as seating and sleeping in beds, to hold objects at a convenient height for work using horizontal surfaces above the ground, or to store things...

, musical instrument

Musical instrument

A musical instrument is a device created or adapted for the purpose of making musical sounds. In principle, any object that produces sound can serve as a musical instrument—it is through purpose that the object becomes a musical instrument. The history of musical instruments dates back to the...

s, homeware, lighting

Lighting

Lighting or illumination is the deliberate application of light to achieve some practical or aesthetic effect. Lighting includes the use of both artificial light sources such as lamps and light fixtures, as well as natural illumination by capturing daylight...

, kitchenware

Kitchenware

Kitchenware include utensils, appliances, dishes, cookware, and so on for use in the kitchen.-See also:*Cookware and bakeware*Dishware*Drinkware*List of eating utensils*List of food preparation utensils*List of Japanese cooking utensils...

 etc.) The material is colored throughout using a spectrum of environmentally considered pigments and dyes. Zelfo can be made with new or recyled (up-cycled) fibres such as flax

Flax

Flax is a member of the genus Linum in the family Linaceae. It is native to the region extending from the eastern Mediterranean to India and was probably first domesticated in the Fertile Crescent...

, jute

Jute

Jute is a long, soft, shiny vegetable fibre that can be spun into coarse, strong threads. It is produced from plants in the genus Corchorus, which has been classified in the family Tiliaceae, or more recently in Malvaceae....

, hemp

Hemp

Hemp is mostly used as a name for low tetrahydrocannabinol strains of the plant Cannabis sativa, of fiber and/or oilseed varieties. In modern times, hemp has been used for industrial purposes including paper, textiles, biodegradable plastics, construction, health food and fuel with modest...

, Sugar cane, sisal

Sisal

Sisal is an agave that yields a stiff fibre traditionally used in making twine, rope and also dartboards. The term may refer either to the plant or the fibre, depending on context...

, straw

Straw

Straw is an agricultural by-product, the dry stalks of cereal plants, after the grain and chaff have been removed. Straw makes up about half of the yield of cereal crops such as barley, oats, rice, rye and wheat. It has many uses, including fuel, livestock bedding and fodder, thatching and...

, recycled textiles, waste paper, brewery draff

Pomace

Pomace , or marc , is the solid remains of grapes, olives, or other fruit after pressing for juice or oil. It contains the skins, pulp, seeds, and stems of the fruit....

, and other cellulose-bearing raw materials. It can be used as an alternative to synthetic materials such as plastic

Plastic

A plastic material is any of a wide range of synthetic or semi-synthetic organic solids used in the manufacture of industrial products. Plastics are typically polymers of high molecular mass, and may contain other substances to improve performance and/or reduce production costs...

s, metal

Metal

A metal , is an element, compound, or alloy that is a good conductor of both electricity and heat. Metals are usually malleable and shiny, that is they reflect most of incident light...

s, glass

Glass

Glass is an amorphous solid material. Glasses are typically brittle and optically transparent.The most familiar type of glass, used for centuries in windows and drinking vessels, is soda-lime glass, composed of about 75% silica plus Na2O, CaO, and several minor additives...

, fiberglass

Fiberglass

Glass fiber is a material consisting of numerous extremely fine fibers of glass.Glassmakers throughout history have experimented with glass fibers, but mass manufacture of glass fiber was only made possible with the invention of finer machine tooling...

, and other chemically processed materials.

Zelfo was ranked number 21 in Fast Company's 6th Annual Fast 50 column.