Association of Independent Creative Editors
Encyclopedia
The Association of Independent Creative Editors is an international organization containing 130 editorial companies representing over 600 editors throughout the United States
and Toronto
. AICE has chapters in Chicago
, Dallas, Detroit, Los Angeles
, Minneapolis, New York
, San Francisco, and Toronto
. Editors
belonging to AICE are responsible for editing over 85% of all network television commercials shown in the U.S.
and Canada
.
Since 2001, AICE has held an annual competition for its assistant editors, called 'Trailer Park.' Each year, the competition sets up a different challenge involving editing trailers
for pre-existing films. In the Fall of 2005, the contest involved making a fake trailer that re-cuts a films footage in order to cast its plot in a different light; for instance, making a horror film
look like a romantic comedy
. The winner of the contest was a re-cut of the horror classis The Shining
that makes it look like a romantic comedy
; the editor who had made it is named Robert Ryang from New York City
, who soon became a celebrity of sorts because of the exposure his film had on the internet.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
and Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...
. AICE has chapters in Chicago
Chicago
Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the third most populous in the US, after New York City and Los Angeles...
, Dallas, Detroit, Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...
, Minneapolis, New York
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
, San Francisco, and Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...
. Editors
Editors
Editors are a British indie rock band based in Birmingham, who formed in 2002. Previously known as Pilot, The Pride and Snowfield, the band consists of Tom Smith , Chris Urbanowicz , Russell Leetch and Ed Lay .Editors have so far released two platinum studio...
belonging to AICE are responsible for editing over 85% of all network television commercials shown in the U.S.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
and Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
.
Since 2001, AICE has held an annual competition for its assistant editors, called 'Trailer Park.' Each year, the competition sets up a different challenge involving editing trailers
Trailer (film)
A trailer or preview is an advertisement or a commercial for a feature film that will be exhibited in the future at a cinema. The term "trailer" comes from their having originally been shown at the end of a feature film screening. That practice did not last long, because patrons tended to leave the...
for pre-existing films. In the Fall of 2005, the contest involved making a fake trailer that re-cuts a films footage in order to cast its plot in a different light; for instance, making a horror film
Horror film
Horror films seek to elicit a negative emotional reaction from viewers by playing on the audience's most primal fears. They often feature scenes that startle the viewer through the means of macabre and the supernatural, thus frequently overlapping with the fantasy and science fiction genres...
look like a romantic comedy
Romantic Comedy
Romantic Comedy can refer to* Romantic Comedy , a 1979 play written by Bernard Slade* Romantic Comedy , a 1983 film adapted from the play and starring Dudley Moore and Mary Steenburgen...
. The winner of the contest was a re-cut of the horror classis The Shining
The Shining (film)
The Shining is a 1980 psychological horror film produced and directed by Stanley Kubrick, co-written with novelist Diane Johnson, and starring Jack Nicholson, Shelley Duvall, and Danny Lloyd. The film is based on the novel of the same name by Stephen King. A writer, Jack Torrance, takes a job as an...
that makes it look like a romantic comedy
Romantic Comedy
Romantic Comedy can refer to* Romantic Comedy , a 1979 play written by Bernard Slade* Romantic Comedy , a 1983 film adapted from the play and starring Dudley Moore and Mary Steenburgen...
; the editor who had made it is named Robert Ryang from New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
, who soon became a celebrity of sorts because of the exposure his film had on the internet.