HeySong Corporation
Encyclopedia
HeySong Corporation is a famous beverage producer in Taiwan
Taiwan
Taiwan , also known, especially in the past, as Formosa , is the largest island of the same-named island group of East Asia in the western Pacific Ocean and located off the southeastern coast of mainland China. The island forms over 99% of the current territory of the Republic of China following...

. It was founded in 1925 as a family business, and later on grew into a large corporation.

History

The first Chairman of the corporation, Wen-chi Chang (張文杞), founded “Jian Hsin Corporation Limited” (進馨商會) in 1925 with six of his cousins, when Taiwan was still under the Japanese rule
Taiwan under Japanese rule
Between 1895 and 1945, Taiwan was a dependency of the Empire of Japan. The expansion into Taiwan was a part of Imperial Japan's general policy of southward expansion during the late 19th century....

, by buying a Japanese beverage producer in Taiwan named "Nikoniko" (Japanese
Japanese language
is a language spoken by over 130 million people in Japan and in Japanese emigrant communities. It is a member of the Japonic language family, which has a number of proposed relationships with other languages, none of which has gained wide acceptance among historical linguists .Japanese is an...

:ニコニコ; Chinese
Chinese language
The Chinese language is a language or language family consisting of varieties which are mutually intelligible to varying degrees. Originally the indigenous languages spoken by the Han Chinese in China, it forms one of the branches of Sino-Tibetan family of languages...

: 尼可尼可). The company at first engaged in production of soda
Soft drink
A soft drink is a non-alcoholic beverage that typically contains water , a sweetener, and a flavoring agent...

 under the brands of "Fuji" (富士牌) and ramune
Ramune
is a carbonated soft drink originally sold in Japan which was introduced in Kobe by Alexander Cameron Sim.-Bottle design:Ramune is widely known for the distinctive design of its bottle, often called Codd-neck bottles after the inventor, Hiram Codd. They are made of glass and sealed with a marble;...

 under the brands of "Sanshou" (三手牌). The name "Fuji" is a Japanese word and meant the quality their products were as good as the Japanese ones. The name "Sanshou" literally meant "three hands" and signified the co-operation between the three families under the same clan
Chinese clan
A Chinese clan is a patrilineal and patrilocal group of related Chinese people with a common surname sharing a common ancestor and, in many cases, an ancestral home.-Description:...

 within the company. It used the "HeySong" trademark to produce the "HeySong Soda" in 1931. One of their most well-known product, HeySong Sarsaparilla Drink, a kind of Sarsi
Sarsi (drink)
Sarsi is a sarsaparilla based soft drink sold in Taiwan, the Philippines and other Southeast Asian countries. It is similar to root beer.-Philippines:...

, was put into market in 1950. Later on, it started to produce various kinds of beverage including sports drink
Sports drink
A sports drink beverage is designed to help athletes rehydrate when fluids are depleted after training or competition. Electrolyte replacement promotes proper rehydration, which is important in delaying the onset of fatigue during exercise...

s, tea
Tea
Tea is an aromatic beverage prepared by adding cured leaves of the Camellia sinensis plant to hot water. The term also refers to the plant itself. After water, tea is the most widely consumed beverage in the world...

s, coffee
Coffee
Coffee is a brewed beverage with a dark,init brooo acidic flavor prepared from the roasted seeds of the coffee plant, colloquially called coffee beans. The beans are found in coffee cherries, which grow on trees cultivated in over 70 countries, primarily in equatorial Latin America, Southeast Asia,...

s, fruit drinks, and even alcohol
Alcohol
In chemistry, an alcohol is an organic compound in which the hydroxy functional group is bound to a carbon atom. In particular, this carbon center should be saturated, having single bonds to three other atoms....

. The Headquarters of the company moved from the Taipei plant (now known as the Breeze Center
Breeze Center
Breeze Center is a shopping center in Songshan District, Taipei, Taiwan. The site was originally the production plants of HeySong Corporation, and was starting to build a shopping center in 1998. The center opened in 2001....

) into the HeySong Commercial Building on Hsin Yi Road (復興南路), Taipei City in 1987.

The name of the company was changed from "Jian Hsin Co. Ltd." to "HeySong Beverages Co., Ltd." in 1970, and later on changed to the present name "HeySong Corporation" in 1981. The original English name of the company and the drinks change from "HeSung" to "HeySong" in 1974.

Products

  • HeySong Soda (黑松汽水)
  • HeySong Sarsaparilla (黑松沙士)
  • FIN Healthy-Support Drink
  • Wincafe Coffee (韋恩咖啡)
  • Biedermeier Coffee (畢德麥雅)
  • Ocean Coffee
  • Hey-Song Justea (就是茶)
  • CHERICO Juice Drink (吉利果)
  • Oasis Juice Drink (綠洲果汁)
  • Barley Barony classic whisky (貝里經典威士忌)
  • Barley Barony scotch whisky (貝里蘇格蘭威士忌)

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK