Joey Serlin is a Canadian

Canada

Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

 rock

Rock music

Rock music is a genre of popular music that developed during and after the 1960s, particularly in the United Kingdom and the United States. It has its roots in 1940s and 1950s rock and roll, itself heavily influenced by rhythm and blues and country music...

 guitar

Guitar

The guitar is a plucked string instrument, usually played with fingers or a pick. The guitar consists of a body with a rigid neck to which the strings, generally six in number, are attached. Guitars are traditionally constructed of various woods and strung with animal gut or, more recently, with...

ist and songwriter.

He was a member of The Watchmen

The Watchmen

The Watchmen is a Canadian rock band. They were one of the most commercially successful Canadian alternative rock groups of the mid to late 1990s. During their peak years the band had three gold records and one platinum record...

, a Canadian alternative rock

Alternative rock

Alternative rock is a genre of rock music and a term used to describe a diverse musical movement that emerged from the independent music underground of the 1980s and became widely popular by the 1990s...

 bands active in the 1990s. Following that band's breakup, he worked with Canadian Idol

Canadian Idol

Canadian Idol is a Canadian reality television competition show which aired on CTV, based on the British show Pop Idol. The show was a competition to find the most talented young singer in Canada, and was hosted by Ben Mulroney. Jon Dore was the "roving reporter" for the first three seasons...

winners Ryan Malcolm

Ryan Malcolm

Ryan Michael Malcolm is a Canadian singer best known as the winner of the first season of Canadian Idol....

 and Kalan Porter

Kalan Porter

Richard Kalan Porter is a singer-songwriter from Medicine Hat, Alberta, and the winner of the reality television series Canadian Idol in season 2. He started to sing at an early age and is classically trained, playing several instruments, most notably, the violin and viola...

, and formed the band Redline With Watchmen touring touring drummer Ryan Ahoff and Headstones bassist Tim White, although that band broke up in 2005. He has scored both short and feature films, as well as composing music for major video games.

Currently Serlin is partner, composer and director for Vapor music, an award winning audio house with offices in Toronto, Vancouver, Chicago, and San Francisco. While at Vapor, Serlin has composed music for literally dozens of international commercials for brands such as Budweiser, Coke, Nintendo, GM, Nissan and Chrysler.

The Watchmen reunited in September 2009 for select shows and are currently working on new material.