John Quelch
Encyclopedia
John Anthony Quelch CBE
(born August 8, 1951) is a British-born business school academic, administrator, public servant, corporate director and consultant. In 2011, he was appointed Dean, Vice President and Distinguished Professor of International Management at the China Europe International Business School (CEIBS). He was previously Senior Associate Dean and the Lincoln Filene Professor of Business Administration at Harvard Business School
, where he taught Marketing to senior executives on the Advanced Management Program.
Quelch retains his long-standing Harvard University
affiliation as associate in research at the Fairbank Center of Chinese Studies, fellow of the Harvard China Fund and member of the Harvard China Advisory Board.
His research on global marketing was profiled by Mazur and Miles in Conversations With Marketing Masters (John Wiley, 2007)
Quelch's practitioner focused articles include seventeen contributions to the Harvard Business Review
.
Recent co-authored articles include: “Bringing Customers Into The Boardroom” (Harvard Business Review
, November 2004), “How Global Brands Compete” (Harvard Business Review
, September 2004), "Building And Valuing Global Brands In The Nonprofit Sector", (Nonprofit Management and Leadership, Spring 2007), "Governance In the Public Sector", (Directors & Boards, Third Quarter, 2008), "An Exploration of Marketing's Impacts on Society: A Perspective Linked to Democracy" (Journal of Public Policy and Marketing, 2008), "How To Market In A Downturn" (Harvard Business Review, April 2009). "Can Corporate Social Responsibility Survive The Recession?" (Leader to Leader, 2009) and "Government Adoption of Sales Promotions: An Initial Appraisal" (Journal of Public Policy & Marketing, 2010).
and MA
from Exeter College
, Oxford University, where he was an Open Scholar in Modern History. As a Thouron Scholar, he earned an MBA from the Wharton School at the University of Pennsylvania
, then an MS from the Harvard School of Public Health
and finally a DBA
from Harvard Business School
.
Quelch's first academic post was as a visiting instructor at the University of Hawaii
. He was subsequently appointed assistant professor at the School of Business Administration (now the Ivey School) of the University of Western Ontario
. In 1979, he returned to Harvard Business School
as an assistant professor. He became a tenured professor in 1988 and was appointed the Sebastian S. Kresge Professor of Marketing and Co-Chair of the Marketing department in 1994.
In 1998 he was appointed Dean (with Vice Chancellor status) of London Business School. During his tenure, revenues and student enrolments increased 50% over three years, faculty numbers increased 30%. A network of twenty-five alumni clubs and six international advisory boards was established, corporate sponsorships increased dramatically, and the yield on MBA admissions rose from 57% to 73%. In 2001, London Business School received the Queen's Award for Enterprise and was ranked number eight business school in the world by the Financial Times.
Quelch returned to Harvard in 2001 as Senior Associate Dean for International Development overseeing the establishment of a global network of research centers. Between 2006 and 2008, he served as Senior Associate Dean responsible for coordinating the planning and execution of Harvard Business School's 2008 Centennial celebrations. He has also served as a director of the Harvard Business School Publishing Company.
In 2009, Quelch was on sabbatical leave in Shanghai as the La Caixa Visiting Professor of International Management and Chairman of the Academic Advisory Council at the China Europe International Business School (CEIBS).
Professor Quelch is known for his teaching materials and innovations in pedagogy. His case studies have sold over 3.4 million copies, third highest in HBS history. In 1995, he developed the first HBS interactive CD-ROM exercise (on Intel's advertising budgeting process). In 1999, he developed and presented a series of twelve one hour programs on Marketing Management for the Public Broadcasting System. His Marketing Know:How blog, accessible at http://www.quelchblog.com and published by Harvard Business School Publishing, is also available in Chinese and Vietnamese.
appointed Quelch to be Chairman of the Board of the Massachusetts Port Authority
, overseeing three airports, waterfront real estate and the seaport of Boston. In this pro bono
role, he chaired the security and safety committee and, later, the strategy and services committee of the Massport board. He submitted his resignation to Governor Deval Patrick in January 2011 after 8 1/2 years of service.
In an additional pro bono role, Quelch served from 2003 as Honorary Consul General of the Kingdom of Morocco for the New England
region. His long-standing ties to the Middle East resulted in the book, Business Strategies For Muslim Countries (Prentice Hall, 2000).
Quelch has substantial governance experience as a non-executive director of public companies in the US and the UK. He is the longest serving non-executive director of WPP
plc, the world’s largest marketing and media services company. He also serves as a non-executive director of Alere, Inc. He served previously as a director of easyJet plc, Pentland Group plc, Pepsi Bottling Group and Reebok International Ltd.
In the not-for-profit sector, Quelch has served as an honorary chairman of the British American Business Council of New England, as a trustee of the London based STARS foundation and as a board member of Americans for Oxford, Accion International and the National Council of Better Business Bureaus.
Quelch is a member of the Council on Foreign Relations, a member of AT Kearney's global business policy council, a member of the international advisory board of British American Business, Inc., a companion of the British Institute of Management, a fellow of the International Academy of Management and of the Royal Geographical Society
, a freeman of the City of London
and a member of the Worshipful Company of World Traders
, an honorary fellow of both London Business School
and Exeter College
, Oxford
, and a ten time faculty fellow of the World Economic Forum
. He also holds an honorary doctorate from Vietnam National University
.
Quelch has worked as a consultant, seminar leader or conference speaker in more than sixty countries. He has assisted companies as diverse as American Airlines
, Barclays, Beiersdorf
, Colgate-Palmolive
, Deutsche Post
, GE
, Intel, Nestle
, Novartis, Procter & Gamble
, Samsung
, Sinopec
, Unilever
, and Walt Disney
.
In 2006, Quelch was named by The Sunday Times as one of the "Top 25 Britons who call the shots in America". In 2008 he received the annual leadership award of the British American Business Council of New England. Quelch was appointed Commander of the Order of the British Empire (CBE) in the 2011 Queen's Birthday Honours for services to the promotion of British business interests and prosperity.
Both keen tennis players, John and his wife, Joyce Huntley, divide their time between their homes in Massachusetts
and Maine
. In addition to the US and UK, John has lived in Australia
and Canada
.
Order of the British Empire
The Most Excellent Order of the British Empire is an order of chivalry established on 4 June 1917 by George V of the United Kingdom. The Order comprises five classes in civil and military divisions...
(born August 8, 1951) is a British-born business school academic, administrator, public servant, corporate director and consultant. In 2011, he was appointed Dean, Vice President and Distinguished Professor of International Management at the China Europe International Business School (CEIBS). He was previously Senior Associate Dean and the Lincoln Filene Professor of Business Administration at Harvard Business School
Harvard Business School
Harvard Business School is the graduate business school of Harvard University in Boston, Massachusetts, United States and is widely recognized as one of the top business schools in the world. The school offers the world's largest full-time MBA program, doctoral programs, and many executive...
, where he taught Marketing to senior executives on the Advanced Management Program.
Quelch retains his long-standing Harvard University
Harvard University
Harvard University is a private Ivy League university located in Cambridge, Massachusetts, United States, established in 1636 by the Massachusetts legislature. Harvard is the oldest institution of higher learning in the United States and the first corporation chartered in the country...
affiliation as associate in research at the Fairbank Center of Chinese Studies, fellow of the Harvard China Fund and member of the Harvard China Advisory Board.
Research and publications
Quelch's research focuses on global business strategy. His recent co-authored books include:- Greater Good: How Good Marketing Makes For Better Democracy (Harvard Business Press, 2008)
- Business Solutions For The Global Poor (Jossey Bass, 2007)
- The New Global Brands: Managing Non-Governmental Organizations in the 21st Century (Thomson, 2006)
- The Global Market (Jossey Bass, 2005) and
- Global Marketing Management (5th edition, Thomson, 2005).
His research on global marketing was profiled by Mazur and Miles in Conversations With Marketing Masters (John Wiley, 2007)
Quelch's practitioner focused articles include seventeen contributions to the Harvard Business Review
Harvard Business Review
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership among academics, executives,...
.
Recent co-authored articles include: “Bringing Customers Into The Boardroom” (Harvard Business Review
Harvard Business Review
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership among academics, executives,...
, November 2004), “How Global Brands Compete” (Harvard Business Review
Harvard Business Review
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership among academics, executives,...
, September 2004), "Building And Valuing Global Brands In The Nonprofit Sector", (Nonprofit Management and Leadership, Spring 2007), "Governance In the Public Sector", (Directors & Boards, Third Quarter, 2008), "An Exploration of Marketing's Impacts on Society: A Perspective Linked to Democracy" (Journal of Public Policy and Marketing, 2008), "How To Market In A Downturn" (Harvard Business Review, April 2009). "Can Corporate Social Responsibility Survive The Recession?" (Leader to Leader, 2009) and "Government Adoption of Sales Promotions: An Initial Appraisal" (Journal of Public Policy & Marketing, 2010).
Academic career
Quelch received his BABachelor of Arts
A Bachelor of Arts , from the Latin artium baccalaureus, is a bachelor's degree awarded for an undergraduate course or program in either the liberal arts, the sciences, or both...
and MA
Master of Arts
A Master of Arts is a high academic degree offered at many universities in Europe and the United States.A Master of Arts, Magister Artium, or Magister in Artibus may also refer to:...
from Exeter College
Exeter College, Oxford
Exeter College is one of the constituent colleges of the University of Oxford in England and the fourth oldest college of the University. The main entrance is on the east side of Turl Street...
, Oxford University, where he was an Open Scholar in Modern History. As a Thouron Scholar, he earned an MBA from the Wharton School at the University of Pennsylvania
University of Pennsylvania
The University of Pennsylvania is a private, Ivy League university located in Philadelphia, Pennsylvania, United States. Penn is the fourth-oldest institution of higher education in the United States,Penn is the fourth-oldest using the founding dates claimed by each institution...
, then an MS from the Harvard School of Public Health
Harvard School of Public Health
The Harvard School of Public Health is one of the professional graduate schools of Harvard University, located in the Longwood Area of the Boston, Massachusetts neighborhood of Mission Hill, which is next to Harvard Medical School. HSPH is considered a significant school focusing on health in the...
and finally a DBA
Doctor of Business Administration
The degree of Doctor of Business Administration, abbreviated, or and equivalent to , is a research doctorate in business administration. The D.B.A...
from Harvard Business School
Harvard Business School
Harvard Business School is the graduate business school of Harvard University in Boston, Massachusetts, United States and is widely recognized as one of the top business schools in the world. The school offers the world's largest full-time MBA program, doctoral programs, and many executive...
.
Quelch's first academic post was as a visiting instructor at the University of Hawaii
University of Hawaii
The University of Hawaii System, formally the University of Hawaii and popularly known as UH, is a public, co-educational college and university system that confers associate, bachelor, master, and doctoral degrees through three university campuses, seven community college campuses, an employment...
. He was subsequently appointed assistant professor at the School of Business Administration (now the Ivey School) of the University of Western Ontario
University of Western Ontario
The University of Western Ontario is a public research university located in London, Ontario, Canada. The university's main campus covers of land, with the Thames River cutting through the eastern portion of the main campus. Western administers its programs through 12 different faculties and...
. In 1979, he returned to Harvard Business School
Harvard Business School
Harvard Business School is the graduate business school of Harvard University in Boston, Massachusetts, United States and is widely recognized as one of the top business schools in the world. The school offers the world's largest full-time MBA program, doctoral programs, and many executive...
as an assistant professor. He became a tenured professor in 1988 and was appointed the Sebastian S. Kresge Professor of Marketing and Co-Chair of the Marketing department in 1994.
In 1998 he was appointed Dean (with Vice Chancellor status) of London Business School. During his tenure, revenues and student enrolments increased 50% over three years, faculty numbers increased 30%. A network of twenty-five alumni clubs and six international advisory boards was established, corporate sponsorships increased dramatically, and the yield on MBA admissions rose from 57% to 73%. In 2001, London Business School received the Queen's Award for Enterprise and was ranked number eight business school in the world by the Financial Times.
Quelch returned to Harvard in 2001 as Senior Associate Dean for International Development overseeing the establishment of a global network of research centers. Between 2006 and 2008, he served as Senior Associate Dean responsible for coordinating the planning and execution of Harvard Business School's 2008 Centennial celebrations. He has also served as a director of the Harvard Business School Publishing Company.
In 2009, Quelch was on sabbatical leave in Shanghai as the La Caixa Visiting Professor of International Management and Chairman of the Academic Advisory Council at the China Europe International Business School (CEIBS).
Professor Quelch is known for his teaching materials and innovations in pedagogy. His case studies have sold over 3.4 million copies, third highest in HBS history. In 1995, he developed the first HBS interactive CD-ROM exercise (on Intel's advertising budgeting process). In 1999, he developed and presented a series of twelve one hour programs on Marketing Management for the Public Broadcasting System. His Marketing Know:How blog, accessible at http://www.quelchblog.com and published by Harvard Business School Publishing, is also available in Chinese and Vietnamese.
Other activities
In 2002, Governor Jane Swift of MassachusettsMassachusetts
The Commonwealth of Massachusetts is a state in the New England region of the northeastern United States of America. It is bordered by Rhode Island and Connecticut to the south, New York to the west, and Vermont and New Hampshire to the north; at its east lies the Atlantic Ocean. As of the 2010...
appointed Quelch to be Chairman of the Board of the Massachusetts Port Authority
Massachusetts Port Authority
Massachusetts Port Authority, or Massport, is a port district in the Commonwealth of Massachusetts. It operates seaports and airports in eastern and central Massachusetts, mainly the Port of Boston. Its headquarters is located in the Logan Office Center, adjacent to Logan Airport in East Boston,...
, overseeing three airports, waterfront real estate and the seaport of Boston. In this pro bono
Pro bono
Pro bono publico is a Latin phrase generally used to describe professional work undertaken voluntarily and without payment or at a reduced fee as a public service. It is common in the legal profession and is increasingly seen in marketing, technology, and strategy consulting firms...
role, he chaired the security and safety committee and, later, the strategy and services committee of the Massport board. He submitted his resignation to Governor Deval Patrick in January 2011 after 8 1/2 years of service.
In an additional pro bono role, Quelch served from 2003 as Honorary Consul General of the Kingdom of Morocco for the New England
New England
New England is a region in the northeastern corner of the United States consisting of the six states of Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, and Connecticut...
region. His long-standing ties to the Middle East resulted in the book, Business Strategies For Muslim Countries (Prentice Hall, 2000).
Quelch has substantial governance experience as a non-executive director of public companies in the US and the UK. He is the longest serving non-executive director of WPP
WPP
WPP may refer to:* Windows software trace preprocessor* WPP plc, a London-based advertising holding company* Wandsworth Parks Police, a police service in London, England* Witness Protection Program, in USA...
plc, the world’s largest marketing and media services company. He also serves as a non-executive director of Alere, Inc. He served previously as a director of easyJet plc, Pentland Group plc, Pepsi Bottling Group and Reebok International Ltd.
In the not-for-profit sector, Quelch has served as an honorary chairman of the British American Business Council of New England, as a trustee of the London based STARS foundation and as a board member of Americans for Oxford, Accion International and the National Council of Better Business Bureaus.
Quelch is a member of the Council on Foreign Relations, a member of AT Kearney's global business policy council, a member of the international advisory board of British American Business, Inc., a companion of the British Institute of Management, a fellow of the International Academy of Management and of the Royal Geographical Society
Royal Geographical Society
The Royal Geographical Society is a British learned society founded in 1830 for the advancement of geographical sciences...
, a freeman of the City of London
City of London
The City of London is a small area within Greater London, England. It is the historic core of London around which the modern conurbation grew and has held city status since time immemorial. The City’s boundaries have remained almost unchanged since the Middle Ages, and it is now only a tiny part of...
and a member of the Worshipful Company of World Traders
Worshipful Company of World Traders
The Worshipful Company of World Traders is one of the Livery Companies of the City of London. The Guild of World Traders was founded in 1985, became a Company in 1993, and was granted Livery status by the Court of Aldermen with effect from 2000...
, an honorary fellow of both London Business School
London Business School
London Business School is an international business school and a constituent college of the federal University of London, located in central London, beside Regent's Park...
and Exeter College
Exeter College
Exeter College may refer to:* Exeter College, Oxford a college of Oxford University* Exeter College, Exeter a college in Exeter, Devon...
, Oxford
Oxford
The city of Oxford is the county town of Oxfordshire, England. The city, made prominent by its medieval university, has a population of just under 165,000, with 153,900 living within the district boundary. It lies about 50 miles north-west of London. The rivers Cherwell and Thames run through...
