Aki Narula
Encyclopedia
Aki Narula is an India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...

n fashion designer and costume designer
Costume Designer
A costume designer or costume mistress/master is a person whose responsibility is to design costumes for a film or stage production. He or she is considered an important part of the "production team", working alongside the director, scenic and lighting designers as well as the sound designer. The...

 and wardrobe stylist
Wardrobe stylist
A wardrobe stylist is the job title of someone who selects the clothing for published editorial features, print or television advertising campaigns, music videos, concert performances, and any public appearances made by celebrities, models or other public figures...

 in Hindi films, who is most known for films like, Bunty Aur Babli
Bunty Aur Babli
Bunty Aur Babli , released in 2005, is an Indian Bollywood film directed by Shaad Ali and starring Amitabh Bachchan, Rani Mukerji and Abhishek Bachchan. It was the first film to feature both Amitabh Bachchan and his son Abhishek Bachchan, and featured guest appearances by Aishwarya Rai and Tania...

(2006), Jhoom Barabar Jhoom
Jhoom Barabar Jhoom
Jhoom Barabar Jhoom is a 2007 Bollywood film starring Abhishek Bachchan, Preity Zinta, Bobby Deol and Lara Dutta. It is directed by Shaad Ali. The film is produced by Aditya Chopra and Yash Chopra under Yash Raj Films...

(2007) and Dostana
Dostana (2008 film)
Dostana is a 2008 romantic comedy film. It stars Abhishek Bachchan, John Abraham and Priyanka Chopra in the lead roles. The film was directed by Tarun Mansukhani who previously was Karan Johar's assistant. It was produced by Dharma Productions....

(2008). His brand label "AKI" was launched in 1996.

Early life and education

Born and brought up in Kolkata
Kolkata
Kolkata , formerly known as Calcutta, is the capital of the Indian state of West Bengal. Located on the east bank of the Hooghly River, it was the commercial capital of East India...

, he did his schooling from La Martiniere Calcutta
La Martiniere Calcutta
La Martiniere Calcutta comprises two separate private schools in Kolkata, India. The schools were established in accordance with the will of Major General Claude Martin in 1836. They are day schools although they both have a small number of boarders...

, and passed out in 1987. He graduated in commerce from St. Xavier's College, Kolkata, while at college, he started designing clothes for rock concerts, college plays and Xavotsav, the annual college fest. He worked with the Lintas Group, as a management trainee, for a period of ten months, before going to Arizona State University
Arizona State University
Arizona State University is a public research university located in the Phoenix Metropolitan Area of the State of Arizona...

, for a communications course.

Career

Upon returning to in 1992, he started a cost accounting
Cost accounting
Cost accounting information is designed for managers. Since managers are taking decisions only for their own organization, there is no need for the information to be comparable to similar information from other organizations...

 programme in Kolkata; he move to fashion happened when in 1994, he took part in the 'Fashion Designer award' of Damania Airlines, held across five Indian Metros cities. He entered the contest from Kolkata, he was chosen the winner. This started his fashion career in Kolkata. Eventually and launched his own brand, Aki, in 1996 and has his first fashion show with "Melange", a designer boutique at Opera House, Mumbai. Starting with Melange, he gradually started selling in eleven stores across India. In 2000, he participated in Lakme India Fashion Week
India Fashion Week
The India Fashion Week , is an event organized and promoted by the Fashion Design Council of India and sponsored by Wills Lifestyle.It is a fashion week and held in the national capital of India, New Delhi annually....

 and in the following year his entire collection was taken up by Selfridges
Selfridges
Selfridges, AKA Selfridges & Co, is a chain of high end department stores in the United Kingdom. It was founded by Harry Gordon Selfridge. The flagship store in London's Oxford Street is the second largest shop in the UK and was opened on 15 March 1909.More recently, three other stores have been...

