Environmental graphic design
Encyclopedia
Environmental graphic design (EGD for short) is a design profession embracing many design disciplines including graphic design
, architecture
, industrial design
and landscape architecture
. Practitioners in this field are concerned with the visual aspects of wayfinding
, communicating identity and brands, information design, and shaping a sense of place.
Some examples of work produced by environmental graphic designers include the design and planning of sign programs, wayfinding consulting, exhibit and interpretive design, entertainment environments, retail design
, information design including maps, as well as memorial and donor recognition programs.
The word environmental refers to graphic design as part of creating the built environment
, not to the natural environment or environmental engineering
.
Graphic design
Graphic design is a creative process – most often involving a client and a designer and usually completed in conjunction with producers of form – undertaken in order to convey a specific message to a targeted audience...
, architecture
Architecture
Architecture is both the process and product of planning, designing and construction. Architectural works, in the material form of buildings, are often perceived as cultural and political symbols and as works of art...
, industrial design
Industrial design
Industrial design is the use of a combination of applied art and applied science to improve the aesthetics, ergonomics, and usability of a product, but it may also be used to improve the product's marketability and production...
and landscape architecture
Landscape architecture
Landscape architecture is the design of outdoor and public spaces to achieve environmental, socio-behavioral, or aesthetic outcomes. It involves the systematic investigation of existing social, ecological, and geological conditions and processes in the landscape, and the design of interventions...
. Practitioners in this field are concerned with the visual aspects of wayfinding
Wayfinding
Wayfinding encompasses all of the ways in which people and animals orient themselves in physical space and navigate from place to place.-Historical:...
, communicating identity and brands, information design, and shaping a sense of place.
Some examples of work produced by environmental graphic designers include the design and planning of sign programs, wayfinding consulting, exhibit and interpretive design, entertainment environments, retail design
Retail design
Retail design is a creative and commercial discipline that combines several different areas of expertisetogether in the design and construction of retail space...
, information design including maps, as well as memorial and donor recognition programs.
The word environmental refers to graphic design as part of creating the built environment
Built environment
The term built environment refers to the human-made surroundings that provide the setting for human activity, ranging in scale from personal shelter and buildings to neighborhoods and cities that can often include their supporting infrastructure, such as water supply or energy networks.The built...
, not to the natural environment or environmental engineering
Environmental engineering
Environmental engineering is the application of science and engineering principles to improve the natural environment , to provide healthy water, air, and land for human habitation and for other organisms, and to remediate polluted sites...
.