John Oster Manufacturing Company
Encyclopedia
The John Oster Manufacturing Company was a maker of small appliance
s. The Oster brand
is continued today as a trademark
of the Sunbeam Corporation.
The firm was begun in 1924 by John Oster, manufacturing manually powered hair clippers designed to cut men's hair. In 1928, they introduced a motor-driven clipper.
In 1946, in order to diversify, the John Oster Manufacturing Company bought the Stevens Electric Company, which had received a patent on the liquifying blender
in 1922. After the acquisition, the brand “Osterizer
” was adopted for these blenders.
In2011, Oster Manufacturing was acquired by Sunbeam.
Small appliance
Small appliance refers to a class of home appliances that are portable or semi-portable or which are used on tabletops, countertops, or other platforms in the United States of America...
s. The Oster brand
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...
is continued today as a trademark
Trademark
A trademark, trade mark, or trade-mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the products or services to consumers with which the trademark appears originate from a unique source, and to distinguish its products or...
of the Sunbeam Corporation.
The firm was begun in 1924 by John Oster, manufacturing manually powered hair clippers designed to cut men's hair. In 1928, they introduced a motor-driven clipper.
In 1946, in order to diversify, the John Oster Manufacturing Company bought the Stevens Electric Company, which had received a patent on the liquifying blender
Blender
A blender is a kitchen appliance for chopping or liquefying food.Blender may also refer to:Media:* Blender , a music-themed magazine* Blender , a free and open-source software program for 3D modeling, animation, and rendering...
in 1922. After the acquisition, the brand “Osterizer
Osterizer
Osterizer is a brand which has been used by Oster Manufacturing for its line of blenders since 1946. It is claimed to be the first mainstream brand of blender, though technically the Waring blender brand was introduced in 1937....
” was adopted for these blenders.
In2011, Oster Manufacturing was acquired by Sunbeam.