is a prominent Japan

Japan

Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...

ese adult video (AV) director, credited with inventing the bukkake genre of Japanese pornography.

MVG

Matsumoto was the founder and first director of M's Video Group (MVG) in 1995. In December 2005, the present company (re-formed in 2005) issued a series of 14 DVDs of Matsumoto's early work to celebrate their 10th anniversary.

Matsumoto is credited with creating the term bukakke and the pornographic genre in 1998 as a response to Japanese censorship of AV. Because any graphic depiction of the pubic hair and genitals were banned in Japanese pornography, directors had to find less direct ways of portraying sexual activity. Matsumoto developed the bukkake genre as a way of following these censorship laws literally while still giving his audience visual evidence of male sexual climax

Orgasm

Orgasm is the peak of the plateau phase of the sexual response cycle, characterized by an intense sensation of pleasure...

.

Matsumoto has also directed videos in the bukakke genre and other styles for Moodyz

Moodyz

, formerly known as Mr. President, is one of Japan's largest adult video producers, featuring an extensive catalog of video titles.-Company information:...

 and Soft On Demand

Soft on Demand

, often known as SOD, is a Japanese adult video group of companies which has its headquarters in the Nakano ward of Tokyo. SOD was founded in December 1995 by Ganari Takahashi, who retired from the company in March 2005 and is currently working in agriculture...

 (SOD). An Nanba

An Nanba

also known as Ann Nanba is a Japanese adult video actress who has had a long and prolific career during which she has won multiple awards. At the beginning of 2009, the DMM and Amazon sites both listed more than 250 DVDs available under her name. She retired from AV work in 2008.-AV debut and...

 and Bunko Kanazawa

Bunko Kanazawa

is a prolific Japanese adult film actress, who has been called "one of the biggest AV idols in Japan."-Debut - Cosmos Plan:Bunko Kanazawa was born April 4, 1979 in Kanagawa prefecture). She reports that as a child she was good at mathematics and science, but horrible in Japanese and English...

 are two of the prominent AV idols Matsumoto directed while working for the Moodyz company. At SOD he directed Nana Natsume

Nana Natsume

is an award-winning former AV idol and a well-known celebrity in Japan.-Life and career:Natsume was born on January 23, 1980 in Sakai, Osaka, Japan...

 in her first bukakke movie Nana Natsume Showered by Semen.

Dogma

Matsumoto directed for Dogma in 2003 including a bukakke-gokkun

Gokkun

is a Japanese term for a sexual activity in which a woman consumes the semen of one or more men. It also refers to the sexual act of swallowing semen after performing fellatio or participating in a bukkake...

genre video with Kurumi Morishita

Kurumi Morishita

is a well-known adult video actress who had a long and prolific career. As of late 2010, Amazon listed 148 DVD titles for her, reflecting her status as a prominent AV Idol. She retired from the adult entertainment industry in 2009.-Life and career:...

 in March 2003. He was one of nine directors invited to compete in Dogma's D-1 Climax Awards contest in 2005 but his entry Party R [Dogma D1-001] with Rina Yuuki finished last. Matsumoto didn't compete in the 2006 D-1 Climax Awards but his video at the 2007 D-1 Climax Awards, 60 Pussies, Ugly Men, Black Men, Pussy Bukkake, Nakadashi And Fuck! [Dogma D1-301] took 5th place. It was for this video that Matsumoto developed "M-Vision" ("M" for Matsumoto), which allows adult video directors to focus their cameras simultaneously on an actress's face and her genitals. This was named by Weekly Playboy

Weekly Playboy

also known as or WPB is a Japanese weekly magazine published by Shueisha since 1966.This magazine is not a regional edition of the American Playboy magazine; the Japanese edition of that magazine was published as Monthly Playboy by Shueisha until its cancellation in January 2009.-People in...

as the number one innovation likely to change the sex industry in 2008.

S1

From mid-2007, Matsumoto also directed non-bukakke style videos for S1 No. 1 Style

S1 No. 1 Style

or just S1 is a major Japanese producer of adult videos which has its offices in Tokyo's Meguro Ward.-Company Information:S1 is one of the many affiliated companies in the giant Hokuto Corporation group. Hokuto distributes the studio's videos via retail sales and online through its DMM website...

 featuring such top AV idols as Yuma Asami

Yuma Asami

is a Japanese adult video actress. Beginning in 2005 Asami appeared in AVs for Alice Japan and S1 No. 1 Style. Her adult videos have won first prize in Japanese Adult Video Awards, and she has won awards as an adult actress...

, Akiho Yoshizawa

Akiho Yoshizawa

, often known simply as Acky , is a Japanese adult video and pink film actress.-AV debut - Alice Japan & Max-A:Yoshizawa was born in Tokyo, Japan on March 3, 1984 and after working as a gravure idol, made her AV debut in 2003 under contract to two studios, Alice Japan and Max-A...

, Minori Hatsune and Tina Yuzuki (Rio)

Tina Yuzuki

, also known as Rio, is a Japanese AV idol who debuted in 2005, while appearing in videos produced by the Max-A and S1 studios. After starring in AVs in various genres during her first year in the industry, she won an industry award as Best New Actress for 2006. Since late 2007, she has used the...

which featured his "M-Vision" technique.