ICM (polling)
Encyclopedia
ICM Research is a public opinion researcher registered
in England
(number 02571387). It is a subsidiary of Creston plc, a marketing services company.
At ICM Research, sector specialists conduct research using a full range of methodologies. Supported by online and telephone data collection from ICM Direct and face-to-face services from Fieldwork UK.
ICM's strapline is "Clear thinking in a complex world" and their website is at www.icmresearch.com
ICM conducts polling research for, in particular, The Guardian
, the News of the World
, The Scotsman
and The Sunday Telegraph. ICM is a member of the British Polling Council
.
and it is now commonly referred to as that.
Companies House
Companies House is the United Kingdom Registrar of Companies and is an Executive Agency of the United Kingdom Government Department for Business, Innovation and Skills . All forms of companies are incorporated and registered with Companies House and file specific details as required by the...
in England
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...
(number 02571387). It is a subsidiary of Creston plc, a marketing services company.
Business
ICM Group is a full-service research and insights consultancy working globally across sectors and markets. The group is formed of ICM Research, ICM Direct and Fieldwork UK.At ICM Research, sector specialists conduct research using a full range of methodologies. Supported by online and telephone data collection from ICM Direct and face-to-face services from Fieldwork UK.
ICM's strapline is "Clear thinking in a complex world" and their website is at www.icmresearch.com
ICM conducts polling research for, in particular, The Guardian
The Guardian
The Guardian, formerly known as The Manchester Guardian , is a British national daily newspaper in the Berliner format...
, the News of the World
News of the World
The News of the World was a national red top newspaper published in the United Kingdom from 1843 to 2011. It was at one time the biggest selling English language newspaper in the world, and at closure still had one of the highest English language circulations...
, The Scotsman
The Scotsman
The Scotsman is a British newspaper, published in Edinburgh.As of August 2011 it had an audited circulation of 38,423, down from about 100,000 in the 1980s....
and The Sunday Telegraph. ICM is a member of the British Polling Council
British Polling Council
The British Polling Council is an association of market research companies whose opinion polls are regularly published or broadcast in media in the United Kingdom...
.
History
When ICM was initially set up it stood for Independent Communications and Marketing. Over time ICM became the brandBrand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...
and it is now commonly referred to as that.