 (UK). He was appointed the design director at Sheetal Design Studio Mumbai in 2002. In 2004, he presented at the Grand Finale of India Fashion Week
India Fashion Week
The India Fashion Week , is an event organized and promoted by the Fashion Design Council of India and sponsored by Wills Lifestyle.It is a fashion week and held in the national capital of India, New Delhi annually....

, a collection themed around the `50s with red and fuchsia being the premier colours.

Though he had previously designed for Mira Nair's Monsoon Wedding
Monsoon Wedding
* Originally featured in the Hindi film Loafer * Originally featured in the Hindi film Biwi No.1 -Awards:The movie won the Golden Lion at the Venice Film Festival...

in 2005, his big break into Bollywood came with Yash Raj Films
Yash Raj Films
Yash Raj Films is an Indian Entertainment company set up by Yash Chopra, an Indian film director and producer who is considered an entertainment mogul in India.-Initial years:...

Bunty Aur Babli
Bunty Aur Babli
Bunty Aur Babli , released in 2005, is an Indian Bollywood film directed by Shaad Ali and starring Amitabh Bachchan, Rani Mukerji and Abhishek Bachchan. It was the first film to feature both Amitabh Bachchan and his son Abhishek Bachchan, and featured guest appearances by Aishwarya Rai and Tania...

in 2005 directed by Shaad Ali
Shaad Ali
-Early life:Shaad Ali was born to Muzaffar Ali and Subhashini Ali née Sehgal, an Indian politician and member of the Communist Party of India ). He is thus the grandson of Azad Hind Fauj commander Lakshmi Sahgal...

, in which he gave a new look to Patiala salwar
Patiala salwar
A Patiala salwar is a type of female trousers which has its roots in Patiala City in the Northern region of Punjab state in India. The King of Patiala in earlier times had its Royal dress as Patiala Salwar...

s and kurti
Kurti
Kurti may refer to:*Kurti, Sudan a town in Sudan* Kurti, Azad Kashmir - A small village near Kotli District of Azad Kashmir. The village is famous for its natural beauty and having one of the Country's top educational institute....

s. This led to a string of films, which got noticed for clothes designed and styled by him. In the subsequent years as he got busy with his film projects, he gradually steered away from mainstream fashion designing, and seldom appeared in Fashion Weeks. Though he planned to re-launch his label, and balance between Fashion Week and film projects.

Over the years, he got acclaim for the looks for Amitabh Bachchan
Amitabh Bachchan
Amitabh Bachchan is an Indian film actor. He first gained popularity in the early 1970s as the "angry young man" of Hindi cinema, and has since appeared in over 180 Indian films in a career spanning more than four decades...

 in Jhoom Barabar Jhoom
Jhoom Barabar Jhoom
Jhoom Barabar Jhoom is a 2007 Bollywood film starring Abhishek Bachchan, Preity Zinta, Bobby Deol and Lara Dutta. It is directed by Shaad Ali. The film is produced by Aditya Chopra and Yash Chopra under Yash Raj Films...

(2007), his second film with Shaad Ali, Abhishek Bachchan
Abhishek Bachchan
Abhishek Bachchan is an Indian actor and producer. He is the son of Indian actors Amitabh Bachchan and Jaya Bachchan and is married to actress and former Miss World Aishwarya Rai....

 and John Abraham
John Abraham
John Abraham is the name of:* John Abraham , Bollywood actor* John Abraham , Malayali Indian filmmaker and scriptwriter* John Abraham , NFL defensive end playing for the Atlanta Falcons...

 in Dostana
Dostana (2008 film)
Dostana is a 2008 romantic comedy film. It stars Abhishek Bachchan, John Abraham and Priyanka Chopra in the lead roles. The film was directed by Tarun Mansukhani who previously was Karan Johar's assistant. It was produced by Dharma Productions....

(2008), Kareena Kapoor
Kareena Kapoor
Kareena Kapoor , often informally referred to as Bebo, is an Indian actress who appears in Bollywood films. During her career, Kapoor has received six Filmfare Awards, among nine nominations, and has been noted for her performances in a range of film genres; these include her work from contemporary...

