Mallikoulu was a Finnish

Finland

Finland , officially the Republic of Finland, is a Nordic country situated in the Fennoscandian region of Northern Europe. It is bordered by Sweden in the west, Norway in the north and Russia in the east, while Estonia lies to its south across the Gulf of Finland.Around 5.4 million people reside...

 television reality show. The first season aired in 2005 in the channel MTV3

MTV3

MTV3 is a Finnish commercial television station owned by Bonnier. It had the biggest audience share of all Finnish TV channels until Finnish Broadcasting Company’s YLE1 took the lead. The letters MTV stand for Mainos-TV , due to the channel getting its revenue from running commercials...

. However, it wasn't made from the format of America's Next Top Model

America's Next Top Model

America's Next Top Model is a reality television show in which a number of women compete for the title of America's Next Top Model and a chance to start their career in the modeling industry....

but from a new one. The show was promoted as a Finnish format. There were still several similarities to the famous American TV show hosted by Tyra Banks

Tyra Banks

Tyra Lynne Banks is an American model, media personality, actress, occasional singer, author and businesswoman. She first became famous as a model, but television appearances were her commercial breakthrough...

. For the Finnish version of America's Next Top Model, see Suomen huippumalli haussa

Suomen huippumalli haussa

Suomen huippumalli haussa is a Finnish television reality show based on America's Next Top Model. The show first aired on Sunday, 6 April 2008 from 20.00 to 21.00 on the Finnish channel Nelonen. The show is produced by FremantleMedia...

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At the end of the first season of Mallikoulu, Suvi Koponen

Suvi Koponen

Suvi Maria Koponen is a Finnish fashion model who rose to fame after winning the 2005 Mallikoulu contest in Finland, which can be compared with America's Next Top Model, although it is not affiliated with the Top Model franchise.Koponen has established a credible modeling career...

 was announced as the winner. It is worth noting that, unlike contestants and winners of America's Next Top Model

America's Next Top Model

America's Next Top Model is a reality television show in which a number of women compete for the title of America's Next Top Model and a chance to start their career in the modeling industry....

, Suvi Koponen has established a credible modeling career. She has worked for numerous designers including Anna Sui

Anna Sui

Anna Sui is an American fashion designer. Her luxury brand retails globally in the Americas, Europe, Asia and the Middle East. Her clothing, fragrance, cosmetic, and accessories lines sell at Anna Sui stores in over 50 countries and are also widely distributed at leading department stores...

, Vera Wang

Vera Wang

Vera Ellen Wang is a Chinese American fashion designer based in New York City and former figure skater. She is known for her wide clientele of couture bridesmaid gowns and wedding gown collections.-Personal life:...

, Marc Jacobs

Marc Jacobs

Marc Jacobs is an American fashion designer. He is the head designer for Marc Jacobs, as well as Marc by Marc Jacobs, a diffusion line, with more than 200 retail stores in 60 countries. He has been the creative director of the French design house Louis Vuitton since 1997...

, Donna Karan

Donna Karan

Donna Karan is an American fashion designer and the creator of the Donna Karan New York and DKNY clothing labels.-Early life:...

, Anne Klein

Anne Klein

Anne Klein was an American fashion designer who founded her own women's sportswear and apparel label.-Biography:Anne Klein was born as Hannah Golofski in a Jewish family in Brooklyn, New York on August 3, 1923...

, Blumarine

Blumarine

Blufin S.p.A is an Italian fashion house founded by Anna Molinari and her late husband Gianpaolo Tarabini. The core brand is Blumarine, which they started in 1977, followed by Miss Blumarine , Blugirl and Anna Molinari , which is being repositioned as their luxury brand...

, Miu Miu

Miu Miu

Miu Miu is a high fashion brand from the Prada fashion house, opened in 1993 and headed by Miuccia Prada. The name of the collection is taken from Miuccia Prada’s nickname.-Stores:...

, BCBG Max Azria

Max Azria

Max Azria is a French fashion designer of Tunisian Jewish descent who founded the contemporary women's clothing brand BCBGMAXAZRIA. Azria is also the designer, chairman and CEO of BCBGMAXAZRIAGROUP, a global fashion house that encompasses over 20 brands...

, Calvin Klein

Calvin Klein

Calvin Richard Klein is an American fashion designer who launched the company that would later become Calvin Klein Inc. in 1968. In addition to clothing, Klein has also given his name to a range of perfumes, watches, and jewelry....

, Louis Vuitton

Louis Vuitton

Louis Vuitton Malletier – commonly referred to as Louis Vuitton , or shortened to LV – is a French fashion house founded in 1854 by Louis Vuitton. The label is well known for its LV monogram, which is featured on most products, ranging from luxury trunks and leather goods to ready-to-wear, shoes,...

, Nina Ricci

Nina Ricci (brand)

Nina Ricci is a fashion house founded by Maria "Nina" Ricci and her son Robert in Paris in 1932, and owned by the Spanish beauty and fashion group Puig since 1998. Nina Ricci designed gowns while Robert managed the business and finances. She worked with the fabrics directly on the mannequin to...

 and Prada

Prada

Prada S.p.A. is an Italian fashion label specializing in luxury goods for men and women , founded by Mario Prada.-Foundations:...

. Koponen has also had an editorial in the French Vogue

Vogue (magazine)

Vogue is a fashion and lifestyle magazine that is published monthly in 18 national and one regional edition by Condé Nast.-History:In 1892 Arthur Turnure founded Vogue as a weekly publication in the United States. When he died in 1909, Condé Montrose Nast picked up the magazine and slowly began...

shot by David Sims

David Sims

David Sims is a former professional American football player who played running back for three seasons for the Seattle Seahawks. He led the National Football League in touchdowns in 1978 with 15, but suffered a career-ended injury early the next season...

. Koponen has also appeared in the American Vogue

Vogue (magazine)

Vogue is a fashion and lifestyle magazine that is published monthly in 18 national and one regional edition by Condé Nast.-History:In 1892 Arthur Turnure founded Vogue as a weekly publication in the United States. When he died in 1909, Condé Montrose Nast picked up the magazine and slowly began...

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The second season of Mallikoulu was seen in 2006. The winner was 16-year-old Sanni Salminen. Salminen hasn't managed to surpass Suvi Koponen

Suvi Koponen

Suvi Maria Koponen is a Finnish fashion model who rose to fame after winning the 2005 Mallikoulu contest in Finland, which can be compared with America's Next Top Model, although it is not affiliated with the Top Model franchise.Koponen has established a credible modeling career...

and has not been working much as an international model.