Citibank India
Encyclopedia

History

Established 109 years ago in Kolkata
Kolkata
Kolkata , formerly known as Calcutta, is the capital of the Indian state of West Bengal. Located on the east bank of the Hooghly River, it was the commercial capital of East India...

, Citibank
Citibank
Citibank, a major international bank, is the consumer banking arm of financial services giant Citigroup. Citibank was founded in 1812 as the City Bank of New York, later First National City Bank of New York...

 has a long history in India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...

. Currently it is the largest foreign direct investor in financial services
Financial services
Financial services refer to services provided by the finance industry. The finance industry encompasses a broad range of organizations that deal with the management of money. Among these organizations are credit unions, banks, credit card companies, insurance companies, consumer finance companies,...

 in India with a total capital commitment of approximately US$ 4 Billion in its onshore banking and financial services business and its principal and alternate investment
Investment
Investment has different meanings in finance and economics. Finance investment is putting money into something with the expectation of gain, that upon thorough analysis, has a high degree of security for the principal amount, as well as security of return, within an expected period of time...

 programs.

It operates 42 full-service Citibank branches in 30 cities and over 700 ATMs
Automated teller machine
An automated teller machine or automatic teller machine, also known as a Cashpoint , cash machine or sometimes a hole in the wall in British English, is a computerised telecommunications device that provides the clients of a financial institution with access to financial transactions in a public...

 across the country.

Citibank is an employer of choice to about 7,500 people.

Products and services

Citi offers consumer
Consumer
Consumer is a broad label for any individuals or households that use goods generated within the economy. The concept of a consumer occurs in different contexts, so that the usage and significance of the term may vary.-Economics and marketing:...

s and institutions a broad range of financial products and services, including consumer banking and credit
Credit (finance)
Credit is the trust which allows one party to provide resources to another party where that second party does not reimburse the first party immediately , but instead arranges either to repay or return those resources at a later date. The resources provided may be financial Credit is the trust...

, corporate and investment banking
Investment banking
An investment bank is a financial institution that assists individuals, corporations and governments in raising capital by underwriting and/or acting as the client's agent in the issuance of securities...

, securities brokerage, and wealth management
Wealth management
Wealth management is an investment advisory discipline that incorporates financial planning, investment portfolio management and a number of aggregated financial services...

.

Citi's franchise in India includes businesses such as equity brokerage, equities distribution, private banking
Private banking
Private banking is banking, investment and other financial services provided by banks to private individuals investing sizable assets. The term "private" refers to the customer service being rendered on a more personal basis than in mass-market retail banking, usually via dedicated bank advisers...

 (Citi Private Bank) and alternate investments and private equity
Private equity
Private equity, in finance, is an asset class consisting of equity securities in operating companies that are not publicly traded on a stock exchange....

 (CVCI).

Awards won in 2010-2011

  • FinanceAsia Country Achievement Awards 2011 - Best Foreign Investment Bank (for the 5th consecutive year)
  • The Asset Triple A Country Awards 2010 - Best Foreign Investment Bank (for the 7th year in a row)
  • Euromoney Awards For Excellence 2010 - Best Investment Bank
  • IFR Asia Awards 2010 - Best India Equity House
  • Brand Equity Most Trusted Brands Survey 2010 - Most Trusted Foreign Bank
  • Global Finance World's Best Internet Banks in Asia 2010 - Best Consumer Internet Bank

  • Best Consumer Internet Bank in India by Globalfinance in year 2009 and 2010.

  • Excellence in Internet Banking for the year 2009 in The Asian Banker Excellence in Retail Financial Services Awards Programme.

Corporate Social Responsibility

The Corporate Citizenship function is the umbrella entity for all Corporate Social Responsibility activities undertaken by Citi India. The program is based on four key pillars – Grants made by Citi Foundation; Employee Engagement with Communities; Local sponsorships; and supporting Arts and Culture.

Citi Foundation, the global philanthropic arm of Citigroup, began its grant giving in India in 1999 to support economically disadvantaged families by way of enterprise development, youth education and livelihoods, financial capability and asset building, and microfinance.
  • In 2004, the Citi Micro Entrepreneur Award was instituted to recognize and honor exemplary micro entrepreneurs who have overcome economic and social challenges to successfully build self-sustaining microenterprises. http://www.microentawards.in
  • In 2004, the Citi Foundation provided core funding to set up the Indian School of Microfinance for Women (ISMW) in Ahmedabad. The Citi Center for Financial Literacy focuses on conducting financial literacy awareness campaigns for grassroots women borrowers and training programs for NGO/MFI staff and field workers. http://www.ismw.org.in
  • In 2007, Citi extended support to Meljol, an innovative program that brings financial education to schools across Maharashtra, Kerala Assam, Rajasthan, Orissa and Jharkhand.
  • In 2011, Citi partnered with the American India Foundation to support a project that will enable AIF to add financial education to its successful Market Aligned Skills Training (MAST) program and provide unemployed youth with the skills needed to secure service-sector jobs. http://www.aif.org/mast.html


Citi provides its employees regular opportunities to get directly involved with local communities and issues. Citi’s Payroll giving Program in partnership with United Way Mumbai, enables employees across the country to make regular donations to their ‘cause’ of choice. The annual Global Community Day celebrates the spirit of community work as employees across the country volunteer with local NGOs. Earth Week, celebrated in April, engages employees with issues in environment and conservation. Citi supports employees who would like to take up the Teach for India Fellowship Program.

Citi sponsors and provides charitable donations in cash and kind to small not for profit organizations and specific causes, on a need basis. Several of these causes are those that individual employees pursue in their personal capacity and Citi supports their commitment and passion.

Through Citi Cares, a Computer Contribution Program, Citi refurbishes its old computers and donates them to NGOs across the country. These machines provided are in excellent working condition and accompanied by the necessary peripherals.

Citi has been a strong supporter of the Arts for the past twenty years. It promotes Indian and Western art, culture and heritage through various sponsorships such as the Mumbai Sanskruti Festival and the Citi-NCPA partnership. Citi also supports underprivileged musicians through the Citi NCPA Guru Shishya Scholarship Program
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