Hello Sunshine
Encyclopedia
"Hello Sunshine" is a song by the Welsh
Welsh people
The Welsh people are an ethnic group and nation associated with Wales and the Welsh language.John Davies argues that the origin of the "Welsh nation" can be traced to the late 4th and early 5th centuries, following the Roman departure from Britain, although Brythonic Celtic languages seem to have...

 band Super Furry Animals
Super Furry Animals
Super Furry Animals are a Welsh rock band that lean towards psychedelic rock and electronic experimentation. Since their formation in Cardiff, Wales in 1993, the band has consisted of Gruff Rhys , Huw Bunford , Guto Pryce , Cian Ciaran and Dafydd Ieuan Super Furry Animals are a Welsh rock band...

 from their album Phantom Power
Phantom Power (Super Furry Animals album)
Phantom Power is the sixth album by Welsh indie rock band Super Furry Animals, released on 21 July 2003 by Epic Records in the United Kingdom....

. It was the seventeenth single released by the group and reached number 31 on the UK Singles Chart
UK Singles Chart
The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...

 in October 2003.

Several versions of the track were released: the single version omits the short sample of the song "By the Sea" by Wendy and Bonnie
Wendy and Bonnie
Wendy and Bonnie Flower were an American singing sister duo, who recorded the album, Genesis, in 1969 for Skye Records.The album was produced by Gary McFarland...

 which begins the album version, while two remix
Remix
A remix is an alternative version of a recorded song, made from an original version. This term is also used for any alterations of media other than song ....

es, by Weevil
Weevil (band)
Weevil were an indietronic duo, consisting of Jonny Pilcher and Tom Betts. They are from Yorkshire, England and were signed by Wichita Recordings....

 and Freiband, appear on the album Phantom Phorce
Phantom Phorce
Phantom Phorce is a remix album of Super Furry Animals' 2003 record Phantom Power. The remixes had previously appeared on the DVD version of Phantom Power—they were re-released as Phantom Phorce on the band's own Placid Casual label as a way of ensuring the remixers would receive royalties for the...

. An animated music video, featuring drawings by regular Super Furries sleeve designer Pete Fowler
Pete Fowler
Pete Fowler is a Welsh artist best known for his artwork for the Welsh band Super Furry Animals. He is a freelance illustrator and "monster creator" inspired by Japanese art, folklore, myths, psychedelia and super nature...

, was produced to accompany the release of "Hello Sunshine" as a single. The track received mostly positive reviews from critics.

The band turned down a "a seven-figure offer" from Coca-Cola
Coca-Cola
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke...

 to allow the use of "Hello Sunshine" in an advertising campaign citing alleged malpractice on the part of the drinks firm. The group have stated that, despite the financial incentives of licensing their songs, they are happy to simply be able to make a living from music.

Recording and themes

The track begins with a sample of the song "By the Sea" by the teenage sibling duo Wendy and Bonnie
Wendy and Bonnie
Wendy and Bonnie Flower were an American singing sister duo, who recorded the album, Genesis, in 1969 for Skye Records.The album was produced by Gary McFarland...

, from their 1969 album Genesis, which Super Furries singer Gruff Rhys
Gruff Rhys
Gruffydd Maredudd Bowen Rhys is a Welsh musician, performing solo and with several bands, including Super Furry Animals who obtained mainstream success in the 1990s. He also most recently formed the electro-pop outfit Neon Neon with Boom Bip. Their album Stainless Style was nominated for the 2008...

 has described as "amazing songs, amazing lyrics and amazing voices". The decision to begin the track with a snippet of "By the Sea" came about due to laziness on the band's part—the track had originally being conceived as a duet but the group "never got around to getting anyone to sing" with them so they "chopped up the Wendy & Bonnie song and stuck it on [as] it's in the same key [and] seemed to make sense". The edit version, issued as a single, does not contain the sample.

"Hello Sunshine" shares the same key
Key (music)
In music theory, the term key is used in many different and sometimes contradictory ways. A common use is to speak of music as being "in" a specific key, such as in the key of C major or in the key of F-sharp. Sometimes the terms "major" or "minor" are appended, as in the key of A minor or in the...

, D major
D major
D major is a major scale based on D, consisting of the pitches D, E, F, G, A, B, and C. Its key signature consists of two sharps. Its relative minor is B minor and its parallel minor is D minor....

, the same guitar tuning
Guitar tunings
Guitar tunings almost always refers to the pitch of the open string, though some tunings may only realistically be attained by the use of a capo on an unmodified instrument....