, and a ten time faculty fellow of the World Economic Forum
World Economic Forum
The World Economic Forum is a Swiss non-profit foundation, based in Cologny, Geneva, best known for its annual meeting in Davos, a mountain resort in Graubünden, in the eastern Alps region of Switzerland....
. He also holds an honorary doctorate from Vietnam National University
Vietnam National University
Vietnam National University may refer to:* Vietnam National University, Hanoi* Vietnam National University, Ho Chi Minh City...
.
Quelch has worked as a consultant, seminar leader or conference speaker in more than sixty countries. He has assisted companies as diverse as American Airlines
American Airlines
American Airlines, Inc. is the world's fourth-largest airline in passenger miles transported and operating revenues. American Airlines is a subsidiary of the AMR Corporation and is headquartered in Fort Worth, Texas adjacent to its largest hub at Dallas/Fort Worth International Airport...
, Barclays, Beiersdorf
Beiersdorf
Beiersdorf AG is a multinational corporation based in Hamburg, Germany, manufacturing personal care products. Its brands include Elastoplast, Eucerin , Labello, and Nivea....
, Colgate-Palmolive
Colgate-Palmolive
Colgate-Palmolive Company is an American diversified multinational corporation focused on the production, distribution and provision of household, health care and personal products, such as soaps, detergents, and oral hygiene products . Under its "Hill's" brand, it is also a manufacturer of...
, Deutsche Post
Deutsche Post
Deutsche Post AG, operating under the trade name Deutsche Post DHL, is the world's largest logistics group. With its headquarters in Bonn, the corporation has 467,088 employees in more than 220 countries and territories worldwide and generated revenue of € 51.48 billion in 2010...
, GE
Gê
Gê are the people who spoke Ge languages of the northern South American Caribbean coast and Brazil. In Brazil the Gê were found in Rio de Janeiro, Minas Gerais, Bahia, Piaui, Mato Grosso, Goias, Tocantins, Maranhão, and as far south as Paraguay....
, Intel, Nestle
Nestlé
Nestlé S.A. is the world's largest food and nutrition company. Founded and headquartered in Vevey, Switzerland, Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, established in 1867 by brothers George Page and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri...
, Novartis, Procter & Gamble
Procter & Gamble
Procter & Gamble is a Fortune 500 American multinational corporation headquartered in downtown Cincinnati, Ohio and manufactures a wide range of consumer goods....
, Samsung
Samsung
The Samsung Group is a South Korean multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea...
, Sinopec
Sinopec
China Petroleum & Chemical Corporation Limited , or Sinopec Limited , is a majority owned subsidiary of state owned company Sinopec Group. Sinopec Limited is listed in Hong Kong and also trades in Shanghai and New York ....
, Unilever
Unilever
Unilever is a British-Dutch multinational corporation that owns many of the world's consumer product brands in foods, beverages, cleaning agents and personal care products....
, and Walt Disney
Walt Disney
Walter Elias "Walt" Disney was an American film producer, director, screenwriter, voice actor, animator, entrepreneur, entertainer, international icon, and philanthropist, well-known for his influence in the field of entertainment during the 20th century. Along with his brother Roy O...
.
In 2006, Quelch was named by The Sunday Times as one of the "Top 25 Britons who call the shots in America". In 2008 he received the annual leadership award of the British American Business Council of New England. Quelch was appointed Commander of the Order of the British Empire (CBE) in the 2011 Queen's Birthday Honours for services to the promotion of British business interests and prosperity.
Both keen tennis players, John and his wife, Joyce Huntley, divide their time between their homes in Massachusetts
Massachusetts
The Commonwealth of Massachusetts is a state in the New England region of the northeastern United States of America. It is bordered by Rhode Island and Connecticut to the south, New York to the west, and Vermont and New Hampshire to the north; at its east lies the Atlantic Ocean. As of the 2010...
and Maine
Maine
Maine is a state in the New England region of the northeastern United States, bordered by the Atlantic Ocean to the east and south, New Hampshire to the west, and the Canadian provinces of Quebec to the northwest and New Brunswick to the northeast. Maine is both the northernmost and easternmost...
. In addition to the US and UK, John has lived in Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
and Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
.