Cyw
Encyclopedia
Cyw is the name of a Welsh language Children's television block from S4C
S4C
S4C , currently branded as S4/C, is a Welsh television channel broadcast from the capital, Cardiff. The first television channel to be aimed specifically at a Welsh-speaking audience, it is the fifth oldest British television channel .The channel - initially broadcast on...

 (Channel 4 Wales), which launched on 23 June 2008.

Primarily aimed at children in the 3 to 6 age group, Cyw operates from Monday to Friday from 7am to 1.30pm, and includes programmes which have been previously broadcast by S4C in the Planed Plant Bach (Little Children's Planet) slot, such as Sali Mali
Sali Mali
Sali Mali is a popular Welsh children's book and television character, originally created by author Mary Vaughan Jones and illustrated by Rowena Wyn Jones during the 1960s and 1970s. Many Welsh-speaking children learnt to read by reading Sali Mali books....

, Myffin Y Mul (Muffin the Mule
Muffin the Mule
Muffin the Mule is a puppet character in British television programmes for children. The original programmes featuring the character were presented by Annette Mills, sister of John Mills, & aunt to Hayley Mills, and broadcast live by the BBC from their studios at Alexandra Palace from 1946 to 1952...

), Y Blobs (The Blobs
The Blobs
The Blobs is an animated television series based on the books by DC Thomson, published in 1980. It tells the story of a community of colorful paint-splash characters who live in Paintbox Land...

), Meees
Meees
Meees is a Welsh language children's television show from Wales. It is about a family of multicultural opera-singing sheep, played by performers in sheep costumes. It is shown on S4C, the Welsh equivalent of Channel 4...

, Sam Tân and Bob Y Bildar (Bob The Builder
Bob the Builder
Bob the Builder is a British children's animated television show created by Keith Chapman. In the original series Bob appears as a building contractor specialising in masonry in a stop motion animated programme with his colleague Wendy, various neighbours and friends, and their gang of...

) as well as shows being transmitted for the first time in Welsh such as Dafydd a Bitw ac Owain a Henri, Heini, Yr Brodyr Coala (The Koala Brothers
The Koala Brothers
The Koala Brothers is an animated children's television show that features the adventures of two brothers, Frank and Buster, as they seek to help their neighbors in a sleepy town in the Australian Outback...

), Rapsgaliwn
Rapsgaliwn
Rapsgaliwn is an S4C programme for pre-school children. It is shown on the Welsh-language children's television programming opt-out, Cyw...

and Caio (Caillou
Caillou
Caillou is a Canadian children's television show based on the books by author Christine L'Heureux and illustrator Hélène Desputeaux. Many of the stories in the animated version began with a grandmother introducing the story to her grandchildren, then reading the story about the book...

) and Ben a Mali a'u byd bach hud (Ben and Holly's Little Kingdom
Ben and Holly's Little Kingdom
Ben and Holly's Little Kingdom is an animated pre-school children's show set in an enchanted magical kingdom with fairies, elves and insects....

).

Idents and graphics

The channel has a logo built of the word Cyw in the Elementary SF Sans font, the C being in red, the y in yellow and the w in blue. The channel also features 6 characters, created as part of the channel's global identity, which are used as short animated bumpers into programmes.

The characters are a lion named Llew, an elephant named Plwmp, a small fuchsia
Fuchsia (color)
Fuchsia is a vivid reddish or pinkish purple color named after the flower of the fuchsia plant, itself named after the German scientist Leonhart Fuchs...

-coloured bird named Deryn, a giraffe named Jangl, a bulldog named Bolgi, and the channel mascot, Cyw, a small female chick.

Cyw is a commercial channel, in the same format as its parent, S4C, and thus also features a break bumper consisting of the word "Cyw" disappearing gradually off the screen. The end of break bumper is the direct reverse, with the word rebuilding itself back onto the screen.

The future

In a press release, S4C announced that the plan would be eventually for Cyw to launch as a standalone channel, separate from S4C, whose airspace it currently shares on Sky Digital. This is likely to occur after the switchover to DVB and DTT
Digital terrestrial television
Digital terrestrial television is the technological evolution of broadcast television and advance from analog television, which broadcasts land-based signals...

 occurs in the UK in around 2010.

Stwnsh
Stwnsh
Stwnsh is a strand of Welsh-language children's television programming, aimed at children between the ages of seven to thirteen...

has since replaced Planed Plant
Planed Plant
Planed Plant was a strand of Welsh-language television programming for children broadcast by S4C.Although it included such imported animated programmes as Yu-Gi-Oh! and Sabrina, dubbed into Welsh, Planed Plant also featured a number of Welsh-produced programmes...

, providing two hours worth of programmes, every weekday evening.

External links

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