, D-A-D-D-A-D, and was written around the same time as several other songs from Phantom Power
Phantom Power (Super Furry Animals album)
Phantom Power is the sixth album by Welsh indie rock band Super Furry Animals, released on 21 July 2003 by Epic Records in the United Kingdom....

including the "Father Father" instrumentals, "Golden Retriever
Golden Retriever (song)
"Golden Retriever" is a song by Super Furry Animals. It was the first single to be issued from the album Phantom Power and reached number 13 on the UK Singles Chart on its release in July 2003...

", "Cityscape Skybaby" and "Out of Control". The track was recorded at the Super Furry Animals' own studio in Cardiff
Cardiff
Cardiff is the capital, largest city and most populous county of Wales and the 10th largest city in the United Kingdom. The city is Wales' chief commercial centre, the base for most national cultural and sporting institutions, the Welsh national media, and the seat of the National Assembly for...

 along with the rest of Phantom Power
Phantom Power (Super Furry Animals album)
Phantom Power is the sixth album by Welsh indie rock band Super Furry Animals, released on 21 July 2003 by Epic Records in the United Kingdom....

. Rhys has stated that the song is "a courting ballad with a 'been so down looks like up to me' mentality".

Musical structure

The album version of "Hello Sunshine" is 3 minutes 35 seconds long and is in the key of D major
D major
D major is a major scale based on D, consisting of the pitches D, E, F, G, A, B, and C. Its key signature consists of two sharps. Its relative minor is B minor and its parallel minor is D minor....

. The track begins with 43 seconds of the track "By the Sea" from Wendy & Bonnie's 1969 album Genesis featuring sparse fingerstyle guitar
Fingerstyle guitar
Fingerstyle guitar is the technique of playing the guitar by plucking the strings directly with the fingertips, fingernails, or picks attached to fingers, as opposed to flatpicking ....

 and female harmony vocals. The last syllable
Syllable
A syllable is a unit of organization for a sequence of speech sounds. For example, the word water is composed of two syllables: wa and ter. A syllable is typically made up of a syllable nucleus with optional initial and final margins .Syllables are often considered the phonological "building...

 of the line "...so hard to say goodbye" is held and pans
Panning (audio)
Panning is the spread of a sound signal into a new stereo or multi-channel sound field. A typical physical recording console pan control is a knob with a pointer which can be placed from the 8 o'clock dial position fully left to the 4 o'clock position fully right...

 from left to right until "Hello Sunshine" itself begins with Gruff Rhys
Gruff Rhys
Gruffydd Maredudd Bowen Rhys is a Welsh musician, performing solo and with several bands, including Super Furry Animals who obtained mainstream success in the 1990s. He also most recently formed the electro-pop outfit Neon Neon with Boom Bip. Their album Stainless Style was nominated for the 2008...

 singing the title phrase, joined by the band on the second word. The first verse follows with simple piano
Piano
The piano is a musical instrument played by means of a keyboard. It is one of the most popular instruments in the world. Widely used in classical and jazz music for solo performances, ensemble use, chamber music and accompaniment, the piano is also very popular as an aid to composing and rehearsal...

 and bass guitar
Bass guitar
The bass guitar is a stringed instrument played primarily with the fingers or thumb , or by using a pick....

 backing Rhys's acoustic guitar
Acoustic guitar
An acoustic guitar is a guitar that uses only an acoustic sound board. The air in this cavity resonates with the vibrational modes of the string and at low frequencies, which depend on the size of the box, the chamber acts like a Helmholtz resonator, increasing or decreasing the volume of the sound...

 to a basic 4/4
Time signature
The time signature is a notational convention used in Western musical notation to specify how many beats are in each measure and which note value constitutes one beat....

 beat provided by drummer
Drum kit
A drum kit is a collection of drums, cymbals and often other percussion instruments, such as cowbells, wood blocks, triangles, chimes, or tambourines, arranged for convenient playing by a single person ....

 Dafydd Ieuan
Dafydd Ieuan
Dafydd Ieuan is the drummer with the band, Super Furry Animals and The Peth. He currently lives in Cardiff with his wife Debbie, and their two children Cai and Lleucu....

. The first chorus enters at 1 minute 13 seconds with Rhys being joined by falsetto
Falsetto
Falsetto is the vocal register occupying the frequency range just above the modal voice register and overlapping with it by approximately one octave. It is produced by the vibration of the ligamentous edges of the vocal folds, in whole or in part...

 harmony backing vocals on the lines "In honesty it's been a while, since we had reason left to smile". The song breaks down
Break (music)
In popular music, a break is an instrumental or percussion section or interlude during a song derived from or related to stop-time – being a "break" from the main parts of the song or piece....

 for the bridge
Bridge (music)
In music, especially western popular music, a bridge is a contrasting section which also prepares for the return of the original material section...

 with just arpeggio
Arpeggio
An arpeggio is a musical technique where notes in a chord are played or sung in sequence, one after the other, rather than ringing out simultaneously...

 guitar, simple bass and occasional drum rolls playing as the lines "Hello sunshine, come into my life" are sung.

Another verse follows featuring the lyrics "I'm a minger, you're a minger too, so come on minger, I want to ming with you" (quoted in many reviews of Phantom Power
Phantom Power (Super Furry Animals album)
Phantom Power is the sixth album by Welsh indie rock band Super Furry Animals, released on 21 July 2003 by Epic Records in the United Kingdom....

) before the second chorus. This time the bridge leads, not into another verse, but the song's middle 8 which again sees Rhys backed by multiple falsetto harmony backing vocals. The outro follows during which the title phrase is sung five times before a lead guitar
Lead guitar
Lead guitar is a guitar part which plays melody lines, instrumental fill passages, guitar solos, and occasionally, some riffs within a song structure...

 line heralds the end of the song with Rhys singing "Come into my life".

Alternative versions

A radio edit of "Hello Sunshine" was issued to radio stations and was also used in the music video. This version of the track is 2 minutes and 54 seconds long and omits the opening extract from "By the Sea". The rest of song is identical to the album version.

Two remix
Remix
A remix is an alternative version of a recorded song, made from an original version. This term is also used for any alterations of media other than song ....

es were included on the DVD version of Phantom Power
Phantom Power (Super Furry Animals album)
Phantom Power is the sixth album by Welsh indie rock band Super Furry Animals, released on 21 July 2003 by Epic Records in the United Kingdom....

and the album Phantom Phorce
Phantom Phorce
Phantom Phorce is a remix album of Super Furry Animals' 2003 record Phantom Power. The remixes had previously appeared on the DVD version of Phantom Power—they were re-released as Phantom Phorce on the band's own Placid Casual label as a way of ensuring the remixers would receive royalties for the...

. The first, by Weevil
Weevil (band)
Weevil were an indietronic duo, consisting of Jonny Pilcher and Tom Betts. They are from Yorkshire, England and were signed by Wichita Recordings....

, is 4 minutes 22 seconds in length and is largely based around samples of lead guitar from the track along with occasional snippets of Rhys's vocal. Samples of Ieuan's drums are also used in the second half of the song. The track ends with a brief clip of the band's road manager, in the guise of 'Kurt Stern', giving a fictionalised account of Phantom Power's production. The second remix, by Freiband, is 10 minutes 31 seconds long, is "utterly minimal" and barely resembles the original with no recognisable vocal or musical samples from the album or radio versions.

Critical response

"Hello Sunshine" received generally positive reviews with musicOMH calling it "one of the best tracks from … Phantom Power
Phantom Power (Super Furry Animals album)
Phantom Power is the sixth album by Welsh indie rock band Super Furry Animals, released on 21 July 2003 by Epic Records in the United Kingdom....

", and Rolling Stone
Rolling Stone
Rolling Stone is a US-based magazine devoted to music, liberal politics, and popular culture that is published every two weeks. Rolling Stone was founded in San Francisco in 1967 by Jann Wenner and music critic Ralph J...

describing it as a "gorgeous opening track". The 'summery' nature of the track was commented on by several journalists with The Observer
The Observer
The Observer is a British newspaper, published on Sundays. In the same place on the political spectrum as its daily sister paper The Guardian, which acquired it in 1993, it takes a liberal or social democratic line on most issues. It is the world's oldest Sunday newspaper.-Origins:The first issue,...

calling "Hello Sunshine" a "gloriously hazy opener" and Music Critic describing it as "passionately mellow summer doo-wop
Doo-wop
The name Doo-wop is given to a style of vocal-based rhythm and blues music that developed in African American communities in the 1940s and achieved mainstream popularity in the 1950s and early 1960s. It emerged from New York, Philadelphia, Chicago, Baltimore, Newark, Pittsburgh, Cincinnati and...

". However BBC Wales
BBC Wales
BBC Cymru Wales is a division of the British Broadcasting Corporation for Wales. Based at Broadcasting House in the Llandaff area of Cardiff, it directly employs over 1200 people, and produces a broad range of television, radio and online services in both the Welsh and English languages.Outside...

