Lexar Media, Inc. is an American

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 manufacturer of digital media products based in Fremont, CA. Products manufactured by Lexar include SD card

Secure Digital card

Secure Digital is a non-volatile memory card format developed by the SD Card Association for use in portable devices. The SD technology is used by more than 400 brands across dozens of product categories and more than 8,000 models, and is considered the de-facto industry standard.Secure Digital...

s, Memory Stick

Memory Stick

Memory Stick is a removable flash memory card format, launched by Sony in October 1998, and is also used in general to describe the whole family of Memory Sticks...

s, keydrive

USB flash drive

A flash drive is a data storage device that consists of flash memory with an integrated Universal Serial Bus interface. flash drives are typically removable and rewritable, and physically much smaller than a floppy disk. Most weigh less than 30 g...

s, CompactFlash

CompactFlash

CompactFlash is a mass storage device format used in portable electronic devices. Most CompactFlash devices contain flash memory in a standardized enclosure. The format was first specified and produced by SanDisk in 1994...

 cards and card readers. Lexar's Memory Stick Duos also have versions adapted for the PSP

PlayStation Portable

The is a handheld game console manufactured and marketed by Sony Corporation Development of the console was announced during E3 2003, and it was unveiled on , 2004, at a Sony press conference before E3 2004...

 which includes a version of Xploder

Xploder

Xploder is a brand of game cheats and multimedia devices for games consoles, similar to Action Replay. Xploder products have been released for PS2, PSone, PSP, Xbox, GameCube, N64, Game Boy, Game Boy Advance, PC and others. Support for the PS3, Xbox 360 and Nintendo Wii started in 2006-2007...

. Once a division of Cirrus Logic

Cirrus Logic

Cirrus Logic is a fabless semiconductor supplier specializing in analog, mixed-signal, and audio DSP integrated circuits . They are presently headquartered in Austin, Texas. Their audio processors and audio converters are found in many professional audio and consumer entertainment products,...

, Lexar leveraged its parent company's experience in building ATA controllers in developing its own flash controllers

Flash memory controller

A flash memory controller manages the data stored on flash memory and communicates with a computer or electronic device. Flash memory controllers can be designed for operating in low duty-cycle environments like SD cards, CompactFlash cards, or other similar media for use in digital cameras, PDAs,...

. Lexar was spun off from Cirrus Logic in 1996. Lexar was created by Petro Estakhri.

Lexar was acquired by Micron Technology

Micron Technology

Micron Technology, Inc. is an American multinational corporation based in Boise, Idaho, USA, best known for producing many forms of semiconductor devices. This includes DRAM, SDRAM, flash memory, SSD and CMOS image sensing chips. Consumers may be more familiar with its consumer brand Crucial...

 in 2006, and subsequently merged with Crucial Technology under the name Lexar Media, a subsidiary of Micron. In September 2007, Lexar extended its agreement with Eastman Kodak Company to develop and market Kodak-branded flash memory

Flash memory

Flash memory is a non-volatile computer storage chip that can be electrically erased and reprogrammed. It was developed from EEPROM and must be erased in fairly large blocks before these can be rewritten with new data...

products worldwide...