, and developer
in the video game industry. He is best known as a co-founder of id Software
and was a designer for many of their games, including Wolfenstein 3D
, Dangerous Dave
, Doom and Quake. His game designs and development tools
, along with new programming techniques created and implemented by id Software's lead programmer John Carmack, led to a mass-popularization of the first person shooter, or FPS, in the 1990s.
To win the game you must kill me, John Romero!
I completely love playing and designing games and always will. I am so into games that I listen to game music all day. That may sound strange, but you can guarantee I'm a hardcore gamer|gamer and would never let you down by designing a crappy title.
I think Doom|Doom had just the right mix of elements that keep people coming back to it: great monsters, excellent weapons with great balance, a spooky environment and extreme speed.
If you walk into CompUSA or Babbage's and see the vast array of game titles on the shelf, chances are that 95% of those titles are not worth playing.
In marketing I've seen only one strategy that can't miss - and that is to market to your best customers first, your best prospects second and the rest of the world last.