Media Television was a Canadian

Canada

Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

 television newsmagazine

Newsmagazine

A news magazine is a typed, printed, and published piece of paper, magazine or a radio or television program, usually weekly, featuring articles or segments on current events...

 series, which aired weekly on Citytv

Citytv

Citytv is a Canadian English language television system owned and operated by Rogers Communications under its Rogers Broadcasting Ltd. division...

 from 1991 to 2004. It was also syndicated internationally, airing in over 100 countries around the world at some point during its run.

The show, subtitled "The Modern Art and Science of Persuasion", offered a behind the scenes examination of the worlds of media

Mass media

Mass media refers collectively to all media technologies which are intended to reach a large audience via mass communication. Broadcast media transmit their information electronically and comprise of television, film and radio, movies, CDs, DVDs and some other gadgets like cameras or video consoles...

, marketing

Marketing

Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...

, technology

Technology

Technology is the making, usage, and knowledge of tools, machines, techniques, crafts, systems or methods of organization in order to solve a problem or perform a specific function. It can also refer to the collection of such tools, machinery, and procedures. The word technology comes ;...

, the internet

Internet

The Internet is a global system of interconnected computer networks that use the standard Internet protocol suite to serve billions of users worldwide...

, print, radio

Radio

Radio is the transmission of signals through free space by modulation of electromagnetic waves with frequencies below those of visible light. Electromagnetic radiation travels by means of oscillating electromagnetic fields that pass through the air and the vacuum of space...

, and television

Television

Television is a telecommunication medium for transmitting and receiving moving images that can be monochrome or colored, with accompanying sound...

.

It was one of the first syndicated programs to employ a videographer

Videographer

Strictly speaking, a videographer is a person who works in the field of videography, video production — recording moving images and sound on video tape, disk, other electro-mechanical device. News broadcasting relies heavily on live television where videographers engage in electronic news...

whose role was as camera, interviewer, and host all rolled into one. Media Television's primary contribution was its unique examination of worldwide advertising in an intelligent manner.