's look in Tashan (2008) and later her mismatched look, employing the colour-blocking technique in Kambakkht Ishq (2009) and Ranbir Kapoor
Ranbir Kapoor
Ranbir Kapoor is an Indian actor who appears in Bollywood movies.Making his acting debut in the 2007 film Saawariya, for which he won the Filmfare Award for Best Male Debut, Kapoor went on to earn critical praise for his performance in Wake Up Sid...

 in Bachna Ae Haseeno
Bachna Ae Haseeno
Bachna Ae Haseeno is a Bollywood film released on 15 August 2008. It stars Ranbir Kapoor, Bipasha Basu, Minissha Lamba and Deepika Padukone. The film was directed by Siddharth Anand whose previous films include Salaam Namaste and Ta Ra Rum Pum .-Plot:The film follows the journey of a young man...

(2008) and in upcoming Rockstar
Rockstar (2011 film)
Rockstar is a 2011 Hindi musical film directed by Imtiaz Ali, starring Ranbir Kapoor and debutant Nargis Fakhri, with music composed by A. R. Rahman. Eros International Ltd. co-produces the film with Shree Ashtavinayak Cine Vision Ltd...

(2011)

In 2009, sports-lifestyle brand Puma
PUMA AG
Puma SE, officially branded as PUMA, is a major German multinational company that produces high-end athletic shoes, lifestyle footwear and other sportswear. Formed in 1924 as Gebrüder Dassler Schuhfabrik by Adolf and Rudolf Dassler, relationships between the two brothers deteriorated until the two...

, which had previously work with Alexander McQueen, Yasuhiro Mihara and Sergio Rossi, signed on Aki to create 'Black Label', a range of apparel, footwear and accessories to hit Puma stores in February 2010.

Filmography

  • Monsoon Wedding
    Monsoon Wedding
    * Originally featured in the Hindi film Loafer * Originally featured in the Hindi film Biwi No.1 -Awards:The movie won the Golden Lion at the Venice Film Festival...

    (2001)
  • Bunty Aur Babli
    Bunty Aur Babli
    Bunty Aur Babli , released in 2005, is an Indian Bollywood film directed by Shaad Ali and starring Amitabh Bachchan, Rani Mukerji and Abhishek Bachchan. It was the first film to feature both Amitabh Bachchan and his son Abhishek Bachchan, and featured guest appearances by Aishwarya Rai and Tania...

    (2005)
  • Garam Masala
    Garam Masala (film)
    Garam Masala is a 2005 Bollywood film directed by Priyadarshan. The film stars Akshay Kumar, John Abraham, Rimi Sen, Neha Dhupia, Paresh Rawal and Rajpal Yadav...

    (2005)
  • Bluffmaster! (2005)
  • Don - The Chase Begins Again
    Don - The Chase Begins Again
    Don: The Chase Begins Again is a 2006 Indian action film directed by Farhan Akhtar. It is a remake of the 1978 film Don. The film is produced by Farhan Akhtar and Ritesh Sidhwani under their home banner Excel Entertainment. The film stars Shahrukh Khan, Priyanka Chopra, Arjun Rampal, Ishaa...

    (2006)
  • Jhoom Barabar Jhoom
    Jhoom Barabar Jhoom
    Jhoom Barabar Jhoom is a 2007 Bollywood film starring Abhishek Bachchan, Preity Zinta, Bobby Deol and Lara Dutta. It is directed by Shaad Ali. The film is produced by Aditya Chopra and Yash Chopra under Yash Raj Films...

    (2007)
  • Tashan
    Tashan (film)
    Tashan is an Indian Bollywood film starring Akshay Kumar, Saif Ali Khan, Kareena Kapoor and Anil Kapoor in the lead roles. Produced by Aditya Chopra and Yash Chopra of Yash Raj Films, it was released 25 April 2008, and marked the directorial debut of Vijay Krishna Acharya.- Plot :In the beginning,...

    (2008)
  • Bhoothnath
    Bhoothnath
    Bhoothnath is an Bollywood Ghost film directed by Vivek Sharma, starring Amitabh Bachchan, Juhi Chawla, Shahrukh Khan, Aman Siddiqui, Priyanshu Chatterjee and Rajpal Yadav...

    (2008)
  • Bachna Ae Haseeno
    Bachna Ae Haseeno
    Bachna Ae Haseeno is a Bollywood film released on 15 August 2008. It stars Ranbir Kapoor, Bipasha Basu, Minissha Lamba and Deepika Padukone. The film was directed by Siddharth Anand whose previous films include Salaam Namaste and Ta Ra Rum Pum .-Plot:The film follows the journey of a young man...

    (2008)
  • Dostana
    Dostana (2008 film)
    Dostana is a 2008 romantic comedy film. It stars Abhishek Bachchan, John Abraham and Priyanka Chopra in the lead roles. The film was directed by Tarun Mansukhani who previously was Karan Johar's assistant. It was produced by Dharma Productions....

    (2008)
  • Rab Ne Bana Di Jodi (2008)
  • Kambakkht Ishq (2009)
  • Shortkut (2009)
  • Kurbaan
    Kurbaan (2009 film)
    Kurbaan is a Bollywood film directed by Rensil D'Silva and produced by Karan Johar. The film, set against the backdrop of global terrorism, features Saif Ali Khan and Kareena Kapoor in pivotal roles along with Vivek Oberoi, Dia Mirza, Rupinder Nagra, Om Puri and Kirron Kher...

    (2009)
  • Paa
    Paa (film)
    Paa is a 2009 Indian film directed by R. Balakrishnan starring Amitabh Bachchan, Abhishek Bachchan, and Vidya Balan. The film is based on a rare genetic condition known as progeria and places emphasis on a father-son relationship...

    (2009)
  • Housefull (2010)
  • Lamhaa
    Lamhaa
    -Controversy:Lamhaa was banned in GCC countries i.e. Saudi Arabia, Bahrain, Kuwait, Qatar, UAE and Oman. UAE National Media Council Censorship Board felt that the content of the movie is highly objectionable and controversial....

    (2010)
  • I Am (2010)
  • Tees Maar Khan
    Tees Maar Khan
    Tees Maar Khan is an 2010 Hindi action comedy film directed by Farah Khan, starring Akshay Kumar, Katrina Kaif and Akshaye Khanna in the lead roles. Salman Khan and Anil Kapoor make special appearances in the film. The film was released on 24 December 2010...

    (2010)
  • Chillar Party (2011)
  • Rascals
    Rascals (2011 film)
    Rascals is an Bollywood action comedy film, directed by David Dhawan and produced by Sanjay Dutt, Sanjay Ahluwalia and Vinay Choksey. The film stars Sanjay Dutt, Ajay Devgn, Kangana Ranaut, Lisa Haydon and Arjun Rampal in lead roles, and is distributed under the Sanjay Dutt Productions Pvt. Ltd....

    (2011)
  • Rockstar
    Rockstar (2011 film)
    Rockstar is a 2011 Hindi musical film directed by Imtiaz Ali, starring Ranbir Kapoor and debutant Nargis Fakhri, with music composed by A. R. Rahman. Eros International Ltd. co-produces the film with Shree Ashtavinayak Cine Vision Ltd...

    (2011)
  • Agent Vinod
    Agent Vinod (2011 film)
    Agent Vinod is an upcoming Hindi action-thriller film starring Saif Ali Khan and Kareena Kapoor. Directed by Sriram Raghavan, the project is not a remake of the 1977 action film Agent Vinod, which was directed by Deepak Bahry.-Production:...

    (2011)

External links

  • Aki Narula at Bollywood Hungama
    Bollywood Hungama
    Bollywood Hungama is a leading Bollywood entertainment website, owned by hungama.com....

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