, although describing the track as "an excellent song and a near perfect album opener", called the decision to release "Hello Sunshine" as a single "rather mystifying" stating that it is "a world away from the SFA we've grown to love over the years". The song was featured on the soundtrack of the 2006 film Snow Cake
Snow Cake
Snow Cake is a 2006 independent drama film directed by Marc Evans and starring Alan Rickman, Sigourney Weaver, Carrie-Anne Moss, Emily Hampshire, and Callum Keith Rennie...

and also appeared in "The Heartbreak", an episode of The O.C.
The O.C.
The O.C. is an American teen drama television series that originally aired on the Fox television network in the United States from August 5, 2003, to February 21, 2007, running a total of four seasons...


Coca-Cola controversy

According to a Gruff Rhys
Gruff Rhys
Gruffydd Maredudd Bowen Rhys is a Welsh musician, performing solo and with several bands, including Super Furry Animals who obtained mainstream success in the 1990s. He also most recently formed the electro-pop outfit Neon Neon with Boom Bip. Their album Stainless Style was nominated for the 2008...

 interview with Red Pepper
Red Pepper (magazine)
Red Pepper is an independent ‘red, green and radical’ magazine based in the UK. For most of its history it appeared monthly, but relaunched as a bi-monthly during 2007.- Origins :...

magazine, the band turned down "a seven-figure offer by an advertising agency" for the use of "Hello Sunshine" in a Coca-Cola
Coca-Cola
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke...

 commercial due to alleged malpractice:
The band ultimately allowed the track to be used in a short film about human rights abuses by anti-poverty charity War on Want
War on Want
War on Want is an anti-poverty charity based in London, England. It seeks to highlight the needs of poverty-stricken areas around the world and lobbies governments and international agencies to tackle problems as well as raising public awareness of the concerns of developing nations while...

. The charity has frequently criticized the Coca-Cola company's impact on local communities. In late 2005 Rhys reiterated that, although licensing one of their tracks for use in advertising would make a big difference financially, the Super Furries are happy to simply be able to make a living from making music. Rhys went on to state that a "Red Stripe
Red Stripe
Red Stripe is a Jamaican lager beer whose logo is a bold, diagonal red stripe. It is brewed by Desnoes & Geddes Limited, originally a soft drink manufacturer incorporated on July 31, 1918, by Kingston, Jamaica natives Eugene Peter Desnoes and Thomas Hargreaves Geddes...

 advert in Jamaica
Jamaica
Jamaica is an island nation of the Greater Antilles, in length, up to in width and 10,990 square kilometres in area. It is situated in the Caribbean Sea, about south of Cuba, and west of Hispaniola, the island harbouring the nation-states Haiti and the Dominican Republic...

" is one of the few advertising opportunities the band could live with.

Music video

An animated music video was produced for "Hello Sunshine", directed by Pete Fowler
Pete Fowler
Pete Fowler is a Welsh artist best known for his artwork for the Welsh band Super Furry Animals. He is a freelance illustrator and "monster creator" inspired by Japanese art, folklore, myths, psychedelia and super nature...

, Neil McFarland and Passion Pictures and featuring Fowler's cartoon drawings. The video begins with the sun rising
Sunrise
Sunrise is the instant at which the upper edge of the Sun appears above the horizon in the east. Sunrise should not be confused with dawn, which is the point at which the sky begins to lighten, some time before the sun itself appears, ending twilight...

 over a country landscape. A small, blue, 'Hello Sunshine' winged horse flies across the sky and is watched by a man holding a 1:16 scale model
Scale model
A scale model is a physical model, a representation or copy of an object that is larger or smaller than the actual size of the object, which seeks to maintain the relative proportions of the physical size of the original object. Very often the scale model is used as a guide to making the object in...

 kit for the same horse. The picture of the horse on the box flies away as he looks at it and lands on one of five hot air balloon
Hot air balloon
The hot air balloon is the oldest successful human-carrying flight technology. It is in a class of aircraft known as balloon aircraft. On November 21, 1783, in Paris, France, the first untethered manned flight was made by Jean-François Pilâtre de Rozier and François Laurent d'Arlandes in a hot air...

s flown by cartoon representations of the Super Furry Animals. The video cuts to a brief shot of a man staring through a shop window at an advertising display featuring models of the 'Hello Sunshine' horse before we see Gruff Rhys
Gruff Rhys
Gruffydd Maredudd Bowen Rhys is a Welsh musician, performing solo and with several bands, including Super Furry Animals who obtained mainstream success in the 1990s. He also most recently formed the electro-pop outfit Neon Neon with Boom Bip. Their album Stainless Style was nominated for the 2008...

 coming across a huge statue of the same horse in his car.

The next shot shows the 'Hello Sunshine' horse forming part of a stained glass
Stained glass
The term stained glass can refer to coloured glass as a material or to works produced from it. Throughout its thousand-year history, the term has been applied almost exclusively to the windows of churches and other significant buildings...

 window in a place of worship as a priest urges his followers (all dressed in dark blue with a gold pendant of the 'Hello Sunshine' horse around their necks) to help him cause two rockets at either side of him to rise into the air and explode in the clouds. These rockets cause a thunder storm. The resultant lightning strikes an 'Hello Sunshine' horse as it flies through the air and a duplicate horse is created. This happens repeatedly until the sky is full of small horses which fly out of the storm and towards the Super Furries' hot air balloons. The last section shows the band playing "Hello Sunshine" and being confronted by the 'Hello Sunshine' horse who Rhys strokes on the nose. The video appears on the DVD release of the band's greatest hits album Songbook: The Singles, Vol. 1
Songbook: The Singles, Vol. 1
Songbook: The Singles, Vol. 1 collects all of the Super Furry Animals singles released between 1996 and 2004 as well as B-side "Blerwytirhwng?" . Songbook... was released in the UK in October 2004, debuting at #18 on the UK album charts...

.

Tracklisting

All songs by Super Furry Animals.
  • Digipak
    Digipak
    Digipak is a patented style of CD, DVD or BD packaging, and is a registered trademark of AGI World Ltd., an Atlas Holdings company.-Features:...

     CD (674360 2)
  1. "Hello Sunshine (Radio Edit)" – 2:54
  2. "Cowbird" – 5:41
  3. "Sanitizzzed" – 2:45

  • 7" (674360 7)
  1. "Hello Sunshine (Radio Edit)" – 2:54
  2. "Cowbird" – 5:41

  • DVD (674360 9)
  1. "Hello Sunshine (Video)"* – 3:34
  2. "Cowbird" – 5:41
  3. "Sanitizzzed" – 2:45


*The "Hello Sunshine" video features the radio edit of the track. A brief preliminary video featuring animal noises means that the run time matches that of the album version.

Personnel

  • Gruff Rhys
    Gruff Rhys
    Gruffydd Maredudd Bowen Rhys is a Welsh musician, performing solo and with several bands, including Super Furry Animals who obtained mainstream success in the 1990s. He also most recently formed the electro-pop outfit Neon Neon with Boom Bip. Their album Stainless Style was nominated for the 2008...

     – vocals
  • Huw Bunford
    Huw Bunford
    Huw "Bunf" Bunford is the guitarist in the rock band, Super Furry Animals.-Biography:...

     – guitar
    Guitar
    The guitar is a plucked string instrument, usually played with fingers or a pick. The guitar consists of a body with a rigid neck to which the strings, generally six in number, are attached. Guitars are traditionally constructed of various woods and strung with animal gut or, more recently, with...

  • Guto Pryce
    Guto Pryce
    Guto Dafydd Pryce is a bass guitar player in the band Super Furry Animals.The name Guto is pronounced in Welsh....

     – bass guitar
    Bass guitar
    The bass guitar is a stringed instrument played primarily with the fingers or thumb , or by using a pick....

  • Cian Ciaran
    Cian Ciaran
    Cian Ciaran is the keyboard player in the band, Super Furry Animals.Ciaran is the brother of Dafydd Ieuan . He plays keyboards, electronics and occasional guitar, drums, steel drum and vocals...

     – keyboards
  • Dafydd Ieuan
    Dafydd Ieuan
    Dafydd Ieuan is the drummer with the band, Super Furry Animals and The Peth. He currently lives in Cardiff with his wife Debbie, and their two children Cai and Lleucu....

     – drums
    Drum kit
    A drum kit is a collection of drums, cymbals and often other percussion instruments, such as cowbells, wood blocks, triangles, chimes, or tambourines, arranged for convenient playing by a single person ....

  • Kris Jenkins – percussion
    Percussion instrument
    A percussion instrument is any object which produces a sound when hit with an implement or when it is shaken, rubbed, scraped, or otherwise acted upon in a way that sets the object into vibration...


Charts

Chart Peak
position
UK Singles Chart
UK Singles Chart
The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...

31
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK