FOCUS Brands
Encyclopedia
Focus Brands is an affiliate of the Atlanta-based private equity firm, Roark Capital Group
Roark Capital Group
Roark Capital Group is a private equity firm focused on leveraged buyout investments in middle-market companies primarily in consumer and business services companies. Roark has historically focused on the franchise, food and restaurant, specialty retail, environmental services, waste management,...

, that owns the Schlotzsky's
Schlotzsky's
Schlotzsky's is a privately held franchise chain of restaurants, specializing in sandwiches, headquartered in Downtown Austin, Texas. Schlotzsky's has more than 350 franchised and company-owned locations worldwide...

, Carvel, Cinnabon
Cinnabon
Cinnabon is a chain of American baked goods stores and kiosks, normally found in high-traffic areas such as malls. The company's signature item is a grande cinnamon roll. As of July 2009, over 750 Cinnabon bakeries are in operation in over 30 countries around the world...

, and Moe's Southwest Grill
Moe's Southwest Grill
Moe's Southwest Grill is an American chain of fast casual style Tex-Mex restaurants headquartered in Atlanta, Georgia.Moe's was founded in Atlanta, Georgia, in December 2000, by Raving Brands. In August 2007, the brand was purchased by FOCUS Brands...

 brands. It purchased Cinnabon from AFC Enterprises
AFC Enterprises
AFC Enterprises is the Sandy Springs, Georgia-headquartered company that owns Popeye's Chicken & Biscuits. AFC Enterprises is a publicly traded company....

 in 2004 and Schlotzsky's from Bobby Cox Companies
Bobby Cox Companies
Bobby Cox Companies, Inc. is a multi-venture company based in Fort Worth, Texas. It was founded in 1961 by Bobby D. Cox, who is also the president of the company. The company began with the creation of a coffee shop in Odessa, Texas and grew to the point of purchasing Schlotzsky's, Inc. in...

 in 2006. It is based in Atlanta and operates over 3,300 stores.

On April 11, 2007, Focus Brands announced that it has purchased the Moe's Southwest Grill
Moe's Southwest Grill
Moe's Southwest Grill is an American chain of fast casual style Tex-Mex restaurants headquartered in Atlanta, Georgia.Moe's was founded in Atlanta, Georgia, in December 2000, by Raving Brands. In August 2007, the brand was purchased by FOCUS Brands...

 brand from Raving Brands.

In October of 2010, Focus Brands acquired the mostly mall based franchiser Auntie Anne's
Auntie Anne's
Auntie Anne's, based in Lancaster, Pennsylvania, is an American chain of pretzel bakeries founded by Anne F. Beiler and her husband, Jonas, in 1988. Auntie Anne's serves products such as pretzels, dips, and beverages...

, a maker of Pretzels..
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