Ardent Leisure
Encyclopedia
Ardent Leisure is an Australian-based leisure
Leisure
Leisure, or free time, is time spent away from business, work, and domestic chores. It is also the periods of time before or after necessary activities such as eating, sleeping and, where it is compulsory, education....

 company
Company
A company is a form of business organization. It is an association or collection of individual real persons and/or other companies, who each provide some form of capital. This group has a common purpose or focus and an aim of gaining profits. This collection, group or association of persons can be...

 which owns and operates a leisure portfolio of over 100 assets across Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

, New Zealand
New Zealand
New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...

 and the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. It is most known for its operation of the Dreamworld
Dreamworld
Dreamworld is a large theme park situated on the Gold Coast in Queensland. It is currently Australia's largest theme park with over 27 rides including 4 roller coasters. The park is made up of several themed lands: Ocean Parade, Kid's World, Wiggles World, Gold Rush Country, Rocky Hollow, Tiger...

 theme park and the WhiteWater World
WhiteWater World
WhiteWater World is a water park situated in the suburb of Coomera, on the Gold Coast, Australia. It is owned and operated by Ardent Leisure....

 water park
Water park
A waterpark is an amusement park that features waterplay areas, such as water slides, splash pads, spraygrounds , lazy rivers, or other recreational bathing, swimming, and barefooting environments...

 on the Gold Coast
Gold Coast, Queensland
Gold Coast is a coastal city of Australia located in South East Queensland, 94km south of the state capital Brisbane. With a population approximately 540,000 in 2010, it is the second most populous city in the state, the sixth most populous city in the country, and also the most populous...

, Queensland
Queensland
Queensland is a state of Australia, occupying the north-eastern section of the mainland continent. It is bordered by the Northern Territory, South Australia and New South Wales to the west, south-west and south respectively. To the east, Queensland is bordered by the Coral Sea and Pacific Ocean...

, Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

.

History

Ardent Leisure was originally known as Macquarie Leisure Trust until it split from Macquarie
Macquarie
Macquarie is a commonly encountered name for geographical and business entities in Australia, all of which are directly or indirectly named after Lachlan Macquarie, early colonial administrator and governor of New South Wales.Macquarie may refer to:...

 in 2009. The company began by acquiring the existing Dreamworld theme park in 1998. In 2006, Ardent Leisure constructed a world-class water park, WhiteWater World. In 2009, Ardent Leisure acquired QDeck.

Portfolio

Ardent Leisure owns and operates over 100 leisure assets including theme parks, tourist attractions, marinas, bowling centres, laser skirmish centres and health clubs across Australia, New Zealand and the United States.

Theme Parks

Ardent Leisure began as the company which owned and operated the Dreamworld
Dreamworld
Dreamworld is a large theme park situated on the Gold Coast in Queensland. It is currently Australia's largest theme park with over 27 rides including 4 roller coasters. The park is made up of several themed lands: Ocean Parade, Kid's World, Wiggles World, Gold Rush Country, Rocky Hollow, Tiger...

 theme park on the Gold Coast. Dreamworld was acquired in July 1998 - within a month of its establishment. The theme park has over 30 rides, shows and attractions across a 30 hectares (74.1 acre) park. In December 2006, an adjacent water park to Dreamworld opened. WhiteWater World features 14 different water attractions including some Australian firsts.

Bowling and Laser Skirmish

Ardent Leisure owns a variety of bowling and laser skirmish companies around Australia and New Zealand. The Australian AMF Bowling franchise was purchased off their original American owners
AMF Bowling Center
AMF Bowling Centers, Inc. is the world's largest owner and operator of bowling centers, employing more than 10,000 people. The centers offer multi-lane Ten-pin bowling for all ages, support league play, and local events such as Dollar Mania and Late Night College Fest as well as Xtreme Bowling...

 and is now operated separately to the American centres. Some of these AMF Bowling Centres now feature M9 Laser Skirmish to enhance the guest experience. Ardent Leisure has also acquired Kingpin Bowling Lounges to complement their existing portfolio. These lounges offer a different bowling experience to the traditional experience offered at AMF. Collectively there are almost 50 locations across Australia and New Zealand.

d'Albora Marinas

A collection of seven marinas make up d'Albora Marinas - Australia's largest marina group. The locations in New South Wales
New South Wales
New South Wales is a state of :Australia, located in the east of the country. It is bordered by Queensland, Victoria and South Australia to the north, south and west respectively. To the east, the state is bordered by the Tasman Sea, which forms part of the Pacific Ocean. New South Wales...

 and Victoria collectively are home to over 1400 vessels.

Goodlife Health Clubs

The Goodlife Health Club franchise is owned by Ardent Leisure. With 40 locations around Australia, Goodlife is the most dominant health club in Queensland, South Australia and Western Australia.

Main Event

Main Event is a chain of entertainment centres in the United States. Based in Dallas, Texas
Dallas, Texas
Dallas is the third-largest city in Texas and the ninth-largest in the United States. The Dallas-Fort Worth Metroplex is the largest metropolitan area in the South and fourth-largest metropolitan area in the United States...

, the chain operates attractions including ten pin bowling, laser skirmish
Laser tag
Laser tag is a team or individual sport or recreational activity where players attempt to score points by tagging targets, typically with a hand-held infrared-emitting targeting device. Infrared-sensitive targets are commonly worn by each player and are sometimes integrated within the arena in...

, games arcades
Arcade game
An arcade game is a coin-operated entertainment machine, usually installed in public businesses such as restaurants, bars, and amusement arcades. Most arcade games are video games, pinball machines, electro-mechanical games, redemption games, and merchandisers...

, rock climbing
Climbing wall
A climbing wall is an artificially constructed wall with grips for hands and feet, usually used for indoor climbing, but sometimes located outdoors as well. Some are brick or wooden constructions, but on most modern walls, the material most often used is a thick multiplex board with holes drilled...

 and mini golf. Main Event operates in 9 locations.

External links

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