Footage of the World is a Stock Video Footage

Stock footage

Stock footage, and similarly, archive footage, library pictures and file footage are film or video footage that may or may not be custom shot for use in a specific film or television program. Stock footage is of beneficial use to filmmakers as it is sometimes less expensive than shooting new...

 company that houses High Definition

High-definition video

High-definition video or HD video refers to any video system of higher resolution than standard-definition video, and most commonly involves display resolutions of 1,280×720 pixels or 1,920×1,080 pixels...

, Standard Definition and Low Resolution video

Video

Video is the technology of electronically capturing, recording, processing, storing, transmitting, and reconstructing a sequence of still images representing scenes in motion.- History :...

 content. Footage of the World was founded in 2007 by Myles Lank, a videographer

Videographer

Strictly speaking, a videographer is a person who works in the field of videography, video production — recording moving images and sound on video tape, disk, other electro-mechanical device. News broadcasting relies heavily on live television where videographers engage in electronic news...

 and website designer based in Hermosa Beach, California

California

California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

. The company's and industry's growth is based on the increased reliance on stock video to provide for broadcast and internal video purposes.

Product

Footage of the World is a location-based stock footage company that focuses on footage captured from international

International

----International mostly means something that involves more than one country. The term international as a word means involvement of, interaction between or encompassing more than one nation, or generally beyond national boundaries...

 locations. The site is heavily weighted with content from China

China

Chinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...

, which accounts for roughly 1/3 of its product base. Customers can purchase clips individually or as a collection of similarly themed clips. As of May 2008, individual clips are priced at $50, $30, and $10 for High Definition, Standard Definition, and Low Resolution clips. Collections are priced at a 35%-70% discount. 15% of net income goes to charity

Charity (practice)

The practice of charity means the voluntary giving of help to those in need who are not related to the giver.- Etymology :The word "charity" entered the English language through the Old French word "charité" which was derived from the Latin "caritas".Originally in Latin the word caritas meant...

.

All clips can be downloaded directly from the website using Apple's QuickTime

QuickTime

QuickTime is an extensible proprietary multimedia framework developed by Apple Inc., capable of handling various formats of digital video, picture, sound, panoramic images, and interactivity. The classic version of QuickTime is available for Windows XP and later, as well as Mac OS X Leopard and...

 Movie (.mov) format. High Definition clips are available in the MPEG-2

MPEG-2

MPEG-2 is a standard for "the generic coding of moving pictures and associated audio information". It describes a combination of lossy video compression and lossy audio data compression methods which permit storage and transmission of movies using currently available storage media and transmission...

 codec. Standard Definition clips are available in Photo-JPEG codec. Low Resolution clips are encoded using H.264 codec.

Technology

Footage of the World indexes its clips 72 different ways and gives the users the ability to filter the result set based on the different indexes. It also uses keywords that can be used to search the clip library. The filter and keyword technologies can be used together.

The Footage of the World website uses Adobe Flash

Adobe Flash

Adobe Flash is a multimedia platform used to add animation, video, and interactivity to web pages. Flash is frequently used for advertisements, games and flash animations for broadcast...

 to present all videos. To generate its Thumbnail

Thumbnail

Thumbnails are reduced-size versions of pictures, used to help in recognizing and organizing them, serving the same role for images as a normal text index does for words...

s, it uses the command line tool ffmpeg

FFmpeg

FFmpeg is a free software project that produces libraries and programs for handling multimedia data. The most notable parts of FFmpeg are libavcodec, an audio/video codec library used by several other projects, libavformat, an audio/video container mux and demux library, and the ffmpeg command line...

. Each clip within the search results plays upon rollover.

The site uses Secure Socket Layer (SSL) technology. Users can set up accounts to view past orders, save their carts and purchase clips.

External links

• Footage